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All HBS Web
(982)
- People (3)
- News (264)
- Research (482)
- Events (2)
- Multimedia (2)
- Faculty Publications (193)
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- January 2020
- Case
Banorte Móvil: Data-Driven Mobile Growth
By: Ayelet Israeli, Carla Larangeira and Mariana Cal
In mid-2019, Carlos Hank was deliberating over the results for Banorte Móvil—the mobile application for Banorte, Mexico’s most profitable and second-largest financial institution. Hank, who had been appointed as Banorte´s Chairman of the Board in January 2015, had...
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Keywords:
Data Analytics;
Customer Lifetime Value;
Financial Institutions;
Mobile and Wireless Technology;
Growth and Development Strategy;
Customers;
Technology Adoption;
Communication Strategy;
Banking Industry;
Mexico;
Latin America
Israeli, Ayelet, Carla Larangeira, and Mariana Cal. "Banorte Móvil: Data-Driven Mobile Growth." Harvard Business School Case 520-068, January 2020.
- March 2013
- Article
For Mobile Devices, Think Apps, Not Ads
By: Sunil Gupta
Many companies envision mobile ads becoming an integral part of their communications strategies. But there's a growing consensus that ads don't work on mobile devices; consumers just don't like them. Instead of creating tiny banner ads, smart marketers will turn to...
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Keywords:
Applications and Software;
Advertising;
Mobile and Wireless Technology;
Innovation and Invention
Gupta, Sunil. "For Mobile Devices, Think Apps, Not Ads." Harvard Business Review 91, no. 3 (March 2013).
- January 2009 (Revised May 2011)
- Case
China Mobile's Rural Communications Strategy
By: William C. Kirby, F. Warren McFarlan, G.A. Donovan and Tracy Manty
China Mobile was the world's leading mobile communications service provider with over 400 million customers. In some cities, its penetration rate was over 100%. With such huge successes, Chairman Wang Jianzhou was exploring ways to expand its customer base. Nearly...
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Keywords:
Communication Technology;
Mobile and Wireless Technology;
Investment;
Rural Scope;
Strategy;
Growth and Development Strategy;
Corporate Social Responsibility and Impact;
Business and Government Relations;
Telecommunications Industry;
China
Kirby, William C., F. Warren McFarlan, G.A. Donovan, and Tracy Manty. "China Mobile's Rural Communications Strategy." Harvard Business School Case 309-034, January 2009. (Revised May 2011.)
- March 2016
- Technical Note
Lighting the Fire: Crafting and Delivering Broadly Inspiring Messages
By: Tsedal Neeley and Tom Ryder
Communicating persuasively is a critical skill for leaders of any team or organization. Yet, connecting and resonating with an audience can nevertheless be a challenging task. We outline how to effectively mobilize groups through the power of communication. This note...
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Keywords:
Messaging;
Communication;
Leading;
Public Speaking;
Persuasion;
Rhetorical Devices;
Communication Intention and Meaning;
Forms of Communication;
Communication Strategy
Neeley, Tsedal, and Tom Ryder. "Lighting the Fire: Crafting and Delivering Broadly Inspiring Messages." Harvard Business School Technical Note 416-046, March 2016.
- November, 2021
- Article
Self Control and Smartphone Use: An Experimental Study of Soft Commitment Devices
By: Ruru Hoong
Public discussion and discourse amongst researchers suggest that smartphone use is excessive from an individual welfare standpoint, but evidence for this remains limited. I implement a randomized intervention encouraging a subset of 629 participants to adopt soft...
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Keywords:
Social Media;
Commitment;
Randomized Controlled Trial;
Smartphones;
Addiction;
Technological Change: Choices And Consequences;
Behavior;
Mobile and Wireless Technology;
Well-being
Hoong, Ruru. "Self Control and Smartphone Use: An Experimental Study of Soft Commitment Devices." Special Issue on Nudges and Incentives. European Economic Review 140 (November, 2021).
- Forthcoming
- Article
Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization
By: Goran Calic, François Neville, Santi Furnari and C. S. Richard Chan
Research is scant on how multiple venture attributes combine as “whole packages” of signals (or cognitive configurations) in resource holders’ eyes, shaping a venture’s ability to mobilize resources. Drawing on a Qualitative Comparative Analysis of 1,395 crowdfunding...
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Calic, Goran, François Neville, Santi Furnari, and C. S. Richard Chan. "Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization." Strategic Management Journal (forthcoming). (Pre-published online August 27, 2024.)
- 28 Sep 2015
- Research & Ideas
Six Lessons from Mobile Money Ventures in Developing Countries
one hand, this is not rocket science, and yet you see hundreds of applications not doing well.” Lal’s research delved into five successful mobile money deployments: Telesom ZAAD in Somaliland, Dialog eZ Cash in Sri Lanka, Econet EcoCash...
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- September 1996 (Revised April 1998)
- Case
Mobil USM&R (B): New England Sales and Distribution
By: Robert S. Kaplan
The general manager of a local gasoline/distillate sales and distribution business unit must communicate a new strategy to the unit's 300 employees. An initial strategic planning exercise identified a high-priority list of opportunities that blended the parent...
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Keywords:
Balanced Scorecard;
Adoption;
Strategic Planning;
Customization and Personalization;
Management Practices and Processes;
Growth and Development Strategy;
Measurement and Metrics;
Motivation and Incentives;
Performance Evaluation;
Energy Industry;
Mining Industry;
United States
Kaplan, Robert S. "Mobil USM&R (B): New England Sales and Distribution." Harvard Business School Case 197-026, September 1996. (Revised April 1998.)
- 21 Sep 2016
- Working Paper Summaries
Android and Competition Law: Exploring and Assessing Google's Practices in Mobile
- May 1993
- Teaching Note
American Mobile Satellite Corp., Teaching Note
Teaching Note for (9-593-038).
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- February 2001 (Revised August 2001)
- Case
Dialpad Communications (A)
By: Alan D. MacCormack and Kerry Herman
Describes the evolution of Dialpad, a voice-over-Internet-protocol telephony company. Set in September 2000, CEO Brad Garlinghouse faces a dilemma: what to do about the large number of international users who use Dialpad to call the United States for free. He must also...
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Keywords:
Corporate Entrepreneurship;
Business or Company Management;
Organizational Design;
Competitive Strategy;
Investment;
Mobile and Wireless Technology;
Internet and the Web;
Venture Capital;
Telecommunications Industry;
California
MacCormack, Alan D., and Kerry Herman. "Dialpad Communications (A)." Harvard Business School Case 601-090, February 2001. (Revised August 2001.)
- June 2005 (Revised January 2008)
- Case
Good Technology: Empowering Mobility Around the Globe (A)
By: Geoffrey G. Jones and Adam Minnick
Describes the global growth of Good Technology, a Silicon Valley start-up in wireless handheld computing software and service. Reviews the evaluation of wireless standards, the emergence of the world wireless market for voice and data, and the growth of the major firms...
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Keywords:
Business Startups;
Entrepreneurship;
Globalized Firms and Management;
Partners and Partnerships;
Expansion;
Wireless Technology;
Communications Industry;
Communications Industry;
California
Jones, Geoffrey G., and Adam Minnick. "Good Technology: Empowering Mobility Around the Globe (A)." Harvard Business School Case 805-139, June 2005. (Revised January 2008.)
- May 2024
- Article
Tepid Uptake of Digital Health Technologies in Clinical Trials by Pharmaceutical and Medical Device Firms
By: Caroline Marra and Ariel D. Stern
Digital health technologies (DHTs) can enable more patient-centric therapeutic development by generating evidence that captures how patients feel and function, enabling decentralized trial designs that increase participant inclusivity and convenience, and collecting...
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Keywords:
Health Care and Treatment;
Technological Innovation;
Product Development;
Health Testing and Trials;
Governing Rules, Regulations, and Reforms
Marra, Caroline, and Ariel D. Stern. "Tepid Uptake of Digital Health Technologies in Clinical Trials by Pharmaceutical and Medical Device Firms." Clinical Pharmacology & Therapeutics 115, no. 5 (May 2024): 988–992.
- 03 Jan 2013
- Working Paper Summaries
The Value of Advice: Evidence from Mobile Phone-Based Agricultural Extension
- April 2006
- Case
Medical Innovation Beyond MedStar: Mobilizing for National Impact
By: Rosabeth M. Kanter, Ryan Raffaelli and Michelle Heskett
Dr. Craig Feied, director of MedStar Health's Medical Informatics programs, wanted his innovations to influence national health care. Since joining Washington Hospital Center's Emergency Department in 1995 with Dr. Mark Smith, their information system had become the...
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Keywords:
Collaborative Innovation and Invention;
Innovation Strategy;
Technological Innovation;
Policy;
Government and Politics;
Innovation and Management;
Projects;
Corporate Social Responsibility and Impact;
Medical Devices and Supplies Industry;
Medical Devices and Supplies Industry;
Washington (state, US)
- January 2014 (Revised June 2020)
- Case
The Rise and Fall of Nokia
By: Juan Alcacer, Tarun Khanna and Christine Snively
In 2013, Nokia sold its Device and Services business to Microsoft for €5.4 billion. For decades Nokia had led the telecommunications (telecom) industry in handsets and networking. By the late 2000s, however, Nokia's position as market leader in mobile devices was...
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Keywords:
Mobile Phones;
Smartphone;
Telecommunications;
Mobile and Wireless Technology;
Emerging Markets;
Technological Innovation;
Competitive Strategy;
Telecommunications Industry;
Asia
Alcacer, Juan, Tarun Khanna, and Christine Snively. "The Rise and Fall of Nokia." Harvard Business School Case 714-428, January 2014. (Revised June 2020.)
- 06 Jul 2012
- Working Paper Summaries
Looking Up and Looking Out: Career Mobility Effects of Demographic Similarity among Professionals
- December 1998 (Revised July 2000)
- Case
Implementing Strategies for Mobile Telephony: The Cases of BellSouth and U S WEST
By: Clayton M. Christensen
Recounts how BellSouth and US WEST developed and implemented their strategies for becoming major players in the mobile telephony business. Shows how initial success at BellSouth attracted more resources and aggressive investment, while initial failures at US WEST...
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- November 2020
- Case
The Rise and Fall of Nokia (Abridged)
By: Juan Alcácer and Tarun Khanna
In 2013, Nokia sold its Device and Services business to Microsoft for €5.4 billion. For decades Nokia had led the telecommunications (telecom) industry in handsets and networking. By the late 2000s, however, Nokia's position as market leader in mobile devices was...
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Keywords:
Mobile Phones;
Smartphones;
Mobile and Wireless Technology;
Emerging Markets;
Technological Innovation;
Competitive Strategy;
Telecommunications Industry
Alcácer, Juan, and Tarun Khanna. "The Rise and Fall of Nokia (Abridged)." Harvard Business School Case 721-414, November 2020.
- 2005
- Book
Gifts of Time and Money: The Role of Charity in America's Communities
By: Arthur C. Brooks
Policymakers, civic leaders, and scholars have increasingly focused their attention over the last decade-and-a-half on the importance of voluntary participation in civil society. From George H. W. Bush's Thousand Points of Light to Bill Clinton's AmeriCorps to George...
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Brooks, Arthur C., ed. Gifts of Time and Money: The Role of Charity in America's Communities. Lanham, MD: Rowman and Littlefield, 2005.