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Show Results For
- All HBS Web
(7,051)
- People (12)
- News (1,645)
- Research (4,179)
- Events (51)
- Multimedia (159)
- Faculty Publications (2,927)
- 2002
- Book
Introduction to e-Commerce
By: Jeffrey F. Rayport and Bernard J. Jaworski
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Service Delivery; Marketing
Rayport, Jeffrey F., and Bernard J. Jaworski. Introduction to e-Commerce. Boston, MA: McGraw-Hill/Irwin marketspaceU, 2002.
- August 1999 (Revised February 2000)
- Background Note
Introduction to Islamic Finance, An
By: Benjamin C. Esty, Fuaad Qureshi and Mathew M Millett
Provides a basic introduction to the principles of Islamic finance. Examines the religious background and legal foundations of Islamic finance. Also discusses the development of Islamic financial institutions and the financial instruments they use. Concludes with a... View Details
Keywords: Financial Institutions; Financial Instruments; Globalization; Growth and Development; Lawfulness; Problems and Challenges; Religion; Financial Services Industry
Esty, Benjamin C., Fuaad Qureshi, and Mathew M Millett. "Introduction to Islamic Finance, An." Harvard Business School Background Note 200-002, August 1999. (Revised February 2000.)
- March 1986 (Revised May 1996)
- Background Note
Introduction to Options
Designed to help students develop an understanding of option contracts and markets. View Details
Mason, Scott P. "Introduction to Options." Harvard Business School Background Note 286-104, March 1986. (Revised May 1996.)
- December 2018
- Article
Introduction to Argentine Exceptionalism
By: Edward L. Glaeser, Rafael Di Tella and Lucas Llach
This article is an introduction to the special collection on Argentine Exceptionalism. First, we discuss why the case of Argentina is generally regarded as exceptional: the country was among the richest in the world at the beginning of the 20th century, but it... View Details
Glaeser, Edward L., Rafael Di Tella, and Lucas Llach. "Introduction to Argentine Exceptionalism." Latin American Economic Review 27, no. 1 (December 2018).
- July 2020 (Revised August 2022)
- Course Overview Note
Introduction to Marketing
By: Sunil Gupta
Gupta, Sunil. "Introduction to Marketing." Harvard Business School Course Overview Note 521-007, July 2020. (Revised August 2022.)
- 2004
- Book
Introduction to e-Commerce
By: Jeffrey F. Rayport and Bernard J. Jaworski
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Service Delivery; Marketing
Rayport, Jeffrey F., and Bernard J. Jaworski. Introduction to e-Commerce. 2nd ed. Boston, MA: McGraw-Hill/Irwin marketspaceU, 2004.
- August 2009
- Article
Mental Accounting and Small Windfalls: Evidence from an Online Grocer
By: John Beshears and Katherine L. Milkman
We study the effect of small windfalls on consumer spending decisions by comparing the purchases online grocery customers make when redeeming $10-off coupons with the purchases they make without coupons. Controlling for customer fixed effects and other variables, we... View Details
Keywords: Mental Accounting; Windfalls; Marginal Propensity To Consume; Coupons; Marketing Communications; Consumer Behavior; Accounting; Cognition and Thinking; Retail Industry
Beshears, John, and Katherine L. Milkman. "Mental Accounting and Small Windfalls: Evidence from an Online Grocer." Journal of Economic Behavior & Organization 71, no. 2 (August 2009): 384–394.
- February 2006 (Revised October 2006)
- Background Note
Introduction to Valuation Multiples
By: Robin Greenwood and Lucy White
Outlines the definition and applicability of financial multiples and their relationship to discounted cash flow analysis. View Details
Greenwood, Robin, and Lucy White. "Introduction to Valuation Multiples." Harvard Business School Background Note 206-095, February 2006. (Revised October 2006.)
- March 1987 (Revised July 1987)
- Background Note
Introduction to Marketing--1987
Bonoma, Thomas V. "Introduction to Marketing--1987." Harvard Business School Background Note 587-124, March 1987. (Revised July 1987.)
- 2018
- Other Teaching and Training Material
Financial Accounting Reading: Liabilities
By: Suraj Srinivasan
Core Curriculum Readings in Financial Accounting cover the fundamental concepts in financial accounting. Many readings include videos and Interactive Illustrations to help students master complex concepts.
This is a standalone reading designed to enhance... View Details
This is a standalone reading designed to enhance... View Details
Srinivasan, Suraj. "Financial Accounting Reading: Liabilities." Core Curriculum Readings Series. Boston: Harvard Business Publishing 5079, 2018.
- August 2017 (Revised September 2018)
- Case
Accounting Turbulence at Boeing
By: Jonas Heese, Suraj Srinivasan, David Lane and James Barnett
Unlike its rival Airbus, Boeing had used a practice called program accounting to record its commercial aircraft expenses since the 1980s. Program accounting allowed Boeing to expense estimated average costs instead of the actual production costs of an aircraft. This... View Details
Keywords: Asset Recognition; Program Accounting; Airline Industry; Accounting; Production; Cost; Air Transportation Industry
Heese, Jonas, Suraj Srinivasan, David Lane, and James Barnett. "Accounting Turbulence at Boeing." Harvard Business School Case 118-020, August 2017. (Revised September 2018.)
- August 1977 (Revised February 1981)
- Background Note
Introduction to Balance of Payments Analysis
By: Bruce R. Scott
Minimal background to permit interpretation of positive or negative balances in the key summary accounts of a balance of payments statement; also to permit relating these balances and relevant supporting detail to a possible national development strategy. Designed for... View Details
Scott, Bruce R. "Introduction to Balance of Payments Analysis." Harvard Business School Background Note 378-043, August 1977. (Revised February 1981.)
- February 1997 (Revised July 2001)
- Background Note
Introduction to Activity-Based Costing
By: Robert S. Kaplan
Introduces the fundamental notions of activity-based costing (ABC). Motivates ABC by means of a simple example, a single and a diversified pen factory. Proceeds to show how ABC assigns costs more accurately to products and customers by: 1) identifying the activities... View Details
Keywords: Activity Based Costing and Management
Kaplan, Robert S. "Introduction to Activity-Based Costing." Harvard Business School Background Note 197-076, February 1997. (Revised July 2001.)
- November 2004 (Revised November 2005)
- Background Note
Introduction to the Internal Control Process
By: David F. Hawkins
An introduction to the internal control process from a managerial perspective. View Details
Hawkins, David F. "Introduction to the Internal Control Process." Harvard Business School Background Note 105-040, November 2004. (Revised November 2005.)
- January 2013 (Revised August 2013)
- Case
First Solar: CFRA's Accounting Quality Concerns
By: Suraj Srinivasan and Ian McKown Cornell
The case relates to accounting quality analysis conducted by the leading research firm Center for Financial Research and Analysis (CFRA) on companies in the solar industry with a focus on First Solar Inc. In 2009, CFRA was concerned that First Solar, like much of the... View Details
Keywords: Accounting; Accounting Quality; Financial Accounting; Financial Statement Analysis; Accounting Fraud; Accounting Red Flags; Accounting Scandal; Risk and Uncertainty; Quality; Earnings Management; Valuation; Crime and Corruption; Financial Statements; Energy Sources; Accounting Industry; Accounting Industry; Accounting Industry
Srinivasan, Suraj, and Ian McKown Cornell. "First Solar: CFRA's Accounting Quality Concerns." Harvard Business School Case 113-044, January 2013. (Revised August 2013.)
- June 2012
- Case
Siemens AG: Key Account Management
By: Thomas Steenburgh, Michael Ahearne and Elena Corsi
The key account manager of an engineering company has to convince a department to give up important contracts. The German engineering company Siemens had set up a global key account management program since 2010. The key account manager of an emerging account had been... View Details
Keywords: Key Account Management; Commercialization; Marketing; Marketing Management; Engineering; Marketing Strategy; Customer Relationship Management; Profit; Problems and Challenges; Electronics Industry; Consumer Products Industry; Europe
Steenburgh, Thomas, Michael Ahearne, and Elena Corsi. "Siemens AG: Key Account Management." Harvard Business School Case 512-110, June 2012.
- 11 Feb 2022
- Video
Introduction to Sustainable Investing
- September 1989
- Background Note
Introduction to Decision Making
By: Francis Aguilar
Describes the process of decision making (establish objectives, generate alternatives, and so on) emphasizing the human side of it (using rules of thumb, favoring one's own pet projects) yet demonstrating the role an analytic/quantitative contribution has to make. View Details
Aguilar, Francis. "Introduction to Decision Making." Harvard Business School Background Note 390-048, September 1989.