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- All HBS Web
(167)
- People (1)
- News (37)
- Research (98)
- Multimedia (1)
- Faculty Publications (50)
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- 01 Sep 2010
- News
Fair Trade
identity was, to the next stage. For a time, it seemed that this model would involve the reuniting of beauty and health. The world’s largest pharmaceutical companies purchased some of the most iconic brands... View Details
- 01 Dec 2010
- News
Beacon of Liberty
Kashmir Photo courtesy Sharjeel Kashmir It’s a beautiful morning in Jersey City as I stretch after my regular jog in Liberty State Park. I marvel that this is my neighborhood and my view. In front of me, the Hudson River lies at the feet of the View Details
- 26 May 2022
- News
Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories
skew to tech just because of where we are. Over time, we’ve chosen truly lasting and iconic companies.” The company’s team, and its values, also play a major role in their selection, says Ping Hao (MBA 1997), a former HBSANC president,... View Details
Keywords: Margie Kelley
- 12 Jan 2017
- News
Personalizing Women’s Path to Success
child-rearing hiatus. Lisa Skeete Tatum (MBA 1998) has designed what she calls the ideal “playbook” for those situations, and more, with Landit, a technology startup that offers personal brand and network building, skill development,... View Details
Keywords: Jill Radsken
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
testing and social distancing, plus the ongoing risks and progression of the hotspots,” says Streetman. Users can drill into case and fatality trajectories, track local outbreaks, and estimate the COVID-19 virus transmission in local regions. Careismatic View Details
- 14 Nov 2019
- News
Keeping Red Lobster Fresh
bringing it back to profitability in 100 days. His next stop was Burger King, where he helped relaunch the brand and turnaround same store sales. Lopdrup first joined Red Lobster as president in 2004, and led a company that was facing... View Details
- 01 Sep 2013
- News
Who Are We?
Borrowing the late HBS professor Ted Levitt's deceptively probing question, the Bulletin recently cold called Brad VanAuken (MBA 1984): "What business are you in?" A brand management and marketing executive turned independent consultant,... View Details
- 01 Jun 2004
- News
Books
century’s end, as mail-order companies such as Sears Roebuck and Montgomery Ward gained ground and manufacturers began to sell their own distinctive brands and develop their own distribution networks. Birth of a Salesman includes a look... View Details
- 16 Sep 2015
- News
Built for Speed
the iconic American Indian Motorcycle Company before going on to head Texas Industries, a cement-and-steel company that was sold last year to Martin Marietta Materials for $2 billion. Rogers showed an early interest in machines,... View Details
- 01 Dec 2016
- News
Vive la Madeleine!
the end of July, the business tribunal in Caen was considering four offers for the Jeannette brand and leftover machinery, Viana’s among them. Two focused solely on the purchase of the machinery; one proposed buying the machinery for 2... View Details
- 01 Jun 2022
- News
June 2022 Alumni and Faculty Books
Jr., and other leaders to become larger-than-life figures; why society works the way it does, and what you can do to positively impact it, and the importance and power of close relationships. Fin Tales: Saving Cadillac, America’s Luxury View Details
- 01 Jun 2015
- News
Screen Grab
engagement, then you have something that brings the consumer back on a weekly or even daily basis,” says Delph, citing Red Bull and GoPro as two examples of brands that have created direct relationships with consumers. Red Bull, for... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment
- 01 Sep 2015
- News
Alumni and Faculty Books for September 2015
measurement tool, the Total Motivation Factor, enables managers to measure the strength of the company culture and track improvements over time. They explore their original research into how Total Motivation leads to higher performance in View Details
- 10 Mar 2017
- News
The Business of Lego Batman
going to impact their brand in a major way. And so certainly the business issues come into play. Hanna: You've worked on a number of different projects. You have the Lego franchise, and then you have a movie like It, which is a little bit... View Details