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      • 2024
      • Case

      EPCorp: Convincing the C-Suite

      By: Jacob M. Cook
      In EPCorp: Convincing the C-Suite, Shivani Bahl is attempting to sell EPCorp's CEO, Debbie Sullivan, on her ideas for not only a new website upgrade but also a more expansive vision on how data and Generative AI can be used to grow the company. Debbie is understandably... View Details
      Keywords: AI and Machine Learning; E-commerce; Growth and Development Strategy
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      Cook, Jacob M. "EPCorp: Convincing the C-Suite." Harvard Business Publishing Case, 2024. (Quick Case.)
      • 2025
      • Working Paper

      Healthcare Provider Bankruptcies

      By: Samuel Antill, Ashvin Gandhi, Jessica Bai and Adrienne Sabety
      Healthcare firms are filing for Chapter 11 bankruptcy at record rates. We find that bankruptcies increase healthcare staff turnover, worsen care, and harm patients. Using a difference-in-differences design, we estimate that a bankruptcy filing immediately increases... View Details
      Keywords: Insolvency and Bankruptcy; Health Care and Treatment; Outcome or Result; Retention; Health Industry
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      Antill, Samuel, Ashvin Gandhi, Jessica Bai, and Adrienne Sabety. "Healthcare Provider Bankruptcies." NBER Working Paper Series, No. 33763, May 2025.
      • May 2025
      • Article

      Imagining the Future: Memory, Simulation and Beliefs

      By: Pedro Bordalo, Giovanni Burro, Katherine B. Coffman, Nicola Gennaioli and Andrei Shleifer
      How do people form beliefs about novel risks, with which they have little or no experience? Motivated by survey data on beliefs about Covid we collected in 2020, we build a model based on the psychology of selective memory. When a person thinks about an event,... View Details
      Keywords: Expectations; Memory; COVID-19 Pandemic; Risk and Uncertainty; Cognition and Thinking
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      Bordalo, Pedro, Giovanni Burro, Katherine B. Coffman, Nicola Gennaioli, and Andrei Shleifer. "Imagining the Future: Memory, Simulation and Beliefs." Review of Economic Studies 92, no. 3 (May 2025): 1532–1563.
      • 2025
      • Chapter

      Marjorie Yang Mun Tak 楊梅德:Entrepreneur and Innovator

      By: William C. Kirby
      BOOK ABSTRACT:
      Chinese Encounters with America tells the stories of twelve women and men whose American experiences transformed their lives and influenced China’s trajectory, with a particular focus on the period after Beijing and Washington established... View Details
      Keywords: International Relations; China
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      Kirby, William C. "Marjorie Yang Mun Tak 楊梅德:Entrepreneur and Innovator." Chap. 5 in Chinese Encounters with America: Journeys That Shaped the Future of China, edited by Terry Lautz and Deborah Davis. Columbia University Press, 2025.
      • May 2025
      • Article

      The Effects of Medical Debt Relief: Evidence from Two Randomized Experiments

      By: Raymond Kluender, Neale Mahoney, Francis Wong and Wesley Yin
      Two in five Americans have medical debt, nearly half of whom owe at least $2,500. Concerned by this burden, governments and private donors have undertaken large, high-profile efforts to relieve medical debt. We partnered with RIP Medical Debt (now Undue Medical Debt)... View Details
      Keywords: Borrowing and Debt; Credit; Outcome or Result; Well-being; Personal Finance
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      Kluender, Raymond, Neale Mahoney, Francis Wong, and Wesley Yin. "The Effects of Medical Debt Relief: Evidence from Two Randomized Experiments." Quarterly Journal of Economics 140, no. 2 (May 2025): 1187–1241.
      • March–April 2025
      • Article

      Strategy in an Era of Abundant Expertise: How to Thrive When AI Makes Knowledge and Know-How Cheaper and Easier to Access

      By: Bobby Yerramilli-Rao, John Corwin, Yang Li and Karim R. Lakhani
      The AI era is in its early stages, and the technology is evolving extremely quickly. Providers are rapidly introducing AI "copilots," "bots," and "assistants" into applications to augment employees' workflows. Examples include GitHub Copilot for coding, ServiceNow... View Details
      Keywords: AI; AI and Machine Learning; Performance Productivity; Experience and Expertise; Technology Adoption
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      Yerramilli-Rao, Bobby, John Corwin, Yang Li, and Karim R. Lakhani. "Strategy in an Era of Abundant Expertise: How to Thrive When AI Makes Knowledge and Know-How Cheaper and Easier to Access." Harvard Business Review 103, no. 2 (March–April 2025): 72–81.
      • April 2025
      • Case

      Pouring Oil on Troubled Waters: Vickers Oils and Resolving Family Conflict over Generations

      By: Lauren Cohen, Octavian Graf Pilati and Sophia Pan
      Will Vickers, a seventh-generation (G7) member of the Vickers Family, grappled with a pressing challenge: how to re-integrate family members into the firm to recover lost talent. His father, Peter Vickers, was the lone leader of the Vickers Oils—despite having stepped... View Details
      Keywords: Shareholder; Involvement; Family Office; Family Firms; Family Business; Business Growth and Maturation; Experience and Expertise; Retention; Leadership Development; Business or Company Management; Management Succession; Organizational Structure; Family Ownership; Family and Family Relationships; Diversification; Conflict and Resolution; Consumer Products Industry; United Kingdom
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      Cohen, Lauren, Octavian Graf Pilati, and Sophia Pan. "Pouring Oil on Troubled Waters: Vickers Oils and Resolving Family Conflict over Generations." Harvard Business School Case 225-083, April 2025.
      • April 2025
      • Article

      Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile

      By: Shunyuan Zhang, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar and Xupin Zhang
      Non-informational cues, such as facial expressions, can significantly influence judgments and interpersonal impressions. While past research has explored how smiling affects business outcomes in offline or in-store contexts, relatively less is known about how smiling... View Details
      Keywords: Sharing Economy; Airbnb; Image Feature Extraction; Machine Learning; Facial Expressions; Prejudice and Bias; Nonverbal Communication; E-commerce; Consumer Behavior; Perception
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      Zhang, Shunyuan, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar, and Xupin Zhang. "Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile." Journal of Consumer Research 51, no. 6 (April 2025): 1073–1097.
      • 2025
      • Book

      The Experimentation Machine: Finding Product–Market Fit in the Age of AI

      By: Jeffrey J. Bussgang
      Leverage AI to be a 10x Founder

      Today’s most successful founders know that the startups that learn the fastest will win. In The Experimentation Machine, I reveal how AI is transforming the way startups find product-market fit and scale.... View Details
      Keywords: AI; Founder; Startup; AI and Machine Learning; Technology Adoption; Business Startups; Entrepreneurship; Market Entry and Exit
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      Bussgang, Jeffrey J. The Experimentation Machine: Finding Product–Market Fit in the Age of AI. Damn Gravity Media, 2025.
      • March 2025 (Revised June 2025)
      • Case

      Designing the Future of Work: Atlassian's Distributed Work Practices

      By: Ashley Whillans and Gabriel Rondón Ichikawa
      In early 2020, the software company Atlassian made a bold commitment: employees could work from anywhere—forever. While many tech peers reversed course on remote work, Atlassian worked to optimize their fully distributed model across 13 countries. This case follows... View Details
      Keywords: Transformation; Working Conditions; Management Practices and Processes; Product Development; Organizational Culture; Business Strategy; Employees; Technology Industry
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      Whillans, Ashley, and Gabriel Rondón Ichikawa. "Designing the Future of Work: Atlassian's Distributed Work Practices." Harvard Business School Case 925-029, March 2025. (Revised June 2025.)
      • 2025
      • Working Paper

      The Cybernetic Teammate: A Field Experiment on Generative AI Reshaping Teamwork and Expertise

      By: Fabrizio Dell'Acqua, Charles Ayoubi, Hila Lifshitz, Raffaella Sadun, Ethan Mollick, Lilach Mollick, Yi Han, Jeff Goldman, Hari Nair, Stew Taub and Karim R. Lakhani
      We examine how artificial intelligence transforms the core pillars of collaboration— performance, expertise sharing, and social engagement—through a pre-registered field experiment with 776 professionals at Procter & Gamble, a global consumer packaged goods company.... View Details
      Keywords: Artificial Intelligence; Teamwork; Human-machine Interaction; Productivity; Skills; Innovation; Field Experiment; AI and Machine Learning; Groups and Teams; Competency and Skills; Performance Productivity; Collaborative Innovation and Invention; Product Development
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      Dell'Acqua, Fabrizio, Charles Ayoubi, Hila Lifshitz, Raffaella Sadun, Ethan Mollick, Lilach Mollick, Yi Han, Jeff Goldman, Hari Nair, Stew Taub, and Karim R. Lakhani. "The Cybernetic Teammate: A Field Experiment on Generative AI Reshaping Teamwork and Expertise." Harvard Business School Working Paper, No. 25-043, March 2025.
      • March 2025 (Revised April 2025)
      • Case

      Perplexity: Redefining Search

      By: Suraj Srinivasan, Michelle Hu, Sriraghav Srinivasan and Radhika Kak
      By early 2025, Perplexity had rapidly evolved from a modest startup into a popular "answer engine" valued at $9 billion. The company had boldly positioned itself as the disruptor to Google aiming to redefine search for the AI age. Through novel AI... View Details
      Keywords: AI and Machine Learning; Venture Capital; Innovation Leadership; Technological Innovation; Internet and the Web; Business Startups; Competitive Strategy; Business Model; Technology Industry; United States
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      Srinivasan, Suraj, Michelle Hu, Sriraghav Srinivasan, and Radhika Kak. "Perplexity: Redefining Search." Harvard Business School Case 125-093, March 2025. (Revised April 2025.)
      • 2025
      • Working Paper

      How to Choose Among Technologies with Learning Curves: Making Better Investment Decisions

      By: Christian Kaps and Arielle Anderer
      Learning curves, the fact that technologies improve as a function of cumulative experience or investment, are desirable-think inexpensive solar panels or higher performing semiconductors. But, for firms that need to pick one technology among several candidates, such as... View Details
      Keywords: Learning Curve; Technology; Innovation; Batteries; Energy Storage; Sequential Decision Making; TELCO; Exploration; Exploitation; Problems and Challenges; Cost vs Benefits; Technology Adoption; Battery Industry
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      Kaps, Christian, and Arielle Anderer. "How to Choose Among Technologies with Learning Curves: Making Better Investment Decisions." Working Paper, March 2025.
      • March 2025 (Revised May 2025)
      • Case

      ING Türkiye: Flexible Work in a Competitive Banking Environment

      By: Ashley Whillans and Nico Schaefer
      This case explores ING Türkiye’s journey toward workplace flexibility within the traditionally conservative Turkish banking sector. Beginning with early remote work experiments in 2015 and culminating in the FlexING model, by 2024 ING Türkiye had positioned itself as a... View Details
      Keywords: Talent and Talent Management; Employee Relationship Management; Working Conditions; Business or Company Management; Adaptation; Competition; Organizational Culture; Banking Industry; Turkey
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      Whillans, Ashley, and Nico Schaefer. "ING Türkiye: Flexible Work in a Competitive Banking Environment." Harvard Business School Case 925-027, March 2025. (Revised May 2025.)
      • March 2025
      • Article

      Does Communicating Measurable Diversity Goals Attract or Repel Historically Marginalized Job Applicants? Evidence from the Lab and Field

      By: Erika L. Kirgios, Ike Silver and Edward H. Chang
      Many organizations struggle to attract a demographically diverse workforce. How does adding a measurable goal to a public diversity commitment—for example, “We care about diversity” versus “We care about diversity and plan to hire at least one woman or racial minority... View Details
      Keywords: Selection and Staffing; Recruitment; Diversity; Goals and Objectives; Communication Intention and Meaning; Behavior
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      Kirgios, Erika L., Ike Silver, and Edward H. Chang. "Does Communicating Measurable Diversity Goals Attract or Repel Historically Marginalized Job Applicants? Evidence from the Lab and Field." Journal of Experimental Psychology: General 154, no. 3 (March 2025): 624–643.
      • March 2025
      • Article

      Novice Risk Work: How Juniors Coaching Seniors on Emerging Technologies Such as Generative AI Can Lead to Learning Failures

      By: Katherine C. Kellogg, Hila Lifshitz-Assaf, Steven Randazzo, Ethan Mollick, Fabrizio Dell'Acqua, Edward McFowland III, François Candelon and Karim R. Lakhani
      The literature on communities of practice demonstrates that a proven way for senior professionals to upskill themselves in the use of new technologies that undermine existing expertise is to learn from junior professionals. It notes that juniors may be better able... View Details
      Keywords: Rank and Position; Competency and Skills; Technology Adoption; Experience and Expertise; AI and Machine Learning
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      Kellogg, Katherine C., Hila Lifshitz-Assaf, Steven Randazzo, Ethan Mollick, Fabrizio Dell'Acqua, Edward McFowland III, François Candelon, and Karim R. Lakhani. "Novice Risk Work: How Juniors Coaching Seniors on Emerging Technologies Such as Generative AI Can Lead to Learning Failures." Art. 100559. Information and Organization 35, no. 1 (March 2025).
      • 2025
      • Working Paper

      Code-Washing: Evidence from Open-Source Blockchain Startups

      By: Ofir Gefen, Daniel Rabetti, Yannan Sun and Che Zhang
      This study examines startups' management of source code repositories, distinguishing authentic developers ("code-producers''), from those inflating activity to mislead investors ("code-washers''). Using global blockchain startup and GitHub data, we find that... View Details
      Keywords: Entrepreneurial Finance; Open Source Distribution; Business Startups
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      Gefen, Ofir, Daniel Rabetti, Yannan Sun, and Che Zhang. "Code-Washing: Evidence from Open-Source Blockchain Startups." Working Paper, January 2025.
      • 2025
      • Working Paper

      Discrimination, Rejection, and Job Search

      By: Anne Boring, Katherine Coffman, Dylan Glover and María José González-Fuentes
      We investigate how candidates’ willingness to apply responds to (potential) discrimination and rejection using a simulated labor market. Past work has shown that “blinding” job applications reduces discrimination and increases the rate at which women are hired. Our... View Details
      Keywords: Job Search; Prejudice and Bias; Selection and Staffing; Demographics
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      Boring, Anne, Katherine Coffman, Dylan Glover, and María José González-Fuentes. "Discrimination, Rejection, and Job Search." Working Paper, February 2025.
      • February 2025
      • Case

      Fly, Fix, Fly at True Anomaly

      By: Joshua Lev Krieger, Jim Matheson, Fiona Murray and David Allen
      How should companies learn from failure? Founded by four U.S. Space Force warfighters, the tough tech startup True Anomaly wanted to compete with major defense contractors to supply the U.S. Department of Defense with satellites and software that could help protect... View Details
      Keywords: Business Startups; Engineering; National Security; Digital Platforms; Failure; Problems and Challenges; Business and Government Relations; Entrepreneurship; Aerospace Industry; United States; Colorado
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      Krieger, Joshua Lev, Jim Matheson, Fiona Murray, and David Allen. "Fly, Fix, Fly at True Anomaly." Harvard Business School Case 825-040, February 2025.
      • February 2025
      • Case

      Dreaming Big: Calm Considers Spinning Off Its Sleep Experience

      By: Sara McKinley Torti
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      Torti, Sara McKinley. "Dreaming Big: Calm Considers Spinning Off Its Sleep Experience." Harvard Business School Case 825-122, February 2025.
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