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Show Results For
- All HBS Web
(454)
- News (98)
- Research (260)
- Events (1)
- Multimedia (1)
- Faculty Publications (86)
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- 23 Jan 2020
- News
Bringing Education Back Home
a set of technical skills and, particularly, marketing leadership. We basically branded our story: Two Harvard grads coming back to our hometown, trying to build a better education system. That was our sales pitch. We took a business... View Details
Keywords: Educational Services
- 01 Jun 2004
- News
Books
University Press) Walter Friedman’s Birth of a Salesman: The Transformation of Selling in America documents the history of salesmanship, from the days of peddlers to the creation of modern sales forces at companies like National Cash... View Details
- 01 Sep 2005
- News
Business Plan Contest Has Many Winners
fashionable and custom-fitted bras to fuller-sized customers and the 85 percent of women who wear the wrong size. In the social enterprise track, the winner was India Info Village, a team featuring Rita Singh (MBA ’05) and several other... View Details
- 01 Jun 2012
- News
A Better World, One Idea at a Time
A dozen budding social entrepreneurs pitched their ideas for innovative products and services during the annual Social Enterprise Conference in February, and four came away with top honors. The sold-out event marked the 13th year of the... View Details
- 01 Sep 2014
- News
Book Review: Getting Beyond Yes
The Choices, Systems, and Behaviors that Drive Effective Selling, Frank V. Cespedes laments the fact that sales and strategy rarely make a joint and complementary appearance in MBA classrooms or academic journals. Professors stick safely... View Details
- 01 Dec 2018
- News
Ask the Expert: Gimme Shelter
crafting innovative ways to make that happen in the Bay Area, where median home prices sail north of $1 million. In Oakland, for example, the nonprofit used a little-known tool called the Chapter 8 Tax Sale to acquire 24 blighted,... View Details
Keywords: Jen McFarland Flint
- 24 Apr 2014
- News
A commitment to conservation supports the bottom line
firm, achieves that balance, in part, through a vehicle known as a “conservation easement.” The firm buys land and then sells the development rights to conservation groups. The sale of these rights generates an early, partial return to... View Details
- 17 Feb 2016
- News
The Power of Art
in San Francisco. ArtLifting’s chief operating officer Kelly McKenna (MBA 2015) told the Times that the company is gearing up for dramatic growth: “We have the funding right now, but it isn’t going to be here forever This is a critical year to grow sales, and we’re... View Details
- 29 Feb 2016
- News
How Joe Shoen Got U-Haul Back on Track
apologizes. He directs her to the location finder on uhaul.com, where she can look up climate-controlled self-storage locations. Later he calls Mike Kinealy, vice president of sales and customer service, and tells him to follow up. Using... View Details
- 12 Apr 2012
- News
HBS Welcomes Eleven Alumni Startups
northwestern us ClearCare serves the $60-billion private-pay homecare market in the US using a powerful SaaS technology that provides back-office efficiency and front-facing engagement of families and seniors. The sales process is... View Details
- 01 Apr 2001
- News
Beyond Accommodation
operation when Gibbons arrived. He has since led the agency through unprecedented growth to $296 million in sales in FY2000. “I push the organization in a lot of ways it hasn’t been pushed before,” says Gibbons, who also led the effort to... View Details
- 16 Aug 2013
- News
Women's Business Leader
Vice Chairman of Wealth Management and Senior Client Advisor at Morgan Stanley where she is responsible for increasing revenue generation and client connectivity and penetration across the Wealth Management, Investment Banking and Sales... View Details
- 15 Jan 2020
- News
The Business of Access
person who is paying, the philanthropist, is typically not the person receiving the service.” This fundamental difference, she notes, changes the function-benefit sales framework. Lisle found that she thrived at speaking with... View Details
Keywords: Maureen Harmon
- 01 Mar 2007
- News
Courting the Poor
A BETTER MOUSETRAP: At a Magazine Luiza virtual showroom, sales staff use computers to help customers make their purchases. Photo COURTESY MAGAZINE LUIZA The inspiration for a new case can strike at any time. For HBS associate professor... View Details
- 18 Apr 2011
- News
Capitalism Meets Conservation
ecologically friendly aquaculture and agriculture, and the sale of carbon offsets, among others. Profit to investors comes from realizing all of the value contained in the conserved land. Adams has already opened a conservation and... View Details
- 20 Dec 2022
- News
Singing to the Corn
acquisition by WorldCom, Keen joined Level 3, a startup competitor—but was fired when his strategic recommendations for expansion didn't align with upper management's. At that point, Keen made good on his HBS application essay and joined Cherokee Nation View Details
- 01 Dec 2005
- News
One-on-One with Peter Cuneo
film’s revenues and be able to choose a release date that will enhance our sales of toys and other merchandise. What changes will be made at the company as it enters this new industry? Our Marvel Studios division has been intimately... View Details
- 25 Aug 2022
- News
Case Study: Sound Check
making sure our existing customers still win and that we can still grow in that market,” says Pemberton. Should LS stick with the formula that’s been working, or should they make the leap to enterprise sales... View Details
- 01 Mar 2023
- News
Is AI OK?
and attention, generosity and fairness. She cofounded pymetrics to capitalize on those existing tools. Polli and her partners developed a collection of gamified assessments and used them to evaluate top performers in various roles, like View Details
- 01 Sep 2012
- News
An Intellectual Capital: Some Influential HBS Ideas, at a Glance
which profiles four Americans from different eras who sought to define and implement regulation, wins a Pulitzer Prize. 1987 C. Roland Christensen’s book Teaching and the Case Method solidifies his reputation as the world’s foremost authority on the case method. 1993... View Details
Keywords: Professor Elton Mayo: Professor Fritz Roethlisberger; George M. Moffett Professor of Agriculture and Business, Professor Emeritus Ray A. Goldberg; Professor Abraham Zaleznik; Professor Alfred Chandler; Professor Michael Porter; Professor Robert S. Kaplan; Professor Michael C. Jensen; Professor C. Roland Christensen; Professor Robert Menton; Colleges, Universities, and Professional Schools; Educational Services