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- Faculty Publications (25)
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- All HBS Web (48)
- Faculty Publications (25)
- Teaching Interest
Overview
Paul is primarily interested in teaching data science to management students through the case method. This includes technical topics (programming and statistics) as well as higher-level management issues (digital transformation, data governance, etc.) As a research... View Details
Keywords: A/B Testing; AI; AI Algorithms; AI Creativity; Algorithm; Algorithm Bias; Algorithmic Bias; Algorithmic Fairness; Algorithms; Analytics; Application Program Interface; Artificial Intelligence; Causality; Causal Inference; Computing; Computers; Data Analysis; Data Analytics; Data Architecture; Data As A Service; Data Centers; Data Governance; Data Labeling; Data Management; Data Manipulation; Data Mining; Data Ownership; Data Privacy; Data Protection; Data Science; Data Science And Analytics Management; Data Scientists; Data Security; Data Sharing; Data Strategy; Data Visualization; Database; Data-driven Decision-making; Data-driven Management; Data-driven Operations; Datathon; Economics Of AI; Economics Of Innovation; Economics Of Information System; Economics Of Science; Forecast; Forecast Accuracy; Forecasting; Forecasting And Prediction; Information Technology; Machine Learning; Machine Learning Models; Prediction; Prediction Error; Predictive Analytics; Predictive Models; Analysis; AI and Machine Learning; Analytics and Data Science; Applications and Software; Digital Transformation; Information Management; Digital Strategy; Technology Adoption
- January 2024 (Revised February 2024)
- Course Overview Note
Managing Customers for Growth: Course Overview for Students
By: Eva Ascarza
Managing Customers for Growth (MCG) is a 14-session elective course for second-year MBA students at Harvard Business School. It is designed for business professionals engaged in roles centered on customer-driven growth activities. The course explores the dynamics of... View Details
Keywords: Customer Relationship Management; Decision Making; Analytics and Data Science; Growth Management; Telecommunications Industry; Technology Industry; Financial Services Industry; Education Industry; Travel Industry
Ascarza, Eva. "Managing Customers for Growth: Course Overview for Students." Harvard Business School Course Overview Note 524-032, January 2024. (Revised February 2024.)
Elisabeth C. Paulson
Elisabeth Paulson is an Assistant Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School. She teaches the first year course on Technology and Operations Management in the required curriculum.
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- Teaching Interest
Applied Business Analytics
Course Overview:
Business Analytics has become a core function in many firms today and is driving innovation in the form of new business and operating models. Data-driven decision-making requires understanding of statistics, computer... View Details
- Teaching Interest
Data Science for Managers
- Served as a teaching fellow; assisted MBA students with classroom coding exercises.
- Developed course materials, including new case studies, technical notes, and code notebooks students used to analzye case data.
- Developed interactive web... View Details
- Web
Placement - Doctoral
Keenan 2023 Emily Prinsloo Marketing, 2023 Placement: Rice University, Jones Graduate School of Business Dissertation: Three Essays on Cost-benefit Trade-offs in Individual and Organizational Decision-Making Advisors: Michael I. Norton ,... View Details
- 31 Jan 2022
- Research & Ideas
Where Can Digital Transformation Take You? Insights from 1,700 Leaders
democratized both inside and outside of companies. In the past, CEOs and other senior leaders were seen as the legitimate strategic decision-makers because they had more access to data and could decide if and when to share it. With much... View Details
- 07 Feb 2022
- Research & Ideas
Digital Transformation: A New Roadmap for Success
create a data-driven culture, but rather a data-informed one. Data shouldn't be touted as a replacement for expertise or experience. Instead, it should enable employees to question the organization’s status quo, using insights from data... View Details
- Web
Research - Global
explores when and why private regulatory governance systems became the primary form of global environmental governance. The chapter explores two different historical paths in such private regulation and how they came about. The first path involved... April 2025... View Details
- Web
Profiles - MBA
room to use technology to make collective decision making more efficient. Professional goals: In the short term I hope to learn more about how collective decision-making is done, whether that be through votes in local government, through... View Details
- 03 May 2023
- Research & Ideas
Why Confronting Racism in AI 'Creates a Better Future for All of Us'
all of us. DeLollis: When it comes to race, technology, and tomorrow’s business outcomes, what advice would you give to CEOs, CMOs, and other top decision makers? Turner: I advise them that if marginalized people and women weren’t involved in the past’s View Details
Keywords: by Barbara DeLollis
- Web
Online Business Analytics Course | HBS Online
dummy and lagged variables Free E-Book Advance Your Career with Essential Business Skills Learn how to contribute to key business discussions and drive strategic decision-making with this free guide. Access your free e-book Upskill Your... View Details
- 02 Aug 2020
- What Do You Think?
Is the 'Experimentation Organization' Becoming the Competitive Gold Standard?
level. Their work has been both influenced by and reported recently by several academics. Harvard Business School professors Michael Luca and Max Bazerman track experimentation in decision-making back to the Book of Daniel, BC 167-164.... View Details
- Web
Frequently Asked Questions | HBS Online
should understand how to create a data-driven framework for your organization or yourself; develop hypotheses and insights from visualization; identify data mistakes or missing components; and, speak the language of data science across... View Details
- 04 Sep 2019
- News
A Measured Approach
machine learning model, which enabled the organization to locate between 50 and 200 percent more out-of-school children for no additional cost. “That’s the sort of success case that gets us really excited, where we can unlock so much impact by providing the right View Details
Keywords: Lisa Scanlon Mogolov
- Web
Online Entrepreneurial Marketing Course | HBS Online
where to intercept them. Highlights Amir Peleg, Founder and CEO, TaKaDu Nuances of Customer Personas The Three I’s Show Hide Details Concepts Determining Your Beachhead Customer Decoding the Decision-Making Unit Mapping the Buying Journey... View Details
- 25 Mar 2021
- Research & Ideas
Steer Clear of the Blind Spots That Derail Experiments
experiments for second-year MBA students and in his 2020 book, The Power of Experiments: Decision-Making in a Data-Driven World, co-written with Max H. Bazerman, the Jesse Isidor Straus Professor of Business... View Details
Keywords: by Danielle Kost
- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
mobilize partners across challenging cultural, social, and political situations and innovate for a brighter future. The Power of Experiments: Decision-Making in a Data-Driven World by Michael Luca, Lee J.... View Details
- 15 Dec 2024
- News
Alumni and Faculty Books
Edited by Margie Kelley Alumni Books The Power of Imperfect Eating By Kavita Bhatnagar (SELP 11, 2022) Penguin Enterprise Rather than dictating which foods are good or bad, this book weaves together stories that mirror the intricate, emotional, and often imperfect... View Details
- 25 Aug 2022
- News
Labs Enable Large-scale Research
and Marco Iansiti (both HBS) will focus on the theory and practice of responsible AI for facilitating data-driven decision-making in organizations. They will explore how people use AI tools and machine... View Details