Publications

29 Nov 2010
HBS Case

United Breaks Guitars

Tweets are in the air we breathe. Most of us know that "friend" can also be a verb. Social media are part of the public discourse now, whether or not we're active users of them. A new case coauthored by HBS marketing professor John Deighton and research... View Details

Keywords: by Julia Hanna

24 Sep 2014
Op-Ed

We Need a Miracle. New Nuclear Might Provide it.

On September 4, the US Energy Information Agency (EIA) published its 2014 International Energy Outlook. Earlier this year, the International Energy Agency (IEA) released its latest World Energy Investment Outlook. Both watchdogs tell us the same story. Energy... View Details

Keywords: by Joseph Lassiter; Energy; Utilities

September 2019
Supplement

Keroche (B): Considering Entry into the Kenyan Beer Market

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case discusses the situation of the Kenyan alcoholic drinks producer Keroche in July 2004, when co-founder Tabitha Karanja was debating whether to enter the Kenyan beer market. Doing so would mean direct competition with the multinational EABL in an industry and... View Details

Keywords: Keroche; Alcohol; Alcoholic Drinks; Alcoholic Beverages; Beverages; Drinks; Wine Industry; Wine; Fortified Wine; Viena; Beer; Beer Market; Manufacturing; Production Capacity; Capacity; Growth; Regulated; Unregulated; Informal; Informal Market; Regulation; Illicit; Illegal; Substandard; Dangerous; Shutdown; Factory; Safe; Affordable; Low-income Consumers; Business Growth and Maturation; Business Startups; Production; Investment; Safety; Quality; Small Business; Family Business; Crime and Corruption; Customer Focus and Relationships; Decisions; Income; Demographics; Geographic Scope; Geographic Location; Goods and Commodities; Government Legislation; Growth and Development; Business History; Lawsuits and Litigation; Laws and Statutes; Lawfulness; Goals and Objectives; Consumer Behavior; Market Entry and Exit; Problems and Challenges; Social Issues; Poverty; Strategy; Competition; Entrepreneurship; Marketing; Manufacturing Industry; Food and Beverage Industry; Kenya; Nairobi; Africa

19 Oct 2015
Research & Ideas

Business Research that Makes for Smarter Public Policy

to fill little gaps in the literature, and I continue to think that was excellent advice.” Just as researchers in the life sciences often target their work to tackle the most dangerous diseases, so argues Moss, social scientists can make... View Details

Keywords: by Michael Blanding

28 Oct 2013
Research & Ideas

Book Excerpt: The Good Struggle: Responsible Leadership in an Unforgiving World

book excerpt Evolving Committments From The Good Struggle: Responsible Leadership in an Unforgiving World By JOSEPH L. BADARACCO In a turbulent, sometimes dangerous world, responsible leaders need a broader view of critical decisions.... View Details

Keywords: by Joseph L. Badaracco

Research Summary

Incentives and Education

(with Bob Slonim and Eric Bettinger)
No Child Left Behind has created an incentive system for schools to increase test scores as well as attendance figures.... View Details

September 2010 (Revised January 2012)
Case

Emergia: Driving Profitability on Help Desk Contracts

Emergia wants to keep its customer happy with its contact center service, but the margins on the help desk contract are dangerously low. Can Miguel Neira, the COO, increase margins while preserving the customer relationship? View Details

Keywords: Customer Relationship Management; Customer Satisfaction; Profit; Job Cuts and Outsourcing; Management Analysis, Tools, and Techniques; Service Operations; Performance Capacity; Performance Evaluation; Mathematical Methods; Service Industry

October 1992 (Revised September 1996)
Case

McDonald's Corporation

By: David M. Upton and Joshua D. Margolis

McDonald's has over many years built an operating strategy based on consistency and quality through a limited product range. Competitive forces have drawn the company into a much wider variety of foods and services in order to maintain growth. Now, new competitors... View Details

Keywords: Corporate Strategy; Diversification; Problems and Challenges; Environmental Sustainability; Quality; Competitive Strategy; Growth and Development Strategy; Operations; Integration; Food and Beverage Industry; United States

17 Oct 2012
Research & Ideas

America Needs a Manufacturing Renaissance

Editor's note: In their new book, Producing Prosperity: Why America Needs a Manufacturing Renaissance, Harvard Business School professors Gary P. Pisano and Willy C. Shih argue that reinvesting in America's manufacturing prowess is necessary not only for creating jobs,... View Details

Keywords: by Gary P. Pisano & Willy C. Shih; Manufacturing

November 1, 2019
Article

Companies Think They Want New Ideas. But They Don’t Act Like It

By: Rosabeth Moss Kanter

Leaders say that they want more innovation. But then they trap themselves and their associates inside the structures that keep them stuck–inside the building, so to speak, where ideas get stale fast. That’s dangerous in a world of disruption and change. View Details

Keywords: Silos; Community; Innovation and Invention; Leadership; Change; Perspective; Learning; Attitudes

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09 Sep 2014
First Look

First Look: September 9

discussing how insights from the study of hybrid organizing in social enterprises may contribute to organization theory. Publisher's link: http://dx.doi.org/10.1080/19416520.2014.893615 Working Papers Dangerous Expectations: Breaking... View Details

Keywords: Sean Silverthorne

February 2003 (Revised April 2003)
Case

Brioni

By: David E. Bell

Should Brioni, an internationally known, exclusive men's suit manufacturer and retailer extend its line to include women's apparel? The opportunity is to enter a much larger and profitable market. The dangers are: 1) compromising the existing image, and 2) failing to... View Details

Keywords: Brands and Branding; Segmentation; Expansion; Profit; Risk Management; Demand and Consumers; Fashion Industry

September 1992 (Revised March 1997)
Case

Summit Distributors (A)

By: William J. Bruns Jr. and Amy P. Hutton

Summit Distributors was in danger of violating loan covenants because of slow economic activity and forecasted losses and was faced with a choice. Changing the inventory valuation method from LIFO to FIFO would avoid default but would require higher future income... View Details

Keywords: Taxation; Cost Accounting; Cash Flow; Interest Rates; Economic Systems; Borrowing and Debt; Financial Statements; Valuation; Accounting Audits; Financing and Loans; Accounting Industry; Legal Services Industry

June 2023
Case

Barton Malow: Building From the Top-Down

By: Hise O. Gibson and Alicia Dadlani

In 2023, Detroit-based Barton Malow completed the first high-rise building in the U.S. built from the top-down using LIFTbuild, a patented methodology that aimed to make construction safer and more efficient. By completing building work at ground level and then... View Details

Keywords: Growth and Development Strategy; Innovation and Invention; Construction Industry

23 Apr 2012
Research & Ideas

How to Brand a Next-Generation Product

When Apple launched its latest iPad, experts and nonexperts alike expected it to be dubbed "iPad 3," a natural follow-on to the second-generation iPad 2. Instead, the company called the new iPad just that: "the new iPad." Observers debated whether... View Details

Keywords: by Carmen Nobel

Article

Europe's Alternative to Medicare for All: Swiss and Dutch Private Insurance Provide Better Coverage Than Canada's Single-Payer System

By: Regina E. Herzlinger and Bacchus Barua

An analysis of Canada’s single-payer healthcare system shows the dangers of the proposed Medicare for All model. In fact, the Canadian healthcare system is costly and drives poor outcomes when compared to objective performance measures. Alternatively, the Swiss and... View Details

Keywords: Healthcare Systems; Universal Health Coverage; Health Care and Treatment; Insurance; Canada; Switzerland; Netherlands

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Research Summary

Flexibility, Information Technology and Operations

Upton is now examining the role of Information Systems in determining long-term operational effectiveness. As Corporate Information Systems have become increasingly monolithic, the dangers of long-term inflexibility loom large. In manufacturing/operations, the... View Details

Research Summary

Shift Auctions

Shift Auctions are a new labor-market institution, enabled by the internet, whereby workers bid for overtime shifts via descending auctions. The goal of shift auctions is to enable efficient and flexible utilization of a firms own human resources when staffing... View Details

February 2012 (Revised July 2012)
Supplement

Caijing Magazine (B)

By: Karthik Ramanna and G.A. Donovan

In late 2009, Wang Boming, publisher of Caijing Magazine, widely regarded as China's most independent newsmagazine, gathered his core team for an urgent meeting. His pioneering editor Hu Shuli, described for her fiercely independent journalism as "the most dangerous... View Details

Keywords: Leadership; Corporate Accountability; Restructuring; Corporate Disclosure; Organizations; Publishing Industry; China