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Show Results For
- All HBS Web
(20,841)
- People (33)
- News (3,861)
- Research (14,193)
- Events (110)
- Multimedia (281)
- Faculty Publications (11,735)
- October 8, 2012
- Column
Henkel's Culture Shift
By: Robert Simons
This case descriibes a CEO-led organizational transformation driven by stretch goals, performance measurement, and accountability. When Kasper Rorsted became CEO of Henkel, a Germany-based producer of personal care, laundry, and adhesives products, in 2008, he was... View Details
- September 2019
- Case
Engineering Company Culture at Zaimella Ecuador
By: Francesca Gino, Gary Pisano and Mariana Cal
Gino, Francesca, Gary Pisano, and Mariana Cal. "Engineering Company Culture at Zaimella Ecuador." Harvard Business School Case 920-015, September 2019.
- December 2020
- Case
Tencent: Combining Technology and Culture
By: Elie Ofek, Billy Chan and Dawn H. Lau
Tencent, one of the largest Internet conglomerates in China, had a vision to become a "Tech+Culture" firm. With dominant market shares in online games and social networking, it had built a vast Internet-based entertainment ecosystem, and was now focused on cultural... View Details
Keywords: Media Franchise; Marketing; Market Entry and Exit; Product Launch; Strategy; Culture; China
Ofek, Elie, Billy Chan, and Dawn H. Lau. "Tencent: Combining Technology and Culture." Harvard Business School Case 521-066, December 2020.
- January 2017 (Revised February 2022)
- Background Note
Assessing and Enhancing Market Attractiveness
This note gives students a systematic and comprehensive framework for analyzing and influencing market attractiveness. It pays explicit attention to value creation, complements, and the dynamics of market attractiveness. It also includes careful sub-frameworks for... View Details
Van den Steen, Eric. "Assessing and Enhancing Market Attractiveness." Harvard Business School Background Note 717-466, January 2017. (Revised February 2022.)
- 2014
- Teaching Note
Meizhou Dongpo Restaurant: Entrepreneurship, Leadership and Culture (TN)
By: F. Warren McFarlan, Weiku Wu and Jia Guo
Meizhou Dongpo is a large catering group in China. On June 6, 1996, the first Meizhou Dongpo Restaurant was opened in Beijing. The enterprise entered the stage of rapid development in 2000, and set up Beijing Meizhou Restaurant Management Co., Ltd. In June 2003 the... View Details
McFarlan, F. Warren, Weiku Wu, and Jia Guo. "Meizhou Dongpo Restaurant: Entrepreneurship, Leadership and Culture (TN)." Tsinghua University Teaching Note, 2014.
- July 2018
- Article
Marketplaces, Markets, and Market Design
By: Alvin E. Roth
Marketplaces are often small parts of large markets, and both markets and marketplaces come in many varieties. Market design seeks to understand what marketplaces must accomplish to enable different kinds of markets. Marketplaces can have varying degrees of success,... View Details
Roth, Alvin E. "Marketplaces, Markets, and Market Design." American Economic Review 108, no. 7 (July 2018): 1609–1658.
- 2015
- Other Teaching and Training Material
Marketing Reading: Marketing Intelligence
By: Robert J. Dolan and Leslie K. John
This reading provides the basic knowledge a marketing manager needs in order to choose the right combination of research methods, as well as the best way to present research findings to stakeholders. Furthermore, this Reading shows how effective decision making hinges... View Details
Dolan, Robert J., and Leslie K. John. "Marketing Reading: Marketing Intelligence." Core Curriculum Readings Series. Harvard Business Publishing 8191, 2015.
- February 2022 (Revised April 2024)
- Case
Aleph Farms: A New Culture of Meat
By: Elie Ofek and Jeff Huizinga
Aleph Farms, an Israeli food-tech start-up, was hoping to play a major role in disrupting the conventional meat sector. Compared to intensive agricultural practices, Aleph’s cultured (or lab-grown) meat solution held the promise of considerably reducing greenhouse gas... View Details
Keywords: Innovation; Disruptive Innovation; Adoption; Go To Market Strategy; Industry Evolution; Food Industry; Environmental And Social Sustainability; Marketing Of Innovations; Brand Building; Capital Expenditures-equipment; Disruption; Green Technology; Environmental Sustainability; Food; Market Entry and Exit; Brands and Branding; Consumer Behavior; Competitive Strategy; Growth and Development Strategy; Food and Beverage Industry
Ofek, Elie, and Jeff Huizinga. "Aleph Farms: A New Culture of Meat." Harvard Business School Case 522-071, February 2022. (Revised April 2024.)
- May 2016
- Article
Cooperation in Multicultural Negotiations: How the Cultures of People with Low and High Power Interact
By: Shirli Kopelman, Ashley E. Hardin, Christopher G. Myers and Leigh Plunkett Tost
This study examined whether the cultures of low- and high-power negotiators interact to influence cooperative behavior of low-power negotiators. Managers from four different cultural groups (Germany, Hong Kong, Israel, and the United States) negotiated face-to-face in... View Details
Keywords: Global Collaboration; Negotiations; Culture; Negotiation Process; Negotiation Participants; Cross-Cultural and Cross-Border Issues; Hong Kong; Germany; Israel; United States
Kopelman, Shirli, Ashley E. Hardin, Christopher G. Myers, and Leigh Plunkett Tost. "Cooperation in Multicultural Negotiations: How the Cultures of People with Low and High Power Interact." Journal of Applied Psychology 101, no. 5 (May 2016): 721–730.
- TeachingInterests
Globalization and Emerging Markets
Globalization and Emerging Markets is designed for students who will be investing, managing a business or nonprofit, or working for a government in an emerging market. The unit of analysis of the course ranges from countries to multinational and domestic companies... View Details
- July 2024 (Revised May 2025)
- Teaching Note
Leading Culture Change at Microsoft Western Europe
By: Amy C. Edmondson and Catherine Huang
This teaching plan is designed to be used in conjunction with the case study “Leading Culture Change at Microsoft Western Europe,” HBS No. 624-096, to help faculty deepen student understanding of psychological safety and organizational culture transformation through... View Details
- 2025
- Chapter
Culture and Contemporary Political Preferences
By: Vasiliki Fouka and Marco Tabellini
This chapter reviews the literature on the relationship between culture and political preferences. We distinguish conceptually between the direct cultural transmission of political ideology and the transmission of more primitive preferences and beliefs that influence... View Details
Keywords: Political Preferences; Culture; Values and Beliefs; Identity; Perspective; Government and Politics
Fouka, Vasiliki, and Marco Tabellini. "Culture and Contemporary Political Preferences." Chap. 29 in Handbook of Culture and Economic Behavior, by Benjamin Enke, Paola Giuliano, Nathan Nunn, and Leonardo Wantchekon. Handbooks in Economics. Elsevier, forthcoming.
- 24 May 2017
- Working Paper Summaries
Reinventing the American Wine Industry: Marketing Strategies and the Construction of Wine Culture
- March–April 2020
- Article
Building A Culture of Experimentation
By: Stefan Thomke
Why don’t organizations test more? After examining this question for several years, I can tell you that the central reason is culture. As companies try to scale up their experimentation capacity, they often find that the obstacles are not tools and technology but... View Details
Keywords: Experimentation; Culture; Innovation; Online; Customer Experience; Organizational Culture; Innovation and Invention; Internet and the Web; Attitudes; Decision Making; Change; Leadership
Thomke, Stefan. "Building A Culture of Experimentation." Harvard Business Review 98, no. 2 (March–April 2020): 40–48.
- May 2016
- Case
Implementing a Culture of Health
By: John A. Quelch and Emily C. Boudreau
Quelch, John A., and Emily C. Boudreau. "Implementing a Culture of Health." Harvard Business School Case 516-112, May 2016.
- 2016
- Working Paper
Managers' Cultural Background and Disclosure Attributes
By: Francois Brochet, Gregory S. Miller, Patricia Naranjo and Gwen Yu
We examine how a manager’s ethnic cultural background affects managers’ communication with investors. Using a sample of earnings conference calls transcripts with 26,430 executives from 42 countries, we find that managers from ethnic groups that have a more... View Details
Keywords: Disclosure Tone; Individualism; Conference Calls; Ethnic Group; Management Style; Communication Intention and Meaning; Ethnicity; Corporate Disclosure; Financial Reporting
Brochet, Francois, Gregory S. Miller, Patricia Naranjo, and Gwen Yu. "Managers' Cultural Background and Disclosure Attributes." Harvard Business School Working Paper, No. 17-027, October 2016.
- September–October 2012
- Article
Egalitarianism, Cultural Distance, and Foreign Direct Investment: A New Approach
By: Jordan I. Siegel, Amir N. Licht and Shalom H. Schwartz
This study addresses an apparent impasse in the research on organizations' responses to cultural distance. Using historically motivated instrumental variables, we observe that egalitarianism distance has a negative causal impact on FDI flows. This effect is robust to a... View Details
Keywords: FDI; Neo-institutionalism; Multinational Firm; Cultural Distance; Egalitarianism; Regulatory Arbitrage; Pollution Haven Hypothesis; Foreign Direct Investment; Global Strategy; Culture; Entrepreneurship
Siegel, Jordan I., Amir N. Licht, and Shalom H. Schwartz. "Egalitarianism, Cultural Distance, and Foreign Direct Investment: A New Approach." Organization Science 23, no. 5 (September–October 2012). (This study addresses an apparent impasse in the research on organizations' responses to cultural distance. Using historically motivated instrumental variables, we observe that egalitarianism distance has a negative causal impact on FDI flows. This effect is robust to a broad set of competing accounts, including the effects of other cultural dimensions, various features of the prevailing legal and regulatory regimes, other features of the institutional environment, economic development, and time-invariant unobserved characteristics of origin and host countries. We further show that egalitarianism correlates in a conceptually compatible way with an array of organizational practices pertinent to firms' interactions with non-financial stakeholders, such that national differences in these egalitarianism-related features may affect firms' international expansion decisions.)
- 1992
- Book
Corporate Culture and Performance
By: J. P. Kotter and J. L. Heskett
Kotter, J. P., and J. L. Heskett. Corporate Culture and Performance. New York: Free Press, 1992.
- 2020
- Article
Worry at Work: How Organizational Culture Promotes Anxiety
By: Jeremy A. Yip, Emma E. Levine, Alison Wood Brooks and Maurice E. Schweitzer
Organizational culture profoundly influences how employees think and behave. Established research suggests that the content, intensity, consensus, and fit of cultural norms act as a social control system for attitudes and behavior. We adopt the norms model of... View Details
Keywords: Anxiety; Norms; Stress; Culture; Tightness-looseness; Curvilinear; Organizational Culture; Emotions; Performance
Yip, Jeremy A., Emma E. Levine, Alison Wood Brooks, and Maurice E. Schweitzer. "Worry at Work: How Organizational Culture Promotes Anxiety." Art. 100124. Research in Organizational Behavior 40 (2020).
- 2016
- Blog
Building A Culture of Health - John A. Quelch: The Marketing of Prevention
By: John A. Quelch
The US will devote 17.5% of GDP to health care this year, around $3 trillion. Yet only 3 percent of that will be spent on prevention, including both primary prevention (preventing illness in the first place) and secondary prevention (preventing sick people getting... View Details
Keywords: Healthcare; Healthcare Marketing; Prevention; Wellbeing; Health; Marketing; Health Industry; Insurance Industry; Public Administration Industry; Europe; North and Central America
Quelch, John A. "The Marketing of Prevention." Building A Culture of Health - John A. Quelch (blog). May 12, 2016. http://johnquelch.org/the-marketing-of-prevention/.