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Show Results For
- All HBS Web
(4,486)
- People (11)
- News (944)
- Research (2,525)
- Events (13)
- Multimedia (35)
- Faculty Publications (988)
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- 01 Jun 2002
- News
Africa Business Conference Creates Ongoing Forum for Change
senior associate dean for International Development, welcomed the SRO crowd in Aldrich with a smile, noting, “I'm very pleased with our market share.” Despite the challenges posed by a developing infrastructure and bouts of political... View Details
- 09 Mar 2013
- News
India Can Educate the World and Create Jobs
- 27 Oct 2020
- News
Hospital Merger Seeks to Create Regional Giant in the West
- 29 Nov 2021
- News
How to Create a Culture of Appreciation at Your Office
- 01 Sep 2008
- News
Kenny Appointed Chief Marketing Officer
Brian Kenny, who has nearly twenty years of experience in marketing and communications at universities and firms such as Monitor, Genuity, and Arthur D. Little, has been named chief marketing and... View Details
- 01 Jun 2009
- News
The Maestro and the Market
learn about marketing from a business owner who says he doesn’t care whether or not customers like his product? HBS assistant professor Michael Norton’s interest in what motivates seemingly irrational consumer behavior has found a perfect... View Details
- 01 Jun 2000
- News
Social Capital Markets: Creating Value in the Nonprofit World
Philanthropy, who will spearhead the effort along with Emerson. Changes are sweeping the social capital markets, in part because a new breed of donor is altering the terrain: Internet moguls, entrepreneurs, and other business leaders who have View Details
Keywords: Anne Kavanagh
- 01 Sep 2008
- News
Is Market Capitalism Headed for Trouble?
In June, Professor Joe Bower (with fellow HBS professors Dutch Leonard, David Moss, and Lynn Paine) led an HBS faculty colloquium on “The Future of Market Capitalism.” The Bulletin spoke with Bower shortly after the event. BOWER: On the... View Details
- 12 Jul 2018
- News
In the Market for Environmental Change
Amendments to the Clean Air Act. “The Environmental Defense Fund derives its programmatic focus from markets. Markets, in their belief, can create much faster, more complete change than mandates from government agencies and others, not... View Details
- 01 Dec 2010
- News
Money and Markets Dominate New Course Offerings
the Financial Crisis is for those who plan to work in the financial services industry, since it is dominated by a variety of intermediaries that channel savings and investments. Globalization and Emerging Markets is for students... View Details
Keywords: curriculum
- 02 Aug 2018
- News
Can Marketing Help Halt the Heroin Epidemic?
Foundation did a good bit of work in creating the Meth Project back in 2005, and that was created by Tom Siebel. Tom Siebel was a marketing guy who had been the number two... View Details
- 07 Mar 2019
- News
Smart Marketing Brings Rapid Growth to Latino Brands
accomplish that was to create their own distribution network. Therefore, we are able to control how the brand should look like, how the brand should be able to be established in the marketplace, and how that brand could revolutionize... View Details
- 24 Apr 2014
- News
Creating a mathematical method to understand consumer behavior in a digital world
homophily—the “birds-of-a-feather” tendencies of like-minded people? Only by understanding the relative impacts of these factors can companies develop effective marketing strategies. Studying the adoption of a mobile app in Japan, Gupta... View Details
- 29 Jul 2013
- News
Opening New Markets for Black South African Winemakers
wine-making. But apartheid had prevented them from owning land or gaining access to capital. Wine had become a $3 billion export industry for South Africa, but just 2 percent of the market was held by black South Africans, who comprise 85... View Details
- 25 Apr 2014
- News
Making 'human connections' to build business in emerging markets
Catherine Bouvier d'Yvoire (MBA 1982), director of the Global Strategy Advisory of Citi, talks about creating "human connections" with clients in emerging markets. (Published April 2014) View Details
- 24 Apr 2014
- News
A wild ride from adventure travel to social media marketing
When Victoria Ransom (MBA 2008) wanted to promote her travel company by giving away a trip on Facebook, she couldn’t find the software to do so. Ransom solved the problem, creating an app, and in the process saw the opportunity to develop... View Details
- 27 Feb 2019
- News
The Hidden Cost of a Product Recall
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
that the two partners communicated their expectations beforehand, had a separate and substantial budget for marketing, and created a single, integrated marketing program. "Not all partnerships will be of... View Details