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Publications

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  • All HBS Web  (1,195)
    • People  (2)
    • News  (267)
    • Research  (695)
  • Faculty Publications  (306)

Show Results For

  • All HBS Web  (1,195)
    • People  (2)
    • News  (267)
    • Research  (695)
  • Faculty Publications  (306)
← Page 2 of 1,195 Results →
  • April 2012 (Revised March 2014)
  • Case

Social Strategy at Nike

By: Mikolaj Jan Piskorski and Ryan Johnson
Nike, which first started experimenting with social media and networking in 2004, has been consistently reducing its spending on traditional advertising. Yet, Nike has not pulled back on its overall marketing budget, instead opting to focus on "nontraditional"... View Details
Keywords: Strategy; Advertising Campaigns; Social and Collaborative Networks; Online Advertising; Apparel and Accessories Industry; Sports Industry
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Piskorski, Mikolaj Jan, and Ryan Johnson. "Social Strategy at Nike." Harvard Business School Case 712-484, April 2012. (Revised March 2014.)
  • Research Summary

Mastering Strategy Execution

By: Robert Simons

Professor Robert Simons’ research encompasses three areas of management accountability that are the foundation for successful strategy execution: organization design, performance measurement and control, and risk management. In addition, Simons is interested in the... View Details

  • 23 Aug 2004
  • Research & Ideas

Strategy for Small Fish

series of ecosystems, they urge, with "keystone" companies such as Microsoft and Wal-Mart providing for the health of all who do business with them. What are the best strategies for companies living in these ecosystems? This... View Details
Keywords: by Marco Iansiti & Roy Levien
  • 29 May 2009
  • Working Paper Summaries

Crafting Integrated Multichannel Retailing Strategies

Keywords: by Jie Zhang, Paul Farris, Tarun Kushwaha, John Irvin, Thomas J. Steenburgh & Barton Weitz; Retail
  • June 2011 (Revised May 2012)
  • Case

Nestlé SA: Nutrition, Health and Wellness Strategy

By: Rebecca M. Henderson and Ryan Johnson
In 1997 Nestlé committed to a strategic vision of becoming the leading nutrition, health and wellness (NHW) company in the world. Over the next 13 years, the NHW strategy guided strategic decisions and choices at Nestlé including merger and acquisition choices,... View Details
Keywords: Nutrition; Health; Growth and Development Strategy; Decision Choices and Conditions; Goals and Objectives; Value Creation; Food and Beverage Industry
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Henderson, Rebecca M., and Ryan Johnson. "Nestlé SA: Nutrition, Health and Wellness Strategy." Harvard Business School Case 311-119, June 2011. (Revised May 2012.)
  • 02 Feb 2004
  • Research & Ideas

Mapping Your Corporate Strategy

outcomes. The discipline of creating the strategy map of linked objectives in the four perspectives engages the executive team, and often promotes much greater clarity and commitment to the strategy. Once... View Details
Keywords: by Martha Lagace

    High Commitment High Performance: How to Build A Resilient Organization for Sustained Advantage

    How to create the high-performance, high-commitment organization.

    Integrating knowledge from strategic management, performance management, and organization design, strategic human resource expert and Harvard Business School Professor Michael Beer outlines... View Details

    • 11 Aug 2008
    • Research & Ideas

    Strategy Execution and the Balanced Scorecard

    Companies often manage strategy in fits and starts. Though executives may formulate an excellent strategy, it easily fades from memory as the organization tackles day-to-day operations issues, doing what HBS professor Robert S. Kaplan... View Details
    Keywords: by Martha Lagace
    • 21 Jan 2015
    • News

    Tootsie Roll Chief, Committed to Keeping Company Independent, Dies at 95

    Keywords: Management of Companies and Enterprises; Management; Food Manufacturing; Manufacturing
    • November 2002 (Revised June 2003)
    • Case

    Corning, Inc.: Technology Strategy in 2003

    By: Rebecca Henderson
    Corning, Inc. has a 150-year history of building a strategy around innovation. Founded as a glass manufacturer in 1851, the company quickly established itself as a maker of specialty glass products and over the next 100 years diversified into light bulbs, television,... View Details
    Keywords: Information Technology; Strategy; Innovation Strategy; Situation or Environment; Research and Development; Consumer Products Industry; United States
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    Henderson, Rebecca. "Corning, Inc.: Technology Strategy in 2003." Harvard Business School Case 703-440, November 2002. (Revised June 2003.)
    • 22 Nov 2010
    • Research & Ideas

    Seven Strategy Questions: A Simple Approach for Better Execution

    self-interest is deeply ingrained in your organization, yet has never been discussed. But if you haven't addressed this choice explicitly—and worked to make it happen—you have increased the potential that your strategy implementation will... View Details
    Keywords: by Robert Simons
    • March 2018 (Revised September 2020)
    • Background Note

    Short Note on Game Theory

    By: Eric Van den Steen and Dennis Yao
    This note provides a very concise (2 page) introduction to game theory. View Details
    Keywords: Competitive Interaction; Commitment; Game Theory; Competitive Strategy
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    Van den Steen, Eric, and Dennis Yao. "Short Note on Game Theory." Harvard Business School Background Note 718-509, March 2018. (Revised September 2020.)
    • 2010
    • Book

    Seven Strategy Questions: A Simple Approach for Better Execution

    By: Robert L. Simons
    To stay ahead of the pack, you must translate your organization's competitive strategy into day-to-day actions that will enable your company to win in the marketplace. This means channeling resources into the right efforts, striking a balance between innovation and... View Details
    Keywords: Decision Choices and Conditions; Innovation and Management; Resource Allocation; Business Processes; Organizational Culture; Competitive Strategy
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    Simons, Robert L. Seven Strategy Questions: A Simple Approach for Better Execution. Harvard Business Review Press, 2010.
    • Web

    Collecting Strategy | Baker Library

    Collecting Strategy Digital Equipment Corporation catalog, 1968-1969. Kenneth H. Olsen collection. Special Collections & Archives is vigorously building its archival and historical collections to support emerging trends in contemporary... View Details
    • January 2025
    • Case

    Davivienda Bank's Upskilling and Reskilling Strategy in Colombia (Abridged)

    By: Jorge Tamayo, Raffaella Sadun and Jenyfeer Martinez Buitrago
    Set in 2022, this abridged case examines the digital transformation strategy of Davivienda—a leading player in Colombia’s commercial banking sector and one of the companies belonging to Grupo Bolívar, a major Colombian conglomerate—and the bank’s upskilling and... View Details
    Keywords: Change Management; Transformation; Decision Choices and Conditions; Digital Strategy; Digital Transformation; Internet and the Web; Mobile and Wireless Technology; Innovation and Management; Innovation Strategy; Growth and Development Strategy; Business Strategy; Corporate Strategy; Talent and Talent Management; Training; Organizational Culture; Banking Industry; Latin America; Central America; South America; Colombia
    Citation
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    Tamayo, Jorge, Raffaella Sadun, and Jenyfeer Martinez Buitrago. "Davivienda Bank's Upskilling and Reskilling Strategy in Colombia (Abridged)." Harvard Business School Case 725-428, January 2025.
    • Web

    Online Business Strategy Courses | HBS Online

    changed me today. I feel like a new person, with a new thought process, driven by purpose, committed to doing the right thing. Mayank Dubey Manager, Marketing Communications Sustainable Business Strategy... View Details
    • December 2011 (Revised June 2013)
    • Case

    Bananas (A)

    By: Eric Van den Steen
    As owner and CEO, Wim Van der Borght had grown Bananas in 8 years from a 4.5 million euro company into a 40 million euro group of companies with a range of field marketing activities in Belgium and the Netherlands. The core of the group consisted of two companies —... View Details
    Keywords: Sustainable Competitive Advantage; Growth Strategy; Strategic Analysis; PVA; Culture As Commitment; Competitive Advantage; Organizational Culture; Growth and Development Strategy; Competitive Strategy; Mergers and Acquisitions; Strategy; Corporate Strategy; Belgium
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    Van den Steen, Eric. "Bananas (A)." Harvard Business School Case 712-451, December 2011. (Revised June 2013.)
    • Web

    Online Business Strategy Course | HBS Online

    This course is part of the CLIMB program and Strategy track. Introduction to Business Strategy ENROLL NOW No application needed for our certificate programs. Start your journey today! Business View Details
    • Web

    The Five Forces - Institute For Strategy And Competitiveness

    HBS ISC Strategy Strategy Strategy Explained Business Strategy Creating a Successful Strategy Corporate View Details
    • Web

    Sustainable Business Strategy Course | HBS Online

    This course is part of the Business in Society and Strategy track. Introduction to Sustainable Business Strategy ENROLL NOW No application needed for our certificate programs. Start your journey today!... View Details
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