Publications

October 2011 (Revised August 2017)
Case

PunchTab, Inc.

By: Ramana Nanda, William R. Kerr and Lauren Barley

PunchTab was a Silicon Valley startup, founded in 2011, that was developing an Internet-based turnkey customer loyalty program for website owners, mobile applications developers, and brands. Founder/CEO Ranjith Kumaran must make strategic decisions about how to fund... View Details

Keywords: Financial Strategy; Investment; Investment Funds; Internet and the Web; Mobile and Wireless Technology; Corporate Entrepreneurship; Venture Capital; San Francisco

April 2011 (Revised April 2012)
Case

Angels in British Columbia

By: Josh Lerner, Thomas Hellmann and Ilkin Ilyaszade

The case study provides an overview of the angel investment practices and describes government policies towards angel and venture capital investing in British Columbia, Canada. It focuses in particular on the Equity Capital Program (BCECP henceforth), which provides... View Details

Keywords: Venture Capital; Private Equity; Investment; Policy; Taxation; Performance Improvement; Programs; British Columbia

March 2011
Article

An Angel Investor with an Agenda

By: Regina E. Herzlinger and Beatriz Muñoz-Seca

Keywords: Investment

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November 2010 (Revised August 2016)
Case

The Changing Face of Angel Investing

By: William A. Sahlman and Evan Richardson

Angel investors Ram Shriram, Mike Maples, Eric Paley, James Geshweiler, and Jim Southern discuss their investment philosophies and the changing landscape of angel investing. Questions include: • How has angel investing changed in the last few years? • How do you... View Details

Keywords: Investment; Venture Capital; Investment Funds

September 2009 (Revised September 2012)
Case

United Way

By: Allen S. Grossman and Cathy Ross

After United Way CEO Brian Gallagher began shifting the organization's focus from old-school fundraising to community impact, Gallagher and local leaders like Elise Bulk, CEO of the United Way of Greater Los Angeles, faced a series of challenges regarding how to best... View Details

Keywords: Investment Funds; Business or Company Management; Problems and Challenges; Civil Society or Community; Social Issues; Alignment; Los Angeles

September 2007 (Revised October 2010)
Case

DermaCare: Zapping Zits Directly

By: Richard G. Hamermesh and Lauren Barley

DermaCare has developed an innovative new product for the treatment of acne that they hope to sell to consumers via direct-response television. The unconventional nature of the product and its distribution has led the company to seek angel financing. The Silicon Valley... View Details

Keywords: Decision Choices and Conditions; Venture Capital; Investment; Innovation and Invention; Product; California

March 2007
Teaching Note

Canyon Johnson Urban Fund (TN)

By: Felix Oberholzer-Gee

Teaching note to 706442. View Details

Keywords: Partners and Partnerships; Investment; Projects; Urban Development; Business and Community Relations; Price; Economics; Financial Services Industry; Los Angeles

December 2005 (Revised September 2007)
Case

Canyon Johnson Urban Fund

By: Felix Oberholzer-Gee and Alexa Arena

Basketball star Earvin "Magic" Johnson and K. Robert Turner, managing partner of Canyon Johnson Urban Fund (CJUF), raised $271.7 million for investments in urban real estate. The fund considered two projects, both located in Hollywood, CA. The first was located on... View Details

Keywords: Investment; Projects; Business and Government Relations; Public Opinion; Urban Development; Real Estate Industry; Los Angeles

April 2001 (Revised July 2001)
Case

Verge Software (A)

By: Dorothy A. Leonard and Elizabeth Kind

Scott Rozic, CEO of start-up Verge Software, has just told his board that he is taking the company in a totally new direction, moving from enterprise knowledge management software to Internet direct marketing. This case covers the start-up of the business, and Rozic's... View Details

Keywords: Venture Capital; Investment; Corporate Entrepreneurship; Business or Company Management; Business Strategy; Technological Innovation; Applications and Software; Management Teams; Governing and Advisory Boards; Business Startups; Decision Choices and Conditions; Product Development; Information Technology Industry; United States

January 2001
Case

Valuing Project Achieve

By: Mihir A. Desai and Kathleen Luchs

Project Achieve is a start-up providing information management solutions for schools. Its founders see a need for software both to manage the volumes of information necessary to administer a school and to connect parents, teachers, and students in a more effective way.... View Details

Keywords: Business Startups; Valuation; Venture Capital; Cost of Capital; Cash Flow; Forecasting and Prediction