Publications

Educators

04 Dec 2014
News

Hacking Health Care

The health care industry needs so much improvement, it will take a whole movement to fix it. “The more leaders, the better,” says Luc Sirois (MBA 1997), who sees progress coming not through a single... View Details

Keywords: Jill Radsken

01 Sep 2006
News

Redefining Health Care

the relevant markets or levels where competition in health care should occur. How do we get from the current mess to a value-driven health-care system? The U.S. system can be... View Details

Keywords: Roger Thompson; Business Schools & Computer & Management Training; Educational Services; Health, Social Assistance

Program

Managing Health Care Delivery

your organization's performance Identify and address gaps in your health care delivery organization Evaluate and create flexible strategies for ensuring more effective care... View Details

Keywords: Health Care; Health Care

2016
Blog

Building A Culture of Health - John A. Quelch: The Marketing of Prevention

By: John A. Quelch

The US will devote 17.5% of GDP to health care this year, around $3 trillion. Yet only 3 percent of that will be spent on prevention, including both primary prevention (preventing illness in the first place) and secondary prevention (preventing sick people getting... View Details

Keywords: Healthcare; Healthcare Marketing; Prevention; Wellbeing; Health; Marketing; Health Industry; Health Industry; Health Industry; Europe; North and Central America

Read Now

02 Aug 2004
Research & Ideas

Health Care Research and Prospects

year required course in ethics and leadership and values. The case explores some of the ethical issues Novartis faced in developing and marketing the drug. Q: Would you say that the lack View Details

Keywords: by Wendy Guild Swearingen; Health

01 Dec 2013
News

Curing Health Care

model." “The markets for everything from cars to books to food benefit from customers who are informed about the price and quality of products before making their purchases. While such consumerism has been... View Details

Keywords: Ambulatory Health Care Services; Ambulatory Health Care Services; Ambulatory Health Care Services; Ambulatory Health Care Services; Ambulatory Health Care Services

October 1981 (Revised June 1985)
Case

Vicks Health Care Division: Project Scorpio (A)

The Vicks Health Care Division lacks a solid form entry in the OTC colds care category and has developed a "me-too" product. The main issues are whether there is an opportunity for the product, and, if so, how it should be positioned. Main teaching objectives are to... View Details

Keywords: Product Positioning; Health Care and Treatment; Product Launch; Market Participation; Health Industry

Educators

August, 2022
Article

Billing and Insurance-Related Administrative Costs: A Cross-National Analysis

By: Barak D. Richman, Robert S. Kaplan, Japees Kohli, Dennis Purcell, Mahek Shah, Igna Bonfrer, Brian Golden, Rosemary Hannam, Will Mitchell, Daniel Cehic, Garry Crispin and Kevin A. Schulman

Billing and insurance-related costs are a significant source of wasteful health care spending in Organization for Economic Cooperation and Development nations, but these administrative burdens vary across national systems. We executed a microlevel accounting of these... View Details

Keywords: Health Care Costs; Administrative Costs; Cost; Health Care and Treatment; Health Industry

Register to Read

2021
Article

Masked and Distanced: A Qualitative Study of How Personal Protective Equipment and Distancing Affect Teamwork in Emergency Care

By: Tuna Cem Hayirli, Nicholas Stark, Aditi Bhanja, James Hardy, Christopher Peabody and Michaela J. Kerrissey

Background: Newly intensified use of personal protective equipment (PPE) in emergency departments presents teamwork challenges affecting the quality and safety of care at the frontlines.
Objective: We conducted a qualitative study to categorize and... View Details

Keywords: COVID-19; Teamwork; Emergency Service; Hospital; Quality Of Health Care; Health Pandemics; Health Care and Treatment; Quality; Groups and Teams; Communication

Web

Academics - Health Care

MBA Experience Academics Why HBS for Health Care? Harvard Business School The first-year “required curriculum” (RC) incorporates health care cases and topics in many courses... View Details

2009
Book

The Innovator's Prescription: A Disruptive Solution for Health Care

By: Clayton M. Christensen, Jerome H. Grossman M.D. and Jason Hwang M.D.

A groundbreaking prescription for health care reform—from a legendary leader in innovation. Our health care system is in critical condition. Each year, fewer Americans can afford it, fewer businesses can provide it, and fewer government programs can promise it for... View Details

Keywords: Governing Rules, Regulations, and Reforms; Health Care and Treatment; Disruptive Innovation; Health Industry; United States

November 2016
Case

QuintilesIMS: Biosimilar Marketing in England

By: John A. Quelch and Emily C. Boudreau

QuintilesIMS was a leading healthcare consulting firm best known for its data and information offerings as well as its market research and management consulting services for life science companies. By 2015, the company was expanding beyond the biopharmaceutical... View Details

Keywords: Health; Pharmaceutical Industry; Biotech; Marketing; Health Care and Treatment; Biotechnology Industry; England

Educators

13 Jul 2009
Research & Ideas

Diagnosing the Public Health Care Alternative

of its inadequate payments. In the end, the Democrats' health care reform will require drastic rationing of health... View Details

Keywords: by Staff; Health

04 Jun 2007
Research & Ideas

Is Health Care Making You Better—or Dead?

Regina Herzlinger is not afraid to call them as she sees them. And what she sees looking at the American health care industry is a bunch of killers. Not only are hospitals,... View Details

Keywords: by Sean Silverthorne; Health

October 2013
Article

The Strategy That Will Fix Health Care

By: Michael E. Porter and Thomas H. Lee

In health care, the days of business as usual are over. Around the world, every health care system is struggling with rising costs and uneven quality, despite the hard work of well-intentioned, well-trained clinicians. Health care leaders and policy makers have tried... View Details

Keywords: Organizational Change and Adaptation; Strategy; Value; Customer Focus and Relationships; Health Care and Treatment; Health Industry

March 31, 2022
Article

Two Approaches to Capping Health Care Prices

By: Michael E. Chernew, Maximilian J. Pany and Leemore S. Dafny

High health care prices for the privately-insured contribute to high premiums, which put downward pressure on wages, and induce employers to reduce benefit generosity and charge employees more for coverage. As the average annual premium for family coverage currently... View Details

Keywords: Price Caps; Health Care and Treatment; Price