Publications

15 Dec 2003
Research & Ideas

Women Leaders and Organizational Change

difference in the way organizations function. Why do organizations continue to operate in ways that are reminiscent of a white male power structure? Robin J. Ely and Debra E. Meyerson: First, most people in organizations, including women,... View Details

Keywords: by Mallory Stark

December 2011 (Revised January 2015)
Background Note

The Product Manager

By: Jeffrey Bussgang, Thomas Eisenmann and Robert Go

Describes the role of product manager (PM) in technology companies, detailing 1) PMs' responsibilities; 2) different ways to organize the product management function; 3) how PMs interact with other functions within technology companies (e.g., engineering, product... View Details

Keywords: Product Marketing; Product Development; Product Design; Information Technology; Entrepreneurship

January 2020 (Revised March 2020)
Case

Huawei: A Global Tech Giant in the Crossfire of a Digital Cold War

By: William C. Kirby, Billy Chan and John P. McHugh

By 2020, Ren Zhengfei, CEO of Huawei, had transformed the small telephone switch manufacturer he founded in 1987 into a $120 billion telecommunications company poised to lead the lucrative rollout of fifth-generation (5G) cellular networks. However, an emerging... View Details

Keywords: International Strategy; Government And Business; Digital Infrastructure; Political Risk; Information Technology; Infrastructure; Business and Government Relations; Government and Politics; Information Infrastructure; Technology Industry; China; United States

June 2003
Case

In-N-Out Burger

By: Youngme E. Moon, Lucy Cummings, Sonali Sampat, Sam Thakarar and Kerry Herman

In-N-Out Burger is a fast-food chain with 171 company-owned locations in three states--California, Nevada, and Arizona. It has an extremely hardcore customer base and the company appears to be in good financial health. The primary issue in this case concerns expansion:... View Details

Keywords: Customer Relationship Management; Profit; Leadership Development; Brands and Branding; Product Marketing; Distribution; Expansion; Food and Beverage Industry; Arizona; California; Nevada

January 2011
Case

Clean Edge Razor: Splitting Hairs in Product Positioning

By: John A. Quelch and Heather Beckham

After three years of development, Paramount Health and Beauty Company is preparing to launch a new technologically advanced vibrating razor called Clean Edge. The innovative new design of Clean Edge provides superior performance by stimulating the hair follicles to... View Details

Keywords: Project Management; Interdepartmental Relations; Organizational Change; Organizational Change and Adaptation; Leadership; Conflict Management; Product Positioning; Marketing Strategy; Relationships; Product Development; Consumer Products Industry; Beauty and Cosmetics Industry

31 Jan 2014
Working Paper Summaries

The Diseconomies of Queue Pooling: An Empirical Investigation of Emergency Department Length of Stay

Keywords: by Hummy Song, Anita L. Tucker & Karen L. Murrell; Health

November 1991 (Revised April 1994)
Case

Nucleon, Inc.

By: Gary P. Pisano

Nucleon is a small biotechnology company whose first potential product is about to enter clinical testing. Before Nucleon can begin clinical trials, however, its management must decide how and where to manufacture the product. Three options are being contemplated: 1)... View Details

Keywords: Factories, Labs, and Plants; Entrepreneurship; Health Testing and Trials; Rights; Product Development; Production; Partners and Partnerships; Research and Development; Biotechnology Industry

23 Mar 2023
News

Winners Crowned in 2023 Alumni New Venture Competition

Alumni-founded startups M7 Health and Hue came out victorious in the 2023 Alumni New Venture Competition on Thursday, winning the Grand Prize and Runner Up awards respectively in an impressive field of eight global regional winners. During the virtual, live... View Details

September 2001 (Revised August 2004)
Case

Rapid Rewards at Southwest Airlines

By: Frances X. Frei and Corey B. Hajim

Southwest Airlines is well known as the low-fare airline that has achieved ongoing financial success in one of the most financially troubled industries in the United States. Told from the perspectives of two Southwest customers--a frequent flier and a more typical... View Details

Keywords: Customer Relationship Management; Air Transportation; Service Operations; Service Delivery; Air Transportation Industry

18 Aug 2003
Research & Ideas

How New Managers Become Great Managers

made a series of upward and lateral moves that entailed a number of tough assignments across many functional areas. Beginning as the director of regional operations in New England, this manager had profit and loss responsibility for fifty... View Details

Keywords: by Linda Hill

01 Mar 2024
News

Giving All Stakeholders a Voice

For John Wu (MBA 2000), “Web3” means more than technological innovation. “It’s a mindset,” he says of the movement toward a decentralized internet that accelerates innovation and gives end users greater collaboration with businesses. “It’s a transformative shift in... View Details

Keywords: April White

May 2007 (Revised December 2009)
Case

Cradle-to-Cradle Design at Herman Miller: Moving Toward Environmental Sustainability

By: Deishin Lee and Lionel Bony

Herman Miller decided to implement the cradle-to-cradle (C2C) design protocol during the design of its mid-level office chair, Mirra. The C2C protocol was a set of environmentally friendly product development guidelines. View Details

Keywords: Product Design; Production; Supply Chain Management; Business Processes; Environmental Sustainability

Web

Harvard Business School

assistant buyer and rose to overseeing buying in Europe and Asia. He was one of the first Black executives at Macy's. Wilkinson later moved to the New York City Transit Authority, becoming executive officer for surface transit with View Details

18 Sep 2019
Op-Ed

WeWork—The IPO That Shouldn’t?

pulling support should be based on the numbers in its prospectus, not on emotional reactions to Adam Neumann. There has been a paucity of this analysis. With co-author Sean Bracken, I’ve analyzed the company, minus the surrounding drama, by focusing on the financials... View Details

Keywords: by Nori Gerardo Lietz; Financial Services; Real Estate

12 Nov 2018
Blog Post

Student Portraits - Armed Forces Alumni Association

offered at most colleges. So, I settled and went to the Naval Academy to just fly jets. How I ended up underwater is a much longer story. REFLECTION ON SERVICE: Somewhere in the Pacific Ocean, a couple hundred men I helped train are View Details

09 Apr 2019
News

Ray Dalio: Why and How Capitalism Needs to Be Reformed

“pose an existential risk for the US.” Addressing why capitalism isn’t working, Dalio notes that the system now operates “in a way in which people and companies find it profitable to have policies and make technologies that lessen their... View Details

Keywords: capitalism

Web

Global Business Course | HBS Online

Professionals in Heavily Regulated Industries Learn more about the broader macroeconomic and political landscape your organization operates in, so that you can develop business strategies that create and capture value. In Global Business,... View Details

November 2016 (Revised April 2018)
Case

reMarkable: e-Writing the Future

By: Elie Ofek and Curtis Hsu

Magnus Wanberg is the creator of reMarkable, a breakthrough e-writer device set apart from similar products on the market by having solved the frustrating “slow ink” problem typically experienced on pen-based electronic devices, thus providing a “pen and paper” like... View Details

Keywords: Entrepreneurial Marketing; Innovation Management; Go To Market Strategy; Marketing Plan; Target Market; Digital Devices; Consumer Electronics; Forecasting; Information Technology; Marketing Strategy; Innovation and Management; Marketing Channels; Entrepreneurship; Forecasting and Prediction; Product Marketing; Product Development; Electronics Industry

January 2023
Case

Velong: Rethinking 'Made in China'

By: Krishna G. Palepu, Nancy Hua Dai and Billy Chan

Velong is a supplier of kitchen equipment and backyard grills for major global brands and store brands of large western retailers. In light of the COVID-related disruptions to the global supply chains, and the evolving trade tensions between China and the Western... View Details

Keywords: Globalization; Supply Chain Management; Risk Management; Manufacturing Industry; China; India; Mexico; Turkey; Viet Nam