Publications

2019
Working Paper

How Rupert Murdoch Outfoxed Larry Tisch: Ten Enduring Lessons from the Negotiations that Wrested the NFL from CBS

By: James K. Sebenius

A remarkable 1993 negotiation rocked the world of American football with aftershocks that have directly shaped today’s entertainment and media landscapes and even our polarized politics. In December of that year, Rupert Murdoch’s fledgling Fox Network unexpectedly... View Details

Keywords: Bargaining; Football; Negotiation; Sports; Media; Negotiation Tactics

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February 2013 (Revised October 2013)
Case

Investindustrial Exits Ducati

By: Francois Brochet and Karol Misztal

In early 2012, Investindustrial, a European private equity group, publicly announced their intention to sell their 76.7% stake in Ducati Motor Holding S.p.A., an iconic Italian producer of sport performance motorcycles. The decision followed a six-year turnaround... View Details

Keywords: Cost vs Benefits; Private Equity; Valuation; Investment Return; Brands and Branding; Financial Services Industry; Motorcycle Industry; Hong Kong; Italy

04 Dec 2019
News

Celebrities Seek Her Advice. M.B.A.s, Executives Line Up for Her Harvard Class.

June 2020 (Revised April 2022)
Case

AFC Ajax

By: Anita Elberse

In July 2019, AFC Ajax’s chief executive officer Edwin van der Sar finalized one of the biggest transfers in soccer—that of Matthijs de Ligt, only 19 years old but already one of the sports world’s brightest stars—from AFC Ajax to Italian powerhouse Juventus FC for a... View Details

Keywords: Soccer; Talent and Talent Management; Sports; Globalization; Competitive Advantage; Strategy; Sports Industry; Europe

2006
Book

Confidence: How Winning Streaks and Losing Streaks Begin and End

By: Rosabeth M. Kanter

Is success simply a matter of money and talent? Or is there another reason why some people and organizations always land on their feet, while others, equally talented, stumble again and again? There's a fundamental principle at work—confidence—that makes the difference... View Details

Keywords: Social Psychology

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Is success simply a matter of money and talent? Or is there another reason why some people and organizations always land on their feet, while others, equally talented, stumble again and again? There's a fundamental principle at work -- confidence -- that makes the... View Details

21 Apr 2021
News

New Research Finds The ‘Old Boys Club’ At Work Is Real—And Contributing To The Gender Pay Gap

April 2013
Article

Gendered Races: Implications for Interracial Marriage, Leadership Selection, and Athletic Participation

By: Adam D. Galinsky, Erika V. Hall and Amy J.C. Cuddy

Six studies explored the overlap between racial and gender stereotypes and the consequences of this overlap for interracial dating, leadership selection, and athletic participation. Two initial studies, utilizing explicit and implicit measures, captured the stereotype... View Details

Keywords: Stereotypes; Attraction; Prejudice and Bias; Leadership; Race; Attitudes; Family and Family Relationships; Sports; Gender; United States

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Satish Tadikonda is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School. In the MBA program, Satish teaches The Entrepreneurial Manager, a required first-year MBA course, and Entrepreneurship in Life Sciences, an elective course for... View Details

24 Jul 2007
First Look

First Look: July 24, 2007

examination of marketing issues and, more specifically, sports endorsement opportunities in the context of a world-class athlete. (As of 2006, Sharapova is one of the world's most recognized sports figures,... View Details

Keywords: Martha Lagace

2021
Working Paper

Consuming Contests: Outcome Uncertainty and Spectator Demand for Contest-based Entertainment

By: Patrick J. Ferguson and Karim R. Lakhani

Contests that are designed to be consumed for entertainment by non-contestants are a fixture of economic, cultural and political life. In this paper, we examine whether individuals prefer to consume contests that have more uncertain outcomes. We look to... View Details

Keywords: Contest Design; Information Preferences; Consumer Demand; Sports; Entertainment; Games, Gaming, and Gambling; Demand and Consumers; Outcome or Result

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26 Apr 2024
HBS Case

Deion Sanders' Prime Lessons for Leading a Team to Victory

After retiring from playing sports in 2006, Sanders became a commentator and then moved into football coaching. In 2020, he took over at Jackson State University in Mississippi, joining a losing program whose budget was one-thirtieth of... View Details

Keywords: by Avery Forman; Sports

October 2019 (Revised February 2020)
Case

Relevent and LaLiga: Bringing Spanish Soccer to America

By: Anita Elberse and David Moreno Vicente

“Barcelona backs out of proposed LaLiga match in Miami.” It is December 2018, and Daniel Sillman, chief executive officer of sports and entertainment company Relevent, is tasked with finding a way forward after a significant setback. Relevent had found success by... View Details

Keywords: Soccer; Football; Superstars; Talent; Talent Development; General Management; Marketing; Entertainment; Sports; Media; Talent and Talent Management; Globalization; Strategy; Sports Industry

November 2016 (Revised July 2018)
Case

Selling on Amazon at Tower Paddle Boards

By: Thales S. Teixeira and David Lopez-Lengowski

By June 2012, Stephan Aarstol felt that he had successfully passed the first critical stage of his ecommerce business. As the founder and CEO of a standup paddleboard (SUP) business, he had built a strong relationship with Asian manufacturers, built a small warehouse... View Details

Keywords: Tower Paddle Boards; Amazon; E-commerce; Online Shopping; Distribution; Internet and the Web; Business Growth and Maturation; Marketing Channels; Distribution Channels; Decision Choices and Conditions; Consumer Products Industry; Retail Industry

February 2019 (Revised August 2019)
Case

KangaTech

By: Karim R. Lakhani, Patrick J. Ferguson, Sarah Fleischer, Jin Hyun Paik and Steven Randazzo

On a warm January afternoon in 2019, Steve Saunders, Dave Scerri, Carl Dilena, and Nick Haslam (see Exhibit 1 for biographies), co-founders of KangaTech, wrapped up the latest round of discussions about the future direction of their sports-technology start-up. Focused... View Details

Keywords: Startup; Technology Commercialization; Prototype; Business Startups; Technological Innovation; Sports; Health; Commercialization; Research and Development; Decision Making; Growth and Development Strategy; Sports Industry; Sports Industry; Sports Industry; Australia