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  • Spring 2016
  • Article

Net Neutrality: A Fast Lane to Understanding the Tradeoffs

By: Shane Greenstein, Martin Peitz and Tommaso Valletti
The last decade has seen a strident public debate about the principle of "net neutrality." The economic literature has focused on two definitions of net neutrality. The most basic definition of net neutrality is to prohibit payments from content providers to internet... View Details
Keywords: Internet and the Web; Policy
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Greenstein, Shane, Martin Peitz, and Tommaso Valletti. "Net Neutrality: A Fast Lane to Understanding the Tradeoffs." Journal of Economic Perspectives 30, no. 2 (Spring 2016): 127–150.
  • June 2002 (Revised July 2002)
  • Case

NTT DoCoMo: Marketing i-mode

By: Youngme E. Moon
i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is... View Details
Keywords: Price; Marketing; Marketing Channels; Market Entry and Exit; Market Participation; Success; Competition; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Telecommunications Industry; Japan
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Moon, Youngme E. "NTT DoCoMo: Marketing i-mode." Harvard Business School Case 502-031, June 2002. (Revised July 2002.)
  • July 2011
  • Supplement

Assistant Professor Gyan Gupta and the Wet Noodle Class (B)

By: Dorothy Leonard
Professor Gupta has imposed two new policies on his class, midway through the term: 1) No use of Internet to locate additional information on the company in the case; 2) an increase in the percentage of grades attributed to class participation. He meets with rebellion... View Details
Keywords: Teaching; Learning; Internet and the Web; Governing Rules, Regulations, and Reforms; Change; Education Industry
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Leonard, Dorothy. "Assistant Professor Gyan Gupta and the Wet Noodle Class (B)." Harvard Business School Supplement 912-406, July 2011.
  • October 2000 (Revised March 2001)
  • Case

eLance.com: Building a Professional Services Marketplace

By: Lynda M. Applegate and Kristin Kohler
Launched as an eBay for services, eLance promises to leverage the capabilities of the Internet to not only change the way services are bought and sold, but change the fundamental dynamics of the global economy. Building on theories posited in the HBR article by Tim... View Details
Keywords: Entrepreneurship; Technological Innovation; Job Search; Business or Company Management; Growth and Development Strategy; Business Strategy; Competitive Strategy; Web Sites; Information Technology Industry; Service Industry
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Applegate, Lynda M., and Kristin Kohler. "eLance.com: Building a Professional Services Marketplace." Harvard Business School Case 801-224, October 2000. (Revised March 2001.)
  • September 2008 (Revised October 2008)
  • Background Note

Copyright Law in the U.S. and EU

By: Robert C. Pozen and Elizabeth Leonard
This note reviews the basic rules for copyright protection in both the U.S. and the EU. It outlines the works and rights protected, the fair use and first-sale limitations on copyright, as well as the application of these rules to software, video, recordings, and... View Details
Keywords: Governing Rules, Regulations, and Reforms; Copyright; Laws and Statutes; European Union; United States
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Pozen, Robert C., and Elizabeth Leonard. "Copyright Law in the U.S. and EU." Harvard Business School Background Note 309-052, September 2008. (Revised October 2008.)
  • February 2000 (Revised September 2001)
  • Case

edocs, Inc. (A)

By: Paul A. Gompers
Describes the development of edocs, an Internet company aimed at revolutionizing the on-line bill presentment market. Kevin Laracey must negotiate a venture capital investment with Jonathon Guerster, an associate at Charles River Ventures. Can be used as a role-playing... View Details
Keywords: Venture Capital; Investment; Growth and Development; Negotiation Deal; Internet; Information Technology Industry
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Gompers, Paul A. "edocs, Inc. (A)." Harvard Business School Case 200-015, February 2000. (Revised September 2001.)
  • April 2001 (Revised March 2003)
  • Background Note

Web and IT Hosting Facilities: Technology Note

Introduces students to the data centers where IT infrastructure is increasingly physically housed. These centralized hosting facilities represent in the information age the equivalent of power utilities in the industrial age. Students are introduced to issues of... View Details
Keywords: Internet and the Web; Information Technology; Infrastructure; Web Services Industry
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Austin, Robert D. "Web and IT Hosting Facilities: Technology Note." Harvard Business School Background Note 601-134, April 2001. (Revised March 2003.)
  • October 2000 (Revised May 2001)
  • Case

Editora Abril S.A.

By: Michael Y. Yoshino and Perry Fagan
Brazil's media conglomerate Editora Abril S.A. is Latin America's largest publishing and printing company; it publishes books, and comic books, videos, maps, travel guides, music, and textbooks. It also owns Brazil's largest database marketing company, its... View Details
Keywords: Business Conglomerates; Investment; Growth and Development Strategy; Marketing Communications; Market Design; Media; Service Delivery; Private Ownership; Expansion; Web Sites; Publishing Industry; Service Industry; Brazil
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Yoshino, Michael Y., and Perry Fagan. "Editora Abril S.A." Harvard Business School Case 301-062, October 2000. (Revised May 2001.)
  • July 2023 (Revised May 2024)
  • Case

India Stack: Digital Public Infrastructure for All

By: Tarun Khanna, Anjali Raina and Rachna Chawla
Amitabh Kant, India Sherpa in the year of India's G20 Presidency, and Nandan Nilekani iconic tech entrepreneur wondered how to share India's model of digital public infrastructure to build social and economic inclusion. 'India Stack', the umbrella term for India's DPI... View Details
Keywords: Digital Transformation; Information Technology; Technology Adoption; Developing Countries and Economies; Economic Growth; Information Technology Industry; Technology Industry; Telecommunications Industry; Asia; South Asia; India
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Khanna, Tarun, Anjali Raina, and Rachna Chawla. "India Stack: Digital Public Infrastructure for All." Harvard Business School Case 724-371, July 2023. (Revised May 2024.)
  • August 2000
  • Case

AMVESCAP in 1999

By: Stephen P. Bradley and Kathleen E. E Danoher
Deals with the problems faced by a major mutual fund company as it attempts to respond to the threats and opportunities posed by the explosion of the Internet and the changing landscape of retail financial services. View Details
Keywords: Trends; Investment Funds; Management Analysis, Tools, and Techniques; Problems and Challenges; Alignment; Internet; Financial Services Industry
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Bradley, Stephen P., and Kathleen E. E Danoher. "AMVESCAP in 1999." Harvard Business School Case 701-016, August 2000.
  • September 1998 (Revised February 1999)
  • Case

Interactive Insurance Services: Redefining Insurance Distribution

By: Lynda M. Applegate and Marla Malcom-Nagler
Founded in July 1995, Interactive Insurance Services provided personal lines of insurance over the World Wide Web. In June 1996, the company was acquired by Intuit for $7.5 million. The case details the competitive and organizational issues faced by this rapidly... View Details
Keywords: Acquisition; Restructuring; Growth and Development; Distribution; Business Processes; Competitive Strategy; Web; Insurance Industry
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Applegate, Lynda M., and Marla Malcom-Nagler. "Interactive Insurance Services: Redefining Insurance Distribution." Harvard Business School Case 399-017, September 1998. (Revised February 1999.)
  • March 2003 (Revised October 2003)
  • Case

Mercury Rising: Knight Ridder's Digital Venture

Captures the efforts of newspaper publisher Knight Ridder to create a digital venture. Knight Ridder proves to be a pioneer in digital publishing, launching the first online newspaper site; builds a network of newspaper sites called Real Cities; and invests in... View Details
Keywords: Internet and the Web; Business Growth and Maturation; Market Entry and Exit; Corporate Entrepreneurship; Newspapers; Innovation and Invention; Journalism and News Industry
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Gilbert, Clark. "Mercury Rising: Knight Ridder's Digital Venture." Harvard Business School Case 803-107, March 2003. (Revised October 2003.)
  • 12 Oct 1999
  • Research & Ideas

Confronting the Challenges that Face Bricks-and-Mortar Stores

vegetables at the point of sale, improving the speed and accuracy of the checkout. If the benefit is not immediately apparent, make it obvious through advertising and promotional materials. Lesson 2: Make The Technology Easy To Use. Most computer technology is pretty... View Details
Keywords: by Raymond Burke; Retail
  • July 2001 (Revised December 2001)
  • Case

WeServeHomes.com

ServiceMaster, a Fortune 500 supplier of home services such as Terminex, Trugreen (lawn care), and MerryMaids, has a 50% interest in an Internet start-up designed to attract new customers to its services and help service providers improve quality and lower costs.... View Details
Keywords: Organizational Change and Adaptation; Internet and the Web; Information Technology; Service Operations; Service Delivery; Service Industry
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Hallowell, Roger H., and David Kiron. "WeServeHomes.com." Harvard Business School Case 802-004, July 2001. (Revised December 2001.)
  • July 2004 (Revised September 2004)
  • Background Note

A Conversation about Information Technology

Two managers discuss the benefits, costs, opportunities, and headaches of corporate computing. Topics include security, training, the Internet and Web, collaboration, productivity, Moore's Law, computer crashes, upgrades, open source software, network effects,... View Details
Keywords: Information Technology; Problems and Challenges
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McAfee, Andrew P. "A Conversation about Information Technology." Harvard Business School Background Note 605-023, July 2004. (Revised September 2004.)
  • February 2018
  • Case

Amazon, Google, and Apple: Smart Speakers and the Battle for the Connected Home

By: Rajiv Lal and Scott Johnson
Amazon, Google, and Apple all offer their own smart speaker. The devices represent each firm's entry point into the connected home market. All three companies come into the space with their own strengths and weaknesses. Who will win? View Details
Keywords: Apple; Apple Inc.; Google; Amazon; Amazon.com; Google Home; Homepod; Echo; Smart Home; Connected Home; Voice; Artificial Intelligence; Machine Learning; Internet Of Things; Smart Speaker; Connected Speaker; Intelligent Assistants; Virtual Assistants; Voice Assistants; Alexa; Google Assistant; Siri; Technological Innovation; Disruptive Innovation; Competitive Strategy; Business Strategy; Adoption; Information Infrastructure; Information Technology; Internet and the Web; Mobile and Wireless Technology; Applications and Software; Technology Adoption; Digital Platforms; Household; AI and Machine Learning; Electronics Industry; Technology Industry; United States
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Lal, Rajiv, and Scott Johnson. "Amazon, Google, and Apple: Smart Speakers and the Battle for the Connected Home." Harvard Business School Case 518-035, February 2018.
  • 05 Mar 2008
  • What Do You Think?

Where Will Management Innovation Take Us?

unusually high profits in their respective industries, which Hamel implies is the result of management innovation. And none are led by MBAs. Reasons why we might see an unusual amount of management innovation in the coming years would certainly include the continued... View Details
Keywords: by Jim Heskett
  • May–June 1996
  • Article

Ruling the Net

By: D. L. Spar and Jeffrey J. Bussgang
The Internet promises a radical new world of business. But for many companies, it has yet to deliver. Although doing business in cyberspace may be novel and exhilarating, it can also be frustrating, confusing, and even unprofitable. Debora Spar and Jeffrey Bussgang... View Details
Keywords: Information Services; Online Technology
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Spar, D. L., and Jeffrey J. Bussgang. "Ruling the Net." Harvard Business Review 74, no. 3 (May–June 1996): 125–133.
  • Research Summary

Securities Industry

By: D. Quinn Mills
I have recently published two books about the bull market of the 1990s. The first deals with the internet bubble; the second deals with the large company financial reporting scandals. Both books consider the events, causes (including matters of ethics) , and what... View Details
  • January 2010 (Revised August 2011)
  • Case

United Breaks Guitars

By: John A. Deighton and Leora Kornfeld
When social media propagate a complaint about poor customer service, an international media event ensues. How do viral videos spread and what can firms do about them? This case dissects an incident in which a disgruntled customer used YouTube and Twitter to spread a... View Details
Keywords: Communication Technology; Customer Satisfaction; Marketing Communications; Marketing Strategy; Consumer Behavior; Network Effects; Service Delivery; Social and Collaborative Networks; Internet; Air Transportation Industry
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Deighton, John A., and Leora Kornfeld. "United Breaks Guitars." Harvard Business School Case 510-057, January 2010. (Revised August 2011.) (request a courtesy copy.)
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