Publications

01 Dec 2004
News

Marquis Jet Takes Off

Allard: a three-year ascent to $240 million in revenues. Photo Courtesy Marquis Jet Marquis Jet may be flying high today, but just three years ago it was far from clear that the New York–based company’s innovative approach to private-jet travel would ever get off the... View Details

Keywords: Roger Thompson; Air Transportation; Air Transportation

19 Jan 2023
Research & Ideas

What Makes Employees Trust (vs. Second-Guess) AI?

holds in higher stakes settings such as medical diagnosis and treatment or credit lending.” That finding may be useful across industries from transportation to medicine as AI evolves and the quality—and quantity—of data climbs, DeStefano... View Details

Keywords: by Rachel Layne

Web

The Caring Company

outbreak Liz O’Donnell 23 Mar 2020 | Fast Company Caregiving crisis? Employers slow to catch up to ‘sandwich generation.’ Mark Trumbull 05 Mar 2019 | The Christian Science Monitor How Businesses Can Support Their Caregiving Employees Danielle Kost 07 Feb 2019 | Forbes... View Details

April 2018 (Revised July 2018)
Case

Maersk: Betting on Blockchain

By: Rajiv Lal and Scott Johnson

In March 2018, international shipping giant Maersk is getting ready to debut a trade digitization platform. Maersk hopes the platform will help streamline global trade since shipping goods internationally is an extraordinarily complicated and inefficient process.... View Details

Keywords: Maersk; IBM; Blockchain; Shipping; Shipping Line; Trade; Bitcoin; Digitization; Container Shipping; Joint Ventures; Ship Transportation; Transportation Networks; Digital Platforms; Information Technology; Technology Adoption; Applications and Software; Shipping Industry; Technology Industry

September 2016 (Revised July 2018)
Case

United Airlines: More Out-and-Back Flying?

By: Ryan W. Buell, Willy Shih and Mike Toffel

This case looks at United Airlines when it is facing a decision on whether to shift its aircraft routing to more "out-and-back" routing in order to try to improve its on-time performance. As one of the world's largest airlines, United had a very large fleet and... View Details

September 2015 (Revised July 2016)
Case

Turkish Airlines: Widen Your World

By: Juan Alcácer and Esel Çekin

This case tracks Turkish Airlines' transition from regional player to global powerhouse. With an order for 212 aircraft in the first half of 2013, the airline had moved to double its size and become one of the industry's top-ten players. Growing its fleet would allow... View Details

Keywords: Strategy; Operational Complexity; Capacity Constraints; Profitable Growth; Subsidiary Management; Externalities; Emerging Market; Globalized Firms and Management; Competition; Air Transportation; Alliances; Corporate Strategy; Emerging Markets; Growth and Development Strategy; Air Transportation Industry; Turkey

Web

Events - Business & Environment

City following the career fair. The networking session will provide a unique opportunity for Harvard students and alumni to connect, share ideas, and build meaningful professional relationships in climate and sustainability fields. The Salata Institute is providing... View Details

01 Dec 2023
News

A More Accommodating Approach

Shelly Nooner (GMP 33, 2022) had already proven herself to be visionary and execution-focused during her two decades at Trimble, an industrial technology company that provides hardware, software, and services across agriculture, construction, geospatial, and... View Details

Keywords: Jennifer Gillespie

01 Aug 2022
What Do You Think?

Does Religious Belief Affect Organizational Performance?

Katherine Lawrence put it: “The current JIT rose out of both hubris and myopia.” Citing the Ukranian War and its impact on logistics, she points out that “our transportation networks and systems are susceptible to variables we cannot... View Details

Keywords: Re: James L. Heskett

April 1983 (Revised October 2000)
Case

People Express (A)

By: Leonard A. Schlesinger and Debra Whitestone

Describes the start up, strategy, organizational design, and operations over the first eighteen months of the airline. Focuses on the creative use of human resources as an integral part of the business strategy. View Details

Keywords: Human Capital; Air Transportation; Organizational Design; Operations; Business Startups; Business Strategy; Air Transportation Industry; United States

Web

Curriculum - Business & Environment

that exports roses to predominantly Europe. Because cut flowers have a limited shelf life and consumers want them to retain their appearance for as long as possible, Sian or its distributors used international air cargo to transport them... View Details

June 2000 (Revised November 2007)
Case

Dogfight over Europe: Ryanair (A)

By: Jan W. Rivkin

In April 1986, the Ryan brothers announce that their fledging Irish airline Ryanair will soon commence service between Dublin and London. For the first time, Ryanair will face formidable competitors such as Aer Lingus and British Airways on a major route. Students are... View Details

Keywords: Market Entry and Exit; Competition; Air Transportation Industry; Republic of Ireland

June 2021
Case

Mobileye 2021: Robotaxi and/or Consumer AV?

By: David B. Yoffie, Danielle Golan and Nicole Tempest Keller

In March 2021, Amnon Shashua, co-founder and CEO of Israel-based Mobileye, was preparing to meet with Intel’s new CEO, Pat Gelsinger, to review plans for the future. Mobileye had been acquired by California-based Intel in 2017, but still operated independently.... View Details

Keywords: Technology Companies; Robotics; Autonomous Vehicles; Strategy; Decision Making; Transportation; Technological Innovation; Transportation Industry; Transportation Industry; Transportation Industry; Israel

28 Mar 2023
Cold Call Podcast

BMW’s Decarbonization Strategy: Sustainable for the Environment and the Bottom Line

Keywords: Re: Shirley Lu; Transportation; Auto; Battery

September 2001 (Revised August 2004)
Case

Rapid Rewards at Southwest Airlines

By: Frances X. Frei and Corey B. Hajim

Southwest Airlines is well known as the low-fare airline that has achieved ongoing financial success in one of the most financially troubled industries in the United States. Told from the perspectives of two Southwest customers--a frequent flier and a more typical... View Details

Keywords: Customer Relationship Management; Air Transportation; Service Operations; Service Delivery; Air Transportation Industry

Web

Competitions & Challenges - Health Care

students and individual graduate students who have inventions in categories that represent significant sectors of the economy: healthcare, transportation and mobility, food/water and agriculture, and consumer devices. MIT $100K One... View Details

August 2017 (Revised July 2019)
Case

GROW: Using Artificial Intelligence to Screen Human Intelligence

By: Ethan Bernstein, Paul McKinnon and Paul Yarabe

Over 10% of all 2017 university graduates in Japan used GROW, an artificial intelligence platform and mobile app developed by Tokyo-based people analytics startup IGS, to recruit for a job. This case puts participants in the shoes of IGS founder and CEO Masahiro... View Details

Keywords: Big Data; Artificial Intelligence; Talent and Talent Management; Recruitment; Selection and Staffing; Human Resources; Information Technology; AI and Machine Learning; Analytics and Data Science; Air Transportation Industry; Air Transportation Industry; Air Transportation Industry; Air Transportation Industry; Air Transportation Industry; Japan

April 1996 (Revised November 1996)
Case

BAE Automated Systems (A): Denver International Airport Baggage-Handling System

By: Lynda M. Applegate, Ramiro Montealegre, Carin-Isabel Knoop and H. James Nelson

Describes the events surrounding the construction of the BAE baggage-handling system at the Denver International Airport. It looks specifically at project management, including decisions regarding budget, scheduling, and the overall management structure. Also examines... View Details

Keywords: Management; Decisions; Contracts; Time Management; Problems and Challenges; Projects; Budgets and Budgeting; Air Transportation Industry; Air Transportation Industry; Colorado