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Show Results For
- All HBS Web
(5,024)
- People (25)
- News (1,809)
- Research (1,578)
- Events (9)
- Multimedia (96)
- Faculty Publications (671)
- 06 Mar 2018
- Blog Post
Peek: The People, The Experience, and The Case Method
Chad Losee and he was able to deconstruct any myths we had related to the admissions process. HBS even developed a mobile app dedicated to Peek. This helped us access program information and built community among View Details
- 15 Jan 2007
- Research & Ideas
The Business of Free Software
IT vendors including Oracle, IBM, and Sun that traditionally have built offerings based on proprietary technologies are now investing billions of dollars into open source software—arrangements that are... View Details
- Blog
The Chao Center: The Heart of HBS Executive Education
created to inspire connection, conversation, and new ideas. The HBS Guest Services team, which staffs the Chao Center front desk, will greet you on arrival, answer any... View Details
- February 2008 (Revised April 2009)
- Case
Chronology of the Asian Financial Crisis
By: Laura Alfaro, Rafael Di Tella and Renee Kim
In July 1997, Thailand became the first Asian "tiger" economy to abandon its fixed exchange rate system in response to speculative attacks on its currency. Investors started to flee Asia, and the crisis rapidly spread to other countries. Central banks spent billions of... View Details
Keywords: Financial Crisis; Currency Exchange Rate; Central Banking; Policy; Crisis Management; Asia; Thailand
Alfaro, Laura, Rafael Di Tella, and Renee Kim. "Chronology of the Asian Financial Crisis." Harvard Business School Case 708-001, February 2008. (Revised April 2009.)
- 01 Sep 2010
- News
A CEO Goes Undercover
had agreed to work at different jobs in my company. But I would not appear as myself, the president and CEO of Herschend Family Entertainment (HFE), one of America’s premier, privately held theme-park... View Details
- June 2024
- Case
Vinalhaven: The Downtown Project
By: Richard S. Ruback, Matthew Preble, Ruth Page and Dave Habeeb
Vinalhaven is an island community located approximately 12 miles off the coast of Maine. The island has a year-round population of about 1,300 people as of 2022, with an additional 3,000 people who reside on the island in the summer months. The two largest industries... View Details
Keywords: Climate Change; Environmental Regulation; Environmental Sustainability; Natural Resources; Natural Environment; Weather; Sustainable Cities; Forecasting and Prediction; Construction; Property; Infrastructure; Capital Budgeting; Projects; Project Finance; Negotiation; United States; Maine
Ruback, Richard S., Matthew Preble, Ruth Page, and Dave Habeeb. "Vinalhaven: The Downtown Project." Harvard Business School Multimedia/Video Case 224-735, June 2024.
- April 2019 (Revised October 2020)
- Case
Kraft Heinz: The $8 Billion Brand Write-Down
By: Jill Avery
On Friday, February 22, 2019, following an unexpected and disappointing earnings report, The Kraft Heinz Company’s stock price fell 27%, wiping out $16 billion in market value. CEO Bernardo Hees had announced that the company had taken a $15.4 billion asset write-down,... View Details
Keywords: Brand Management; Brand Value; Brand Equity; Marketing ROI; Brand Storytelling; Intangible Assets; Brand Valuation; Marketing; Marketing Strategy; Brands and Branding; Management; Corporate Strategy; Consumer Behavior; Food; Marketing Communications; Advertising; Private Equity; Consumer Products Industry; Food and Beverage Industry; United States; North America
Avery, Jill. "Kraft Heinz: The $8 Billion Brand Write-Down." Harvard Business School Case 519-076, April 2019. (Revised October 2020.)
- 18 Nov 2016
- Video
The Making of an Internship: Impact
- June 2022
- Teaching Note
Katie Couric Media: Landing the First Client
By: N. Louis Shipley, William R. Kerr and Paige Boehmcke
Developed for teaching Entrepreneurial Sales, the Katie Couric Media case supports class discussion on client selection, sales strategy, and scaling a startup media firm. View Details
- 25 May 2017
- Video
Celebrating the 2017 Harvard Business School Commencement
- June 2017
- Case
Harmonie Water: Refreshing the World Naturally
By: John A. Quelch and John L. Teopaco
The marketing director of Harmonie Mineral Water—the second-best selling bottled water in the world—is using findings from two project studies to assess how to establish a global brand identity for Harmonie via television advertising. He must decide what product... View Details
Keywords: Brands and Branding; Advertising; Marketing Communications; Global Strategy; Food and Beverage Industry
Quelch, John A., and John L. Teopaco. "Harmonie Water: Refreshing the World Naturally." Harvard Business School Brief Case 917-527, June 2017.
- 16 May 2000
- Research & Ideas
Getting the Message: How the Internet is Changing Advertising
the future. (See "The Medium's Many Messages" for more on the formats and language of Internet advertising.) A Total Marketing Environment View Details
Keywords: by Susan Young
- January 1990 (Revised May 1991)
- Case
Hoechst and the German Chemical Industry
Describes the rise of the German chemical industry and the specific country-based factors that contributed to the rise. Focuses on the German firm Hoechst: its history, its position after World War II, and its subsequent internationalization. Set in 1986 when Hoechst... View Details
Keywords: Business History; Competitive Advantage; Acquisition; Chemical Industry; Germany; United States
Gomes-Casseres, Benjamin. "Hoechst and the German Chemical Industry." Harvard Business School Case 390-146, January 1990. (Revised May 1991.)
- 31 May 2019
- Video
Celebrating the 2019 Harvard Business School Commencement
- Web
Reflections on My First Semester Teaching at HBS - MBA
Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year... View Details
- 07 Jul 2020
- Blog Post
The JD/MBA Seminar: The Perfect Practice Ground
central component of the program is the JD/MBA seminar, which students take in their third or fourth year. In the seminar, students present for an hour View Details
- 2020
- Working Paper
Revenue Collapses and the Consumption of Small Business Owners in the Early Stages of the COVID-19 Pandemic
By: Olivia S. Kim, Jonathan A. Parker and Antoinette Schoar
Using detailed transaction-level data from financial accounts, this paper shows that the revenues of small businesses and the consumption spending of their owners both decline by roughly 40% following the declaration of the national emergency in March 2020. However,... View Details
Kim, Olivia S., Jonathan A. Parker, and Antoinette Schoar. "Revenue Collapses and the Consumption of Small Business Owners in the Early Stages of the COVID-19 Pandemic." NBER Working Paper Series, No. 28151, November 2022.
- 05 Jul 2006
- Research & Ideas
The Accidental Innovator
Companies spend many hundreds of billions of dollars on R&D each year, but the microwave oven was conceived from a melted candy bar, saccharin from an accidental chemical... View Details
Keywords: by Sarah Jane Gilbert
- 14 Jul 2010
- News
The Concerts in the Chapel
One of the cultural amenities of life on the HBS campus is the availability of free music concerts in View Details
- 2020
- Working Paper
Cutting the Gordian Knot of Employee Health Care Benefits and Costs: A Corporate Model Built on Employee Choice
By: Regina E. Herzlinger and Barak D. Richman
The U.S. employer-based health insurance tax exclusion created a system of employer-sponsored insurance (ESI) with limited insurance choices and transparency that may lock employed households into health plans that are costlier or different from those they prefer to... View Details
Keywords: After-tax Income; Consumer-driven Health Care; Health Care Costs; Health Insurance; Income Inequality; Tax Policy; Health Care and Treatment; Cost; Insurance; Employees; Income; Taxation; Policy; United States
Herzlinger, Regina E., and Barak D. Richman. "Cutting the Gordian Knot of Employee Health Care Benefits and Costs: A Corporate Model Built on Employee Choice." Duke Law School Public Law & Legal Theory Series, No. 2020-4, December 2019. (Revised January 2021.)