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Show Results For
- All HBS Web
(10,258)
- People (25)
- News (1,508)
- Research (7,091)
- Events (19)
- Multimedia (16)
- Faculty Publications (5,553)
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Digital Marketing Strategy
By: John A. Deighton
When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details
- October 2021
- Case
Yildiz Holding's Corporate Strategy: Managing Diversification for Growth
By: Juan Alcácer and Esel Çekin
The case opens in May 2018 with Nurtaç Ziyal Afridi, chief strategy and growth officer of Yıldız Holding, a Turkish conglomerate, reflecting on the group’s diversification journey. In ten years, the group had achieved a remarkable growth through diversification: seven... View Details
Keywords: Strategy; Diversification; Growth Management; Mergers and Acquisitions; Global Strategy; Restructuring; Food and Beverage Industry; North America; United Kingdom; Turkey; Asia
Alcácer, Juan, and Esel Çekin. "Yildiz Holding's Corporate Strategy: Managing Diversification for Growth." Harvard Business School Case 722-366, October 2021.
- August 2008 (Revised July 2009)
- Supplement
Gazprom (B): Energy and Strategy in a New Era
By: Rawi E. Abdelal, Sogomon Tarontsi and Alexander Jorov
President Putin publicly stated that Gazprom, the largest natural gas producer in the world, was a powerful political lever of the Russian state in the world and a keystone in the foundation of the country's energy security. Thus the top leadership of Russia has... View Details
Keywords: Non-Renewable Energy; Growth and Development Strategy; State Ownership; Business and Government Relations; Expansion; Energy Industry; Russia; Ukraine
Abdelal, Rawi E., Sogomon Tarontsi, and Alexander Jorov. "Gazprom (B): Energy and Strategy in a New Era." Harvard Business School Supplement 709-009, August 2008. (Revised July 2009.)
- June 2007 (Revised March 2008)
- Case
Zoots - Financing Growth (A)
By: Michael J. Roberts, William A. Sahlman and Todd Krasnow
Traces the genesis and founding of Zoots, the largest chain of dry cleaning establishments in the U.S. Founded by some of the founders of the very successful Staples chain, the company raises a very large amount of capital without fully proving its business model, and... View Details
Keywords: Business Startups; Decision Choices and Conditions; Venture Capital; Financial Strategy; Investment Return; Growth and Development Strategy; Valuation; United States
Roberts, Michael J., William A. Sahlman, and Todd Krasnow. "Zoots - Financing Growth (A)." Harvard Business School Case 807-139, June 2007. (Revised March 2008.)
- November 2017
- Case
Passion and Strategy: Novozymes' Embrace of the UN Sustainable Development Goals
By: Andy Zelleke and Emilie Billaud
This case explores the sustainability efforts at Novozymes, the world's largest and oldest producer of industrial enzymes. In 2015, the Danish company became the world’s first company known to have crafted a new corporate strategy based on the United Nations... View Details
Keywords: Corporate Governance; Transformation; Environmental Sustainability; Corporate Social Responsibility and Impact; Mission and Purpose; Business and Shareholder Relations; Business and Stakeholder Relations; Business Strategy; Organizational Culture; Organizational Change and Adaptation; Biotechnology Industry; Europe; Denmark
Zelleke, Andy, and Emilie Billaud. "Passion and Strategy: Novozymes' Embrace of the UN Sustainable Development Goals." Harvard Business School Case 318-088, November 2017.
- November 2012 (Revised January 2013)
- Case
SANY: Going Global
By: Rajiv Lal, Stefan Lippert, Nancy Hua Dai and Di Deng
April 17, 2012, was a special day for SANY Group and for its founder Liang Wen'gen. Headquartered in Changsha, SANY Group had transformed itself in two decades from a small welding material factory in 1989 to a leading global construction equipment manufacturer with 5... View Details
Keywords: China; Expansion; Business Growth; Heavy Industry; Strategy Development; Globalization; Growth and Development; Emerging Markets; Strategy; Construction Industry; Manufacturing Industry; Industrial Products Industry; Asia; China; Europe; Germany; India; North and Central America; South America
Lal, Rajiv, Stefan Lippert, Nancy Hua Dai, and Di Deng. "SANY: Going Global." Harvard Business School Case 513-058, November 2012. (Revised January 2013.)
- February 1993 (Revised April 1995)
- Case
Sharp Corporation: Technology Strategy
By: David J. Collis and Tomo Noda
Teaches the evolution of the corporate strategy of Sharp Corp., Japan. Sharp Corp., a second-tier assembler of TV sets and home appliances, gradually and consistently improved performance by developing expertise in electronic device technologies such as specialized ICs... View Details
Keywords: Innovation and Invention; Leadership; Performance Improvement; Corporate Strategy; Diversification; Technology Adoption; Electronics Industry; Japan
Collis, David J., and Tomo Noda. "Sharp Corporation: Technology Strategy." Harvard Business School Case 793-064, February 1993. (Revised April 1995.)
- February 1979 (Revised October 1982)
- Case
Fiber-Optics Industry (B): Historical Development and Competitor Profiles--1978
Keywords: Applied Optics; History; Competition; Information Technology; Communications Industry; Telecommunications Industry
Porter, Michael E. "Fiber-Optics Industry (B): Historical Development and Competitor Profiles--1978." Harvard Business School Case 379-139, February 1979. (Revised October 1982.)
- March – April 2009
- Article
Market Research and Innovation Strategy in a Duopoly
By: Dominique Lauga and Elie Ofek
We model a duopoly in which ex-ante identical firms must decide where to direct their innovation efforts. The firms face market uncertainty about consumers' preferences for innovation on two product attributes and technology uncertainty about the success of their R&D... View Details
Keywords: Profit; Innovation and Management; Demand and Consumers; Duopoly and Oligopoly; Research and Development; Competitive Strategy
Lauga, Dominique, and Elie Ofek. "Market Research and Innovation Strategy in a Duopoly." Marketing Science 28, no. 2 (March–April 2009): 373–396.
- September 2007 (Revised November 2008)
- Case
Sinopec: Refining its Strategy
By: Richard H.K. Vietor and Julia Galef
China's oil industry, with majority ownership vested in the government, had engaged in an "equity oil" strategy for the past few years-acquiring equity interests in oil producing nations including Sudan, Angola, and Iran. Outside critics, however, suggested that the... View Details
Keywords: Non-Renewable Energy; Equity; Foreign Direct Investment; Growth and Development Strategy; Demand and Consumers; State Ownership; Energy Industry; China
Vietor, Richard H.K., and Julia Galef. "Sinopec: Refining its Strategy." Harvard Business School Case 708-018, September 2007. (Revised November 2008.)
- December 2023 (Revised February 2024)
- Case
21Seeds: Taking Shots at Breakout Growth
21Seeds, a female-founded flavor-infused tequila startup launched in 2019, had made inroads into the alcoholic beverage industry by focusing on an underserved consumer segment in spirits—women, primarily in their 30s and 40s, many of whom were moms—and by following a... View Details
Keywords: Mergers and Acquisitions; Business Startups; Growth and Development Strategy; Brands and Branding; Product Positioning; Distribution Channels; Sales; Food and Beverage Industry
Ofek, Elie, Julian De Freitas, Michael Moynihan, and Nicole Tempest Keller. "21Seeds: Taking Shots at Breakout Growth." Harvard Business School Case 524-008, December 2023. (Revised February 2024.)
- spring 2007
- Article
Corporate Legitimacy and Advertising: British Companies and the Rhetoric of Development in West Africa, 1950-1970
Around 1960, the first independent African nations emerged, marking the beginning of the momentous political event that, among other things, would change the visual representations and the copy of advertisements. Development, modernity, and industrialization became... View Details
Decker, Stephanie. "Corporate Legitimacy and Advertising: British Companies and the Rhetoric of Development in West Africa, 1950-1970." Business History Review 81, no. 1 (Spring 2007): 59–86.
- December 2010
- Compilation
VCPE Strategy Vignettes I
By: Josh Lerner, G. Felda Hardymon, Matthew Rhodes-Kropf, Ann Leamon and Lisa Strope
These three vignettes present various issues around the strategy and management of venture capital and private equity firms. In one, the general partners must decide whether to invest in an intriguing opportunity that lies outside the firm's carefully developed... View Details
Keywords: Venture Capital; Private Equity; Financial Strategy; Projects; Decision Choices and Conditions; Partners and Partnerships; Opportunities; Investment Portfolio; Business or Company Management; China
Lerner, Josh, G. Felda Hardymon, Matthew Rhodes-Kropf, Ann Leamon, and Lisa Strope. "VCPE Strategy Vignettes I." Harvard Business School Compilation 811-043, December 2010.
- December 1, 2009
- Article
Innovation Can Unlock Job Growth
By: William W. George
George, William W. "Innovation Can Unlock Job Growth." New York Times (December 1, 2009).
- January 1996
- Case
Managing Xerox's Multinational Development Center (Abridged)
Describes a manager's role in developing a staff group responsible for enhancing the efficiency of Xerox's worldwide logistics and inventory management systems. Illustrates a range of management strategies for upward and lateral influence in a complex organizational... View Details
Keywords: Multinational Firms and Management; Personal Development and Career; Consumer Products Industry; Technology Industry
Ibarra, Herminia M. "Managing Xerox's Multinational Development Center (Abridged)." Harvard Business School Case 496-047, January 1996.
- Research Summary
Investment and marketing strategies of American multinationals in Argentina (1890c-1939)
Andrea Lluch is undertaking a major research project on American business expansion in Argentina up to the beginning of World War II. The first part of the project focuses on the American companies investment strategies. The second part analyses of the evolution of... View Details
- July/August 2003
- Article
Solving the Dilemmas of Growth
By: Clayton M. Christensen and Scott D. Anthony
- June 1999 (Revised June 2000)
- Case
Robert Mondavi: Competitive Strategy
By: Michael E. Porter and Gregory C Bond
Describes the competitive situation facing Robert Mondavi, the leading premium California winery. Mondavi has been an industry innovator and has recently taken steps to become more international. Mondavi has to cope with growing domestic competition as well as market... View Details
Keywords: Global Strategy; Technological Innovation; Business or Company Management; Growth and Development Strategy; Growth Management; Industry Structures; Strategy; Competitive Strategy; Competitive Advantage; Food and Beverage Industry; California; Australia; Chile
Porter, Michael E., and Gregory C Bond. "Robert Mondavi: Competitive Strategy." Harvard Business School Case 799-125, June 1999. (Revised June 2000.)
- fall 1985
- Article
Supporting Innovation and Venture Development in Established Companies
By: R. M. Kanter
Kanter, R. M. "Supporting Innovation and Venture Development in Established Companies." Journal of Business Venturing 1 (fall 1985).
- August 2019
- Case
Simón Cohen at Henco: Sustaining 'High Performance, Happy People'
By: Francesca Gino, Jeff Steiner, Arianna Camacho and Paul Green
Simón Cohen—Founder of Henco Logistics—transformed a small Mexican logistics company into a major player within the industry. Cohen credits the firm’s focus on employee happiness as the key ingredient to its success, an approach he developed following a personal... View Details
Keywords: Work/life Balance; Growth Strategy; Corporate Culture; Motivation; Values; Authentic Leadership Development; Leadership; Personal Development and Career; Motivation and Incentives; Values and Beliefs; Service Operations; Organizational Culture; Growth and Development Strategy; Service Industry
Gino, Francesca, Jeff Steiner, Arianna Camacho, and Paul Green. "Simón Cohen at Henco: Sustaining 'High Performance, Happy People'." Harvard Business School Case 920-005, August 2019.