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- All HBS Web (766)
- Faculty Publications (37)
- 16 Apr 2001
- Research & Ideas
Brand Power from Wedgwood to Dell: Part One
important distinction between the two entrepreneurs was that Field created an experience for consumers in his department store, while Heinz made products-processed foods. Of course, there were aspects of 'experience' to Wedgwood's... View Details
Keywords: by Martha Lagace
- 10 Jan 2020
- Blog Post
Know Your Audience - Recruiting HBS Students for Retail
of students has a passion for the dynamic retail space across different segments including luxury, specialty, and mass market brands. Retail Tech in particular has had a major impact on the industry and students’ focus. “Digital shopping platforms have really changed... View Details
Keywords: Consumer Products / Retail
- 25 Mar 2001
- Research & Ideas
Who Wants to Be an Entrepreneur? [Part II]
telephones sometimes resting on the carpet where furniture had not arrived. Things seemed to be moving fast even for the placid Bussgang, who said, "It's a real challenge putting together a group of... View Details
Keywords: by John S. Rosenberg
- 01 Mar 2006
- News
The Producers
on 4,000 screens and try to recoup everything as fast as you can with a blitz of advertising over the first weekend.” Clearly, there are easier ways to earn a living than to produce movies — but few other businesses create a product for... View Details
- 18 Nov 2013
- Op-Ed
Twitter IPO: Overvalued or the Start of Something Big?
that term, allowing its users to "consume" information in ways that were formerly unavailable to them due to cost, complexity, or both. The fact that half a billion consumers willingly engage on Twitter's platform confirms the viability... View Details
- 17 Nov 2016
- News
Wired for Innovation
network of long-distance transmission lines, and we have to establish all kinds of precedents as we move our projects along.” A Patient Entrepreneur In addition to its Plains & Eastern Project, Clean Line Energy Partners is involved in... View Details
- 13 Apr 2015
- Research & Ideas
3 Ways Firms Can Profit From Environmental Investments
strategy has less than a 50 percent probability of panning out. "What sustainability analysis does is to really make [executives] stop and think," she says. "'Will consumers start to care about this? Will we face new regulatory pressures?... View Details
- 30 Dec 2013
- HBS Case
HBS Cases: What Warren Buffett Saw in Newspapers
much speculation lately about the trend of well-heeled investors making bets on the future of print media. Yet Esty says the power of this case rests more in its richness as a teaching tool than in its topical appeal. "When asset values are declining as View Details
- 08 Jan 2018
- Research & Ideas
The Startling Percentage of Financial Advisors with Misconduct Records
understand where or how their money was being invested. “A lot of this is driven by consumers who lack financial sophistication,” Egan says. “Without good knowledge by consumers, that’s not something that... View Details
- 01 Jun 2004
- News
Luxe Redux
Foley. As consumers move away from the formal dining experience to more casual entertaining, Foley says that his company’s brand must preserve its aspirational quality while maintaining its relevance in... View Details
- 17 Apr 2023
- Blog Post
Climate Stories Episode #14: Bonita Stewart (MBA 1983) – A Career Devoted to Creating the Future
increase over a year earlier. The company’s executives credit their determination to “do good and do great.” For example, in FY22, the Deckers UGG brand transitioned their standard Classic outsole to a “sugarcane EVA” composition... View Details
- 15 Oct 2019
- News
Understanding Challenges Across the Supply Chain
more efficiently. In addition, they discuss trends in the industry, such as lab-grown meat, the increased use of no-till farming, and the move among consumers to a more plant-based diet—a trend that Alvarez... View Details
- 28 Apr 2022
- Blog Post
Climate Stories Episode #4: Erika Myers, World Resources Institute Ross Center for Sustainable Cities
EV sales in six months fell just short of the “average for the full years of 2018-2020.” The analysts also reported an increase of 4,216 direct current fast chargers in 2021 over 2020, “the second highest change in deployments since... View Details
- 24 Sep 2014
- Op-Ed
Take a Trim Tab Approach to Climate Change
even to business and society in the near term, created by their operations. For just one example, earlier this year a New York Times article reported that a growing number of business leaders are viewing climate change as a threat to supply chains and thus ultimately... View Details
- 17 Apr 2017
- Research Event
The Most Pressing Issues for Platform Providers in the Sharing Economy
The so-called chicken-and-egg problem is arguably the most discussed and most obvious business dilemma in the sharing economy. Platform providers–like Uber, Airbnb, or Etsy–rely on both consumers and producers to create and sustain a... View Details
- 13 Mar 2019
- Blog Post
There's No Quick Shortcut to Success: Zorpads Takes Off
terminology and the product itself – plus, knowing a good deal when they saw one, the web domain was $12 a year. Partnerships take Zorpads to the stars Since graduating from HBS in 2017, Wiegele and Smith continued growing Zorpads,... View Details
- 30 Sep 2002
- Research & Ideas
Use the Psychology of Pricing To Keep Customers Returning
that he can increase revenues or increase profits by raising membership fees from $600 to $700, it may not be able to tell him anything about the effect on revenues and profits by moving from an annual payment scheme to a monthly payment... View Details
Keywords: by Manda Mahoney
- 01 Jun 2020
- News
Meal Plan
Image by John Ritter In 2019, US restaurants topped $860 billion in revenues; prior to COVID-19, Americans spent more for food away from home than food purchased for at-home consumption, whether it be a pitstop at fast food drive-through,... View Details
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
the chain best positioned to create a process that benefits all. In this excerpt, Rangan discusses the promise of channel stewardship. (Look for an HBS Working Knowledge interview with Rangan next month.)Senior managers of most of the companies involved in View Details
- 24 Feb 2014
- News
A Capital Idea for Small Business
good seat. I arrived at 5:30 a.m. I guess that was a little too early, but I was used to military schedules. The next person arrived at 7:00. I still remember the first case: Suave shampoo. We started off at a View Details