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  • 29 Apr 2008
  • Research Event

Venture Capital

and panel discussions and engaging in dialogue will stimulate further discussions, generate new ideas, and nurture the community of HBS graduates and others in the VC industry worldwide. What did your participants identify as some of the... View Details
Keywords: by Josh Lerner; Financial Services
  • 30 May 2019
  • What Do You Think?

Is There a Distinctive West Coast Style of Management?

contingent on value-added communities [built around ideas] are self-defining, just about everything is decentralized ideas compete on an equal footing.” Again, not all of his case examples were drawn from the West Coast. But many of them... View Details
Keywords: by James Heskett; Education
  • 31 Jul 2018
  • First Look

New Research and Ideas, July 31, 2018

communicate with colleagues across the decentralized chain of independent outlets. Franchisees use the site to communicate with their employees and share ideas for improving sales. However, there are some... View Details
Keywords: Dina Gerdeman
  • 28 May 2012
  • Research & Ideas

A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy

Thousands of large, profitable companies have all the right intentions of giving back to society—and yet a sizable number of them have corporate social responsibility (CSR) programs that provide little benefit to either the community or... View Details
Keywords: by Dina Gerdeman
  • 27 Oct 2008
  • Lessons from the Classroom

Achieving Excellence in Nonprofits

are trying to accomplish, a vision of their role in accomplishing it, a vision of the activities and operations they will need to make progress on it. It takes strong communication between the CEO and board, and strong View Details
Keywords: by Sean Silverthorne
  • 04 Apr 2017
  • First Look

First Look at New Research, April 4

https://www.hbs.edu/faculty/Pages/item.aspx?num=51107 Ideological Segregation Among Online Collaborators: Evidence from Wikipedians By: Greenstein, Shane, Yuan Gu, and Feng Zhu Abstract—Do online communities segregate into separate... View Details
Keywords: Sean Silverthorne
  • November 2022 (Revised March 2023)
  • Supplement

JUUL and the Vaping Revolution: A 2022 Update

By: Michael W. Toffel and Sarah Mehta
This slide deck provides a brief update (2019-2022) on the rise and fall of JUUL Labs, the maker of the popular JUUL e-cigarette. View Details
Keywords: Electronic Cigarettes; E-Cigarettes; Vaping; Nicotine Replacement; JUUL; Juuling; Government Regulation; Advertising; Advertising Campaigns; Digital Marketing; Customers; Innovation and Invention; Innovation Strategy; Marketing; Ethics; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Corporate Social Responsibility and Impact; Social Issues; Technology Industry; California
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Toffel, Michael W., and Sarah Mehta. "JUUL and the Vaping Revolution: A 2022 Update." Harvard Business School PowerPoint Supplement 623-012, November 2022. (Revised March 2023.)
  • November 2022 (Revised March 2023)
  • Supplement

JUUL and the Vaping Revolution: A 2022 Update

By: Michael W. Toffel and Sarah Mehta
This case provides a brief update (2019-2022) on the rise and fall of JUUL Labs, the maker of the popular JUUL e-cigarette. View Details
Keywords: Electronic Cigarettes; E-Cigarettes; Vaping; Nicotine Replacement; JUUL; Juuling; Government Regulation; Advertising; Advertising Campaigns; Digital Marketing; Customers; Innovation and Invention; Innovation Strategy; Marketing; Ethics; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Corporate Social Responsibility and Impact; Social Issues; Technology Industry; California
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Toffel, Michael W., and Sarah Mehta. "JUUL and the Vaping Revolution: A 2022 Update." Harvard Business School Supplement 623-011, November 2022. (Revised March 2023.)
  • 26 Oct 2017
  • Research Event

In an Era of 'Fake News,' What is the Future of Advertising and Publishing?

publishing model for the future. The panelists also discussed the possibility of communities starting local news co-ops to cover local issues. Should government step in? The touchy topic of government regulation of the internet was... View Details
Keywords: by Jen Deaderick; Media & Broadcasting; Journalism & News
  • 06 Apr 2016
  • Research & Ideas

Should Entrepreneurs Pitch Products or Ideas for Products?

speculation—and then, hopefully, sell it? “One of the top questions screenwriters talk about in their online communities is whether to pitch or to spec,” says Luo. In her paper published by Management Science, When to Sell Your Idea:... View Details
Keywords: by Carmen Nobel; Motion Pictures & Video; Entertainment & Recreation; Banking
  • 12 Oct 2011
  • Research & Ideas

Creating Online Ads We Want to Watch

quarter in a communal "swear jar" every time they utter an obscenity. Rather than curb their cursing, they start swearing a blue streak after learning the pooled money will go toward a case of Bud Light. Thus the ad features a series of... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 24 Apr 2006
  • Research & Ideas

Managing Alignment as a Process

functional support units. Business units to customers: The priorities of the customer value proposition are communicated to targeted customers and reflected in specific customer feedback and measures. Business support units to suppliers... View Details
Keywords: by Robert S. Kaplan & David P. Norton; Apparel & Accessories; Fashion; Consumer Products; Retail
  • 05 Feb 2001
  • Research & Ideas

The Ten Deadly Mistakes of Wanna-Dots

location. Watch as the new tools take too much time and make it harder to get the work done, then punish people for their resistance to change. And last, but not least, never forget that the company, not the customer, is in the driver's seat. The Internet is an... View Details
Keywords: by Rosabeth Moss Kanter
  • 25 Sep 2000
  • Research & Ideas

More Than the Sum of Its Parts: The Impact of Modularity on the Computer Industry

not only are design rules critical, they have to be communicated and adhered to throughout the design process—from the initial concept stage until the design is complete and ready to be produced. KC: This is what we mean by the... View Details
Keywords: by Staff; Computer; Consumer Products; Technology
  • 10 Jul 2000
  • Research & Ideas

IT Links for Boundaryless Companies

presentation and application activity. "The levels at which computers communicate have been formalized," said Upton. "This is important as we begin to understand what's happening on the 'Net as we go forward." As this... View Details
Keywords: by Kenneth Liss
  • 12 Aug 2008
  • First Look

First Look: August 12, 2008

in addition to the already competitive mobile communication segment where the company's once dominant market share was heavily eroded. Mao had to decide on the pricing strategies for the company's various product lines, including fixed... View Details
Keywords: Sean Silverthorne
  • 17 Apr 2007
  • First Look

First Look: April 17, 2007

other's beliefs about demand. Thus, in this paper's setting, improved communication can induce alignment even if no economic incentives are changed. While consistent with the predominant view in organizational behavior (OB), this is a... View Details
Keywords: Martha Lagace
  • 13 Aug 2020
  • Research & Ideas

6 Ways to Support COVID-Weary Employees

decision-making, a higher sensitivity to risk, and a more empathic communication style, all of which have contributed to more effective leadership by women leaders. Know when leadership requires ‘tightness’ and ‘looseness’ van Vugt:... View Details
Keywords: by Dina Gerdeman
  • 05 Jun 2007
  • First Look

First Look: June 5, 2007

site: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=R0706E&referral=2340 The Emergence of Governance in an Open Source Community Authors:Siobhan O'Mahony and Fabrizio Ferraro Periodical:Academy of Management Journal... View Details
Keywords: Martha Lagace
  • 15 May 2020
  • Research & Ideas

Find Your Pragmatic Path through Radical Uncertainty

communicating with those who depend on us for advice and leadership. We must be willing to explain why we can’t answer all the questions. Credibility is a critical commodity in a crisis and it must not be wasted. “Who to trust” is a... View Details
Keywords: by Howard Stevenson, Eugene B. Kogan, and Shirley Spence
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