Publications

September 2011 (Revised May 2012)
Case

GoodGuide

By: George Serafeim, Robert G. Eccles and Tiffany A. Clay

GoodGuide, a high-technology start-up company, founded by University of California Professor at Berkley Dara O'Rourke is at a critical junction. The venture capital funded company has yet to find the business model to monetize a very promising product that provides... View Details

Keywords: Entrepreneurship; Growth and Development Strategy; Strategic Planning; Venture Capital; Goods and Commodities; Business Model; Information Technology; Knowledge; Education Industry; California

Web

Katie Rae Mulvey Archives | Social Enterprise

Impact Measurement Inclusive Finance International Development K-12 Education Leadership Fellows Leadership in Challenging Times MBA Programs Microfinance Non Profit Management Nonprofit Supportive Services Public Sector Public-Private... View Details

June 2011 (Revised January 2013)
Case

Home Essentials: Building a Global Service Business with Local Operations

By: Lynda M. Applegate, William R. Kerr and David Lane

Chris Exline founded Home Essentials, a furniture rental business targeted toward expatriates, in Singapore but rapidly moved the base of operations to Hong Kong. The company was highly successful in Singapore and Hong Kong and then pursued rapid global expansion.... View Details

Keywords: Growth Management; Renting or Rental; Corporate Governance; Global Strategy; Failure; Singapore; Hong Kong

April 2000 (Revised June 2000)
Case

E-Loan: The CarFinance.com Acquisition

E-Loan is an online mortgage lender that acquired an auto-lending arm in August of 1999. This case examines E-Loan's purchase of CarFinance.com and highlights E-Loan's strategy-setting process. In addition, the case explores business development as a strategic process... View Details

Keywords: Strategic Planning; Internet and the Web; Change Management; Growth and Development Strategy; Financial Services Industry

Find at Harvard

November 1998 (Revised August 1999)
Case

Mickey Maurer: IBJ Corp. and MyStar Communications

By: Paul W. Marshall and Jeremy Dann

Mickey Maurer is a successful entrepreneur who retired in the late 1980s and then reentered the business world with the purchase of two media companies. In the radio industry he faces competition from large national players. In his publishing enterprise, Maurer... View Details

Keywords: Motivation and Incentives; Competition; Business Growth and Maturation; Entrepreneurship; Management Teams; Media and Broadcasting Industry

01 Dec 1996
News

New Releases

noncompetitive technology development while contributing to national economic growth and global competitiveness. In Technology Fountainheads: The Management Challenge of R&D; Consortia, Professor Emeritus... View Details

01 Dec 2008
News

Lesson from the Fall

affairs. Enron’s approach to compensation and incentives included many perverse features, such as encouraging growth over profitability and rewarding employees for closing commodity deals and power-generation projects without concrete... View Details

Keywords: Malcolm S. Salter; Oil and Gas Extraction; Mining; Electric Power Generation, Transmission, Distribution; Utilities

01 Jun 2002
News

Books

individual citizens are protected. Tracing governmental involvement in risk management to the early 19th century, Moss shows how government institutions have served to promote capitalism and economic growth... View Details

Keywords: Nancy O. Perry

January 2020 (Revised April 2020)
Case

Rumo: Infrastructure for a Healthier Economy

By: Forest L. Reinhardt, Mariana Cal, Ruth Costas and Natalie Kindred

Brazilian logistics company Rumo operated 13,500 km in railway networks, port terminals, and inland transshipment terminals, connecting major Brazilian ports to the agriculture hubs of Mato Grosso and São Paulo state. Controlled by Cosan, Brazil's leading sugar and... View Details

Keywords: Agribusiness; Plant-Based Agribusiness; Customer Relationship Management; Growth and Development Strategy; Logistics; Rail Transportation; Value Creation; Rail Industry; Transportation Industry; Agriculture and Agribusiness Industry; Latin America; Brazil

05 May 2020
News

“Walking a Tightrope”

you doing? Hey, are you still at the hotel?” And he goes, “Oh, no, I'm not at the hotel anymore.” And oh, my goodness, our hopes were deflated. We thought that, oh, he's just not made it. And then he said, “But I'm a manager at a moving... View Details

Fast Answer

Sustainability in Manufacturing Industry

This is a part of Baker Library's Sustainability Research Guide. Background Readings The Next Economic Growth Engine Scaling Fourth Industrial Revolution Technologies in Production This paper summarizes new findings and... View Details

20 Jun 2014
News

Innovation is not a side business to running a company—innovation is the business

Leading innovation is the foundation of a company's success—in bad times as well as good. This is the lesson Lynda M. Applegate, Baker Foundation Professor, has drawn from her research. Applegate has identified an approach to managing... View Details

27 Sep 2019
Blog Post

Learning the Language of Product at Duolingo

her back in Germany. My efforts paid off - she and I were married this past June in the Bavarian alps. When Duolingo visited campus last October, I figured this could be a good opportunity to get Product Manager (PM) experience (which I... View Details

Keywords: Technology

01 Dec 2003
News

DonorsChoose: Teaming Up with Teachers

start-up into a sustainable national organization. With plans to expand next year into North Carolina, Chicago, and Denver, the organization’s leaders see management of its rapid growth as a major challenge.... View Details

Keywords: Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services

September 2016
Supplement

Health Leads: Reaching for Impact (B)

By: V. Kasturi Rangan and Sarah Appleby

The (B) case documents the development of a strategy to achieve system-level impact in a rapidly changing healthcare landscape for a nonprofit focused on addressing patients' basic social needs through healthcare institutions. Founded in 1996 with a volunteer-staffed... View Details

Keywords: Scaling Social Impact; Scaling Social Enterprise; Health Care Delivery; Health Care Outcomes; Nonprofit Scaling; Nonprofit; Social Enterprise; Social Entrepreneurship; Health Care and Treatment; Nonprofit Organizations; Growth and Development Strategy; Health Industry; United States

March 2016
Case

Residency Select or J3Personica?

By: William Kerr and Kathryn S. Roloff

Residency Select, LLC provides psychometric assessments for matching medical students to residency programs. After a series of successful pilots, founder Alan Friedman is considering whether to continue developing his offerings in this area, or whether to expand into... View Details

Keywords: Marketplace Matching; Expansion; Higher Education; Entrepreneurship; Health Care and Treatment; Growth and Development Strategy; Service Industry

February 2014 (Revised August 2014)
Case

3D Systems

By: Karim R. Lakhani and David Lane

In late 2013, Rajeev Kulkarni needed to decide how best to facilitate the emergence of a broad base of users and content to promote the sale of 3D Systems' consumer-focused 3D printers. As yet, neither the company nor users had identified an indispensable application... View Details

Keywords: 3D Printing; Business Ecosystems; 3D Systems; Growth and Development Strategy; Marketing Strategy; Copyright; Two-Sided Platforms; Product Development; Customization and Personalization; Manufacturing Industry

August 2009
Case

Meeting the Diversity Challenge at PepsiCo: The Steve Reinemund Era

By: David A. Thomas and Stephanie Creary

This case profiles PepsiCo's diversity journey under the leadership of former chairman and CEO Steve Reinemund who instituted diversity as one of the company's strategic imperatives. It demonstrates the ways in which Reinemund partnered with his leadership team and... View Details

Keywords: Diversity; Leadership; Growth and Development Strategy; Organizational Culture; Performance Effectiveness; Business and Stakeholder Relations; Food and Beverage Industry; United States