by Staff - Publications - Faculty & Research

01 Aug 2008
What Do You Think?

Has the Time Come for “Stretch” in Management?

be." It raises the question, would we know a stretch goal when we see it? Perhaps the best response to that question was from Sujeet Prabhu, who commented that "Stretch goals are goals (which), if achieved by your competitors,... View Details

Keywords: by Jim Heskett

06 Dec 2021
News

Rescue & Recovery

the most challenging of environments. She honors their work by focusing on hers, that of the service leader. “My job is to enable my staff to do the best work that they can,” she emphasizes. View Details

Keywords: Jen McFarland Flint; photographed by Stephen Voss; Social Assistance; Health, Social Assistance

06 Mar 2013
What Do You Think?

Who Should Manage Our Work Time?

Summing Up Who Will Save Us From Our Work Habits? We have a problem in the workplace. Some of it is being forced upon us by forces in society. Some of it is of our own making. But we face increasing challenges in managing our work time... View Details

Keywords: by James Heskett

12 Oct 1999
Research & Ideas

Spirit at Work: The Search for Deeper Meaning in the Workplace

efforts are designed to reach employees at a deeper level. By engaging more of workers' total selves, organizations hope to develop staff who are more satisfied, productive, and innovative. Indeed, the... View Details

Keywords: by Marguerite Rigoglioso

03 Feb 2014
Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

advice to businesses using affiliate marketing programs. His new working paper, written with Wesley Brandi, is titled Information and Incentives in Online Affiliate Marketing. The paper offers ways to help companies make better choices and avoid being... View Details

Keywords: by Kim Girard; Advertising; Publishing

18 Apr 2023
Blog Post

HBS Students and Alumni Fostering a Supportive Community

provides a variety of services and resources for them, including advising and counseling, one-on-one tutoring, workshops, and specialized career coaching. These offerings have been informed by the work of a task force cofounded View Details

20 Mar 2020
Research & Ideas

How Small Businesses Can Survive the Coronavirus Outbreak

highly infectious virus, also known as COVID-19. Without incoming cash, many small businesses—especially restaurants and shops on American Main Streets—will soon need to cut staff or shut down for good. “To many of these small businesses,... View Details

Keywords: by Danielle Kost; Service; Food & Beverage

04 May 2016
What Do You Think?

What Does Boaty McBoatface Tell Us About Brand Control on the Internet?

When Should Control Over a Brand Be Ceded to the Public? The verdict is in. Our hardly scientific poll has endorsed the name of Boaty McBoatface for the new research vessel being commissioned by the UK’s National Environment Research... View Details

Keywords: by James Heskett; Advertising

24 Mar 2008
Research & Ideas

Reducing Risk with Online Advertising

bottom of this quickly and successfully is tempered by the incentive of staff to do what is in their personal interest. Q: What are you working on next? A: I am working on other aspects of online advertising... View Details

Keywords: by Martha Lagace; Video Game; Web Services

May 2022 (Revised May 2024)
Case

The Freedom Fund (A): Ending Modern Slavery

By: V. Kasturi Rangan and Courtney Han

The Freedom Fund founded in 2013 to end modern slavery had raised more than half its intended target (by 2025) of $200 million. In 2021, impressed by its decentralized-partnering style of operations, philanthropist MacKenzie Scott awarded the Fund a gift of $35 million... View Details

Keywords: Social Issues; Corporate Social Responsibility and Impact; Philanthropy and Charitable Giving; Spending; Decisions; India; Thailand; Ethiopia

Citation

Educators

Purchase

22 Aug 2012
Research & Ideas

Advertising: It’s Not ‘Mad Men’ Anymore

the twentieth century, companies relied on a "full-service" agency for most or all of their advertising service needs, including both creative development and media planning and buying. Agencies were compensated primarily by commissions... View Details

Keywords: by Michael Blanding; Advertising

15 Sep 2011
Research & Ideas

High Ambition Leadership

Fredberg, and Flemming Norrgren. "The world of business has been governed by an implicit leadership model," Beer explains. "With the exception of a minority of CEOs, however—those we interviewed and others like them—the purpose of the... View Details

Keywords: by Martha Lagace

06 Oct 2003
Research & Ideas

The Growth of the Social Enterprise

same 501(c) (3) as the central organization. Branches are managed and controlled by the central organization, with local staff operating the branch but reporting directly to the central office. Local... View Details

Keywords: by Carla Tishler

10 Sep 2014
Research & Ideas

Become a Value Creator

argues that managers who adopt a value-creating mindset hold the key to becoming truly successful leaders. "Business is a team sport. It's soccer, not golf. Nobody plays by themselves and wins in business," Hall said during a... View Details

Keywords: by Dina Gerdeman

02 Sep 2015
Research & Ideas

Explaining China's Crash

After more than a decade of nearly can’t-miss growth, China’s stock market began a precipitous summer slide that has spooked investors worldwide. In July, the Shanghai composite index dropped 15 percent from June, prompting the People’s Bank of China to devalue the... View Details

Keywords: by Christina Pazzanese; Financial Services

22 Feb 2011
Research & Ideas

Most Popular Articles, Papers of the Decade

HBS Working Knowledge readers want it all, judging by our all-time most popular articles. Here you'll find stories on everything from maintaining a professional image to writing a business plan, from how to market on social media to why... View Details

Keywords: by Sean Silverthorne

21 Jul 2003
Research & Ideas

Don’t Get Buried in Customer Data—Use It

With the advent of customer relationship management (CRM) in the late 1990s, companies came to believe that by using technology to tailor their offerings to individual consumers' needs, customer loyalty—and company profits—would... View Details

Keywords: by Jean Ayers

13 Nov 2000
Research & Ideas

Managing to Learn: How Companies Can Turn Knowledge into Action

by using or wearing them in the field, noting comfort, fit, functionality, and limitations. Back at L.L. Bean's corporate offices, staff members then evaluate these observations, writing significant phrases... View Details

Keywords: by Laurie Joan Aron

05 Feb 2001
Research & Ideas

The Ten Deadly Mistakes of Wanna-Dots

becomes undeniable, they shift to blame—trying to sue new entrants, for instance, for not playing by the old rules. Third, they begin to take action, but only in the form of insignificant alterations. At this point, a company's leaders... View Details

Keywords: by Rosabeth Moss Kanter

27 May 2020
Research & Ideas

What South Korea Teaches the World About Fighting COVID

In a world devastated by the COVID-19 pandemic, the Republic of Korea (South Korea) has been able to effectively combat the disease without ever imposing a full lockdown of its economy. How did the country accomplish its success, and what... View Details

Keywords: by Doug J. Chung; Health

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