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      • Article

      Contextual Intelligence

      By: Tarun Khanna
      The author has come to a conclusion that may surprise you: trying to apply management practices uniformly across geographies is a fool's errand. Best practices simply don't travel well across borders. That's because conditions not just of economic development but of... View Details
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      Khanna, Tarun. "Contextual Intelligence." Harvard Business Review 92, no. 9 (September 2014): 58–68.
      • August 2014 (Revised October 2014)
      • Case

      Beyoncé

      By: Anita Elberse and Stacie Smith
      In December 2013, music superstar Beyoncé is about to surprise her fans with the release of her self-titled album. The team at her company Parkwood Entertainment, which general manager Lee Anne Callahan-Longo described as "a management, music, and production company... View Details
      Keywords: Marketing; Beyoncé; Internet and the Web; Music Entertainment; Distribution Channels; Product Launch; Music Industry
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      Elberse, Anita, and Stacie Smith. "Beyoncé." Harvard Business School Case 515-036, August 2014. (Revised October 2014.)
      • August 2014
      • Teaching Plan

      The Huffington Post

      By: Thomas R. Eisenmann
      In February 2010, management of the Huffington Post, a fast-growing but not-yet-profitable Internet newspaper that aggregates blog posts from unpaid contributors and excerpts of stories originally published by other news sites, faces a number of decisions about its... View Details
      Keywords: Internet and the Web; Newspapers; Entrepreneurship; Growth and Development Strategy; Journalism and News Industry
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      Eisenmann, Thomas R. "The Huffington Post." Harvard Business School Teaching Plan 815-052, August 2014.
      • July 2014 (Revised August 2015)
      • Case

      Qihoo

      By: Feng Zhu
      Qihoo, one of the largest Internet companies in China today, was founded in 2005. The company started its business by offering a security software product, and quickly dominated the market in China after its unusual move of giving its product away for free in 2009.... View Details
      Keywords: Platform Strategy; Business Model Innovation; Chinese Internet Market; Competitive Strategy; Information Technology; Digital Platforms; Internet and the Web; Information Technology Industry
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      Zhu, Feng. "Qihoo." Harvard Business School Case 615-017, July 2014. (Revised August 2015.)
      • July 2014
      • Article

      Diasporas and Outsourcing: Evidence from oDesk and India

      By: Ejaz Ghani, William R. Kerr and Christopher Stanton
      This study examines the role of the Indian diaspora in the outsourcing of work to India. Our data are taken from oDesk, the world's largest online platform for outsourced contracts, where India is the largest country in terms of contract volume. We use an ethnic name... View Details
      Keywords: Diaspora; Outsourcing; oDesk; Networks; Job Cuts and Outsourcing; Diasporas; Internet and the Web; Ethnicity; Service Industry; South Asia; India
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      Ghani, Ejaz, William R. Kerr, and Christopher Stanton. "Diasporas and Outsourcing: Evidence from oDesk and India." Management Science 60, no. 7 (July 2014): 1677–1697.
      • Article

      Moving from Engagement to a Real Marriage of Brand and Customer

      By: Jeffrey F. Rayport
      Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
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      Rayport, Jeffrey F. "Moving from Engagement to a Real Marriage of Brand and Customer." True (FleishmanHillard) (June 15, 2014).
      • June 2014
      • Teaching Note

      Steve Carpenter at Cake Financial

      By: Thomas R. Eisenmann
      After investing $9 million of venture capital, Cake Financial had failed to reach critical mass. In early 2010 Cake's assets were sold and the company was dissolved. Founded in 2006, the San Francisco-based Internet company allowed users to monitor their investments... View Details
      Keywords: Corporate Entrepreneurship; Business or Company Management; Business Model; Growth and Development Strategy; Business Strategy; Internet; Financial Services Industry; Web Services Industry
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      Eisenmann, Thomas R. "Steve Carpenter at Cake Financial." Harvard Business School Teaching Note 814-121, June 2014.
      • May 2014
      • Case

      Groupon, Inc.

      By: Krishna G. Palepu, Blythe J. McGarvie and James Weber
      Internet coupon site "Groupon" grew revenues rapidly and went public, but struggled to impress investors or operate profitably. Did it have a sustainable business model? Groupon sold coupons called Groupons which purchasers used to acquire goods or services at... View Details
      Keywords: Accounting; Corporate Governance; Entrepreneurship; Financial Management; Financial Reporting; Financial Statements; Organizational Culture; Strategy; Web Services Industry; United States
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      Palepu, Krishna G., Blythe J. McGarvie, and James Weber. "Groupon, Inc." Harvard Business School Case 114-038, May 2014.
      • May 2014
      • Article

      Digital Dark Matter and the Economic Contribution of Apache

      By: Shane Greenstein and Frank Nagle
      Researchers have long hypothesized that research outputs from government, university, and private company R&D contribute to economic growth, but these contributions may be difficult to measure when they take a non-pecuniary form. The growth of networking devices and... View Details
      Keywords: Open Source; Apache; Economic Measurement; Digital Economics; Measurement and Metrics; Open Source Distribution; Internet and the Web; Information Technology; Applications and Software; Economic Growth; Research and Development; Web Services Industry; Information Technology Industry; United States
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      Greenstein, Shane, and Frank Nagle. "Digital Dark Matter and the Economic Contribution of Apache." Research Policy 43, no. 4 (May 2014): 623–631. (Lead Article.)
      • April 2014 (Revised June 2015)
      • Case

      Making stickK Stick: The Business of Behavioral Economics

      By: Leslie John, Michael Norton and Michael Norris
      Email mking@hbs.edu for a courtesy copy.

      stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details
      Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health & Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States
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      John, Leslie, Michael Norton, and Michael Norris. "Making stickK Stick: The Business of Behavioral Economics." Harvard Business School Case 514-019, April 2014. (Revised June 2015.) (request a courtesy copy.)
      • April 2014 (Revised March 2015)
      • Case

      GE and the Industrial Internet

      By: Karim R. Lakhani, Marco Iansiti and Kerry Herman
      CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet initiative. The undertaking includes building out an Industrial Internet, connecting machines and devices, collecting their data and operations, and providing services to clients... View Details
      Keywords: Technology; Operations Management; Strategy; Big Data; Business Analysis; Corporate Strategy; Digital Technology; Digital Innovation; General Management; General Strategy; Global Competitiveness; Global Strategy; Innovation; Innovation And Management; Industrial Internet; GE; Innovation and Invention; Information Technology; Analytics and Data Science; Air Transportation Industry; Energy Industry; Health Industry; Industrial Products Industry; Information Technology Industry; Manufacturing Industry; Medical Devices and Supplies Industry; Rail Industry; Transportation Industry; Technology Industry; North and Central America; Asia; Europe; Middle East; Latin America
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      Lakhani, Karim R., Marco Iansiti, and Kerry Herman. "GE and the Industrial Internet." Harvard Business School Case 614-032, April 2014. (Revised March 2015.)
      • April 2014 (Revised July 2017)
      • Case

      The Tate's Digital Transformation

      By: Jill Avery
      John Stack was the visionary Head of Digital Transformation at the Tate, a collection of four major art galleries in the UK, including Tate Modern, the most visited gallery devoted to modern and contemporary art in the world. Stack was the architect of the Tate's... View Details
      Keywords: Digital; Marketing Communication; Non-profit Management; Marketing; Marketing Strategy; Nonprofit Organizations; Social Media; Entertainment and Recreation Industry; Tourism Industry; United Kingdom
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      Avery, Jill. "The Tate's Digital Transformation." Harvard Business School Case 314-122, April 2014. (Revised July 2017.)
      • March 2014 (Revised January 2015)
      • Case

      Prodigy Network: Democratizing Real Estate Design and Financing

      By: Karim R. Lakhani, Katja Hutter and Greta Friar
      This case follows Rodrigo Nino, founder and CEO of commercial real estate development company Prodigy Network, as he develops an equity-based crowdfunding model for small investors to access commercial real estate in Colombia, then tries out the model in the U.S. U.S.... View Details
      Keywords: Innovation; Real Estate; Crowdfunding; Crowdsourcing; Digital Innovation; Commercial Real Estate; Online Platforms; Disruption; Transformation; Design; Assets; Equity; Disruptive Innovation; Innovation Strategy; Internet and the Web; Digital Platforms; Real Estate Industry; Latin America; New York (state, US); United States
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      Lakhani, Karim R., Katja Hutter, and Greta Friar. "Prodigy Network: Democratizing Real Estate Design and Financing." Harvard Business School Case 614-064, March 2014. (Revised January 2015.)
      • February 2014
      • Technical Note

      Mobile Broadband and the Telecommunications Industry in 2011

      By: Lynda M. Applegate, Kerry Herman and Christine Snively
      Mobile broadband carriers provide network access to the Internet for a range of devices (typically portable or mobile), including consumer devices such as smartphones, tablets and E-Readers, but also a host of new emerging devices. Mobile broadband networks enable data... View Details
      Keywords: Telecommunications; Mobile and Wireless Technology; Applications and Software; Information Infrastructure; Digital Platforms; Mobile and Wireless Technology; Telecommunications Industry; Information Technology Industry; Technology Industry; Communications Industry
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      Applegate, Lynda M., Kerry Herman, and Christine Snively. "Mobile Broadband and the Telecommunications Industry in 2011." Harvard Business School Technical Note 814-009, February 2014.
      • February 2014
      • Case

      Interview with Joe Kennedy, Pandora Media

      By: Willy C. Shih
      Joe Kennedy is the emeritus president of Pandora Media. In this interview, he discusses some of the challenges he faced in leading the company. View Details
      Keywords: Pandora; Internet Radio; Pandora Media; Streaming; Music Industry; Music Entertainment; Business Startups; Growth and Development Strategy; Growth Management; Internet and the Web; Entertainment and Recreation Industry; United States; California
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      Shih, Willy C. "Interview with Joe Kennedy, Pandora Media." Harvard Business School Multimedia/Video Case 614-705, February 2014.
      • February 2014
      • Article

      Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers

      By: Robert Seamans and Feng Zhu
      How do firms respond to entry in multi-sided markets? We address this question by studying the impact of Craigslist, a website providing classified-advertising services, on local U.S. newspapers. We exploit temporal and geographical variation in Craigslist's entry to... View Details
      Keywords: Digital Platforms; Market Entry and Exit; Internet and the Web; Newspapers; Advertising; Advertising Industry; Journalism and News Industry
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      Seamans, Robert, and Feng Zhu. "Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers." Management Science 60, no. 2 (February 2014): 476–493.
      • January 2014 (Revised March 2015)
      • Case

      Google Car

      By: Karim R. Lakhani, James Weber and Christine Snively
      By 2013, Google, while not a traditional manufacturer of automobiles, had invested millions of dollars in its self-driving cars which had logged over 500,000 miles of testing. The Google management team faced several questions. Should Google continue to invest in the... View Details
      Keywords: Digital Services; Innovation; Technology; Technological Innovation; Internet and the Web; Market Entry and Exit; Transportation; Auto Industry; United States
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      Lakhani, Karim R., James Weber, and Christine Snively. "Google Car." Harvard Business School Case 614-022, January 2014. (Revised March 2015.)
      • January 2014
      • Article

      The Consequences of Entrepreneurial Finance: Evidence from Angel Financings

      By: William R. Kerr, Josh Lerner and Antoinette Schoar
      This paper documents that ventures that are funded by two successful angel groups experience superior outcomes to rejected ventures: they have improved survival, exits, employment, patenting, web traffic, and financing. We use strong discontinuities in angel funding... View Details
      Keywords: Business Ventures; Financing and Loans; Interests; Employment; Patents; Internet and the Web; Operations; Entrepreneurship; Business Exit or Shutdown
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      Kerr, William R., Josh Lerner, and Antoinette Schoar. "The Consequences of Entrepreneurial Finance: Evidence from Angel Financings." Review of Financial Studies 27, no. 1 (January 2014): 20–55.
      • 2014
      • Case

      Zenglibao: An Internet Money Market Fund Run by Tianhong Asset Management Co., LTD.

      By: F. Warren McFarlan, Yongjun Jin and Xiaohui Li
      Mobile Internet has imposed an increasing impact on traditional finance. Firstly, some financial business modules can be operated via mobile Internet, and the corresponding transaction cost is greatly reduced. For example, payment by traditional bank draft is replaced... View Details
      Keywords: Finance; Internet; China; Mobile Devices; Internet and the Web; Mobile and Wireless Technology; China
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      McFarlan, F. Warren, Yongjun Jin, and Xiaohui Li. "Zenglibao: An Internet Money Market Fund Run by Tianhong Asset Management Co., LTD." Tsinghua University Case, 2014.
      • 2014
      • Teaching Note

      Zenglibao: An Internet Money Market Fund Run By Tianhong Asset Management Co., LTD. (TN)

      By: F. Warren McFarlan, Yongjun Jin and Xiaohui Li
      Mobile Internet has imposed an increasing impact on traditional finance. Firstly, some financial business modules can be operated via mobile Internet, and the corresponding transaction cost is greatly reduced. For example, payment by traditional bank draft is replaced... View Details
      Keywords: Internet; China; Mobile Devices; Finance; Internet and the Web; Mobile and Wireless Technology; China
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      McFarlan, F. Warren, Yongjun Jin, and Xiaohui Li. "Zenglibao: An Internet Money Market Fund Run By Tianhong Asset Management Co., LTD. (TN)." Tsinghua University Teaching Note, 2014.
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