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      • August 2017 (Revised July 2019)
      • Case

      GROW: Using Artificial Intelligence to Screen Human Intelligence

      By: Ethan Bernstein, Paul McKinnon and Paul Yarabe
      Over 10% of all 2017 university graduates in Japan used GROW, an artificial intelligence platform and mobile app developed by Tokyo-based people analytics startup IGS, to recruit for a job. This case puts participants in the shoes of IGS founder and CEO Masahiro... View Details
      Keywords: Big Data; Artificial Intelligence; Talent and Talent Management; Recruitment; Selection and Staffing; Human Resources; Information Technology; AI and Machine Learning; Analytics and Data Science; Financial Services Industry; Air Transportation Industry; Advertising Industry; Manufacturing Industry; Technology Industry; Japan
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      Bernstein, Ethan, Paul McKinnon, and Paul Yarabe. "GROW: Using Artificial Intelligence to Screen Human Intelligence." Harvard Business School Case 418-020, August 2017. (Revised July 2019.)
      • August 2017 (Revised November 2017)
      • Case

      VTS

      By: Mark Roberge and Michael Roberts
      The case raises issues around sales force deployment and management issues in the SaaS industry. Specifically, VTS sells a software product to the real estate industry and has designed a Go-to-Market strategy for what the founders perceive to be the unique... View Details
      Keywords: Salesforce Management; Compensation and Benefits; Managerial Roles; New York (city, NY)
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      Roberge, Mark, and Michael Roberts. "VTS." Harvard Business School Case 818-048, August 2017. (Revised November 2017.)
      • August 2017
      • Case

      Hacking Heroin

      By: Mitchell Weiss and Sarah Mehta
      "Hacking Heroin" was the first hackathon that Annie Rittgers, founder of Cincinnati-based 17a, had organized or even attended. "There will continue to be a lot of preventable overdose deaths and wasted potential if the opioid crisis continues unabated," she said.... View Details
      Keywords: Public Entrepreneurship; Hackathon; Heroin; Opioids; Crowdsourcing; Public Sector; Entrepreneurship; Innovation and Invention; Collaborative Innovation and Invention; Health Pandemics; Public Administration Industry; Health Industry; Ohio; Cincinnati
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      Weiss, Mitchell, and Sarah Mehta. "Hacking Heroin." Harvard Business School Case 818-010, August 2017.
      • August 2017 (Revised July 2018)
      • Case

      MannKind Corporation: Take a Deep Breath, This Time Afrezza Will Work

      By: Elie Ofek and Amanda Dai
      In June 2014, MannKind Corporation announced that after years of development and billions of dollars in expenses, the FDA had finally approved its drug, Afrezza. MannKind would thus be the only company with an inhalable insulin on the market. As an alternative to... View Details
      Keywords: Health Care and Treatment; Product Launch; Product Positioning; Marketing Strategy; Adoption; Pharmaceutical Industry
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      Ofek, Elie, and Amanda Dai. "MannKind Corporation: Take a Deep Breath, This Time Afrezza Will Work." Harvard Business School Case 518-031, August 2017. (Revised July 2018.)
      • July 2017 (Revised September 2017)
      • Case

      Sampark Foundation: Transforming Primary Education in India

      By: V. Kasturi Rangan and Shweta Bagai
      Founders Vineet and Anupama Nayar had rapidly scaled their foundation to reach 3 million primary school children (grades 1 to 3) in two states with math and English programs. Their goal was to reach 10 million children by 2025 and completely spend down the $100 million... View Details
      Keywords: Nonprofit Management; K-12 Education; Frugal Innovation; Government Partnership; Impact; Developing Countries; Education; Decision Choices and Conditions; Growth and Development Strategy; Business and Government Relations; Outcome or Result; India
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      Rangan, V. Kasturi, and Shweta Bagai. "Sampark Foundation: Transforming Primary Education in India." Harvard Business School Case 518-006, July 2017. (Revised September 2017.)
      • June 2017 (Revised October 2017)
      • Case

      Uber in 2017: One Bumpy Ride

      By: Suraj Srinivasan, Jay W. Lorsch and Quinn Pitcher
      Uber Technologies Inc., the popular ride-hailing company, entered 2017 having doubled its bookings in 2016 and achieving a valuation of nearly $70 billion, making it the largest venture capital-backed company in the world. Co-founder and CEO Travis Kalanick embodied... View Details
      Keywords: Governance; Information Technology; Transportation; Venture Capital; Organizational Culture; Technology Industry; Transportation Industry; United States
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      Srinivasan, Suraj, Jay W. Lorsch, and Quinn Pitcher. "Uber in 2017: One Bumpy Ride." Harvard Business School Case 117-070, June 2017. (Revised October 2017.)
      • June 2017
      • Case

      Guillermo Jaime—An Endeavor Entrepreneur

      By: Lynda M. Applegate, Sarah Mehta and Aldo Sesia
      Guillermo Jaime was the founder and CEO of Mejoramiento Integral Asistido (MIA), a for-profit company providing affordable housing to low-income Mexicans living at the base of the pyramid (BOP). This case tells the story of Jaime and Endeavor, a nonprofit dedicated to... View Details
      Keywords: Base Of The Pyramid; Social Capitalism; Housing; Emerging Markets; Social Enterprise; Society; Wealth and Poverty; Social Entrepreneurship; Construction Industry; Mexico
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      Applegate, Lynda M., Sarah Mehta, and Aldo Sesia. "Guillermo Jaime—An Endeavor Entrepreneur." Harvard Business School Case 817-084, June 2017.
      • June 2017
      • Case

      MIA: Profit at the Base of the Pyramid

      By: Lynda M. Applegate, José Antonio Dávila Castilla, Sarah Mehta and Aldo Sesia
      In January 2016, Guillermo Jaime had just returned home to Mexico City after attending a Harvard Business School executive education program. Jaime was the founder and CEO of Mejoramiento Integral Asistido (MIA), a company providing affordable housing to low-income... View Details
      Keywords: Base Of The Pyramid; Social Capitalism; Housing; Emerging Markets; Social Enterprise; Society; Wealth and Poverty; Social Entrepreneurship; Construction Industry; Mexico
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      Applegate, Lynda M., José Antonio Dávila Castilla, Sarah Mehta, and Aldo Sesia. "MIA: Profit at the Base of the Pyramid." Harvard Business School Case 817-073, June 2017.
      • May 2017
      • Case

      Pho Hoa Dorchester

      By: Leonard A. Schlesinger, Michael Raiche and Roger Zhu
      Pho Hoa is a traditional, family-owned Vietnamese restaurant in Dorchester, Massachusetts that opened in 1992. As he approached retirement in recent years, the founder/owner has scaled down his involvement in the day-to-day operations, leading to a number of... View Details
      Keywords: Pho Hoa; Tam Le; Small Business; Restaurants; Dorchester; Business Growth and Maturation; Business Organization; Family Business; Change Management; Transition; Diasporas; Cash Flow; Food; Employment; Wages; Working Conditions; Leading Change; Business Processes; Organizational Culture; Organizational Change and Adaptation; Organizational Structure; Ownership Stake; Franchise Ownership; Family and Family Relationships; Food and Beverage Industry; Viet Nam; Massachusetts; Boston; Eastern United States
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      Schlesinger, Leonard A., Michael Raiche, and Roger Zhu. "Pho Hoa Dorchester." Harvard Business School Case 317-121, May 2017.
      • March 2017 (Revised February 2025)
      • Case

      Edwin Land: The Art and Science of Innovation

      By: Tom Nicholas, Christopher T. Stanton and Matthew G. Preble
      Throughout the second half of the 20th century, Polaroid first invented—and then continuously reinvented—the field of instant photography. Under the leadership of its mercurial founder Edwin Land, the company regularly released new instant cameras and films, often... View Details
      Keywords: Instant Photography; Company History; Change Management; Disruption; Forecasting and Prediction; Entrepreneurship; Business History; Innovation Strategy; Disruptive Innovation; Innovation and Management; Intellectual Property; Patents; Product Marketing; Brands and Branding; Product Launch; Product Development; Chemical Industry; Consumer Products Industry; United States
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      Nicholas, Tom, Christopher T. Stanton, and Matthew G. Preble. "Edwin Land: The Art and Science of Innovation." Harvard Business School Case 817-107, March 2017. (Revised February 2025.)
      • March 2017 (Revised October 2018)
      • Case

      Catalant: The Future of Work?

      By: Thomas Eisenmann, Jeffrey F. Rayport and Christine Snively
      Catalant, founded in 2013 as an online marketplace where MBAs could bid on consulting projects posted by small- to medium-sized businesses, had expanded by 2016 to provide Fortune 1000 companies with access to over 35,000 independent experts. The founders envisioned... View Details
      Keywords: Entrepreneurship; Human Resources; Recruitment; Labor; Market Platforms; Growth and Development Strategy; Employment Industry; Consulting Industry; United States
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      Eisenmann, Thomas, Jeffrey F. Rayport, and Christine Snively. "Catalant: The Future of Work?" Harvard Business School Case 817-103, March 2017. (Revised October 2018.)
      • March 2017
      • Case

      CIC: Catalyzing Entrepreneurial Ecosystems (A)

      By: William R. Kerr, Sari Kerr and Alexis Brownell
      CIC creates "entrepreneurial ecosystems," renting out office and co-working space to start-ups and related companies and providing basic business needs like Wi-Fi and legal advice. Founder Tim Rowe refers to the CIC as "innovation infrastructure," bringing together... View Details
      Keywords: Start-ups; Boston; Cambridge; St. Louis; CIC; Cambridge Innovation Center; Co-working Space; Entrepreneurial Ecosystems; Innovation Ecosystems; Entrepreneurship; Business Startups; Business Offices; Innovation and Invention
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      Kerr, William R., Sari Kerr, and Alexis Brownell. "CIC: Catalyzing Entrepreneurial Ecosystems (A)." Harvard Business School Case 817-126, March 2017.
      • March 2017
      • Case

      Swagbucks

      By: Jeffrey F. Rayport and Matthew G. Preble
      In early 2016, Chuck Davis, chairman and CEO of Prodege LLC, parent company of the brand promotion business Swagbucks, and Josef Gorowitz, Prodege’s founder and president, must decide whether to acquire MyPoints, a competitor to Swagbucks, after the company’s... View Details
      Keywords: Loyalty Management; Scaling; Scale; Entrepreneurship; Human Resources; Employees; Employee Relationship Management; Organizational Change and Adaptation; Organizational Culture; Organizational Design; Leading Change; Growth Management; Religion; Technology; Online Technology; Internet; Transition; Leadership; Web Services Industry; Technology Industry; United States
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      Rayport, Jeffrey F., and Matthew G. Preble. "Swagbucks." Harvard Business School Case 817-068, March 2017.
      • February 2017
      • Teaching Note

      Paez

      By: Jill Avery
      Paez, an Argentine start-up fashion brand, sold traditional alpargatas, a sleepy category that suddenly woke up when TOMS, a U.S. company, appropriated the traditional alpargata design, covered it with fashionable colors and prints, and tied it to a social cause.... View Details
      Keywords: Brand Management; Brand Positioning; Competitive Positioning; Competitive Strategy; Retailing; Go To Market Strategy; Marketing; Brands and Branding; Marketing Strategy; Retail Industry; Fashion Industry; Argentina; Latin America; South America; Europe
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      Avery, Jill. "Paez." Harvard Business School Teaching Note 517-092, February 2017.
      • January 2017
      • Case

      Flatiron School

      By: Thomas Eisenmann and Halah AlQahtani
      In late 2016, the founders of Flatiron School, a startup offering 12-week coding bootcamps, are formulating their growth strategy. Their new online-only program has matched the excellent job placement results for their in-person bootcamps. Should Flatiron shift... View Details
      Keywords: Scaling Start-ups; Growth Strategy; Entrepreneurship; Distribution Channels; Growth and Development Strategy; Internet and the Web; Business Startups; Diversification; Expansion; Education Industry; United States
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      Eisenmann, Thomas, and Halah AlQahtani. "Flatiron School." Harvard Business School Case 817-114, January 2017.
      • 2017
      • Working Paper

      Diversity in Innovation

      By: Paul A. Gompers and Sophie Q. Wang
      In this paper we document the patterns of labor market participation by women and ethnic minorities in venture capital firms and as founders of venture capital-backed startups. We show that from 1990-2016 women have been less than 10% of the entrepreneurial and venture... View Details
      Keywords: Diversity; Gender; Entrepreneurship; Venture Capital
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      Gompers, Paul A., and Sophie Q. Wang. "Diversity in Innovation." Harvard Business School Working Paper, No. 17-067, January 2017.
      • January 2017
      • Supplement

      Hello Alfred: Come Home Happy — Operating the Business Model Exercise

      By: Joseph B. Fuller and Christopher Payton
      On a mission to "automate the on-demand economy," Harvard Business School classmates Marcela Sapone and Jessica Beck launched Hello Alfred in 2013 to provide subscribers with an "Alfred" to complete various chores for a monthly fee. In early 2016, the company has built... View Details
      Keywords: Growth and Development Strategy; Internet and the Web; Business Startups; Service Operations; Service Industry; New York (city, NY); Boston
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      Fuller, Joseph B., and Christopher Payton. "Hello Alfred: Come Home Happy — Operating the Business Model Exercise." Harvard Business School Spreadsheet Supplement 317-705, January 2017.
      • January 2017 (Revised April 2017)
      • Supplement

      Bridj and the Business of Urban Mobility (B): A New Model in Kansas City

      By: Rosabeth Moss Kanter and Jonathan Cohen
      In late 2016, Bridj was expanding its digital platform to help address urban mobility problems faced by cities across the country and the world. Its founder and CEO, Matt George, weighed up several possible strategies for growth as he aimed to responsibly build the... View Details
      Keywords: Mobility; Digital; Mobile App; Mobile; Data; Platform; Organization; Startup; Start-up Growth; Startup Management; Responsibility; Corporate Responsibility; Entrepreneurship; Information Technology; Transportation; Business and Stakeholder Relations; Growth and Development Strategy; Digital Platforms; Mobile and Wireless Technology; United States; District of Columbia; Massachusetts; Kansas; Mexico
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      Kanter, Rosabeth Moss, and Jonathan Cohen. "Bridj and the Business of Urban Mobility (B): A New Model in Kansas City." Harvard Business School Supplement 317-047, January 2017. (Revised April 2017.)
      • January 2017 (Revised May 2019)
      • Case

      Paytm: Building a Payments Network

      By: Sunil Gupta, Das Narayandas and Rachna Tahilyani
      By January 2017, Paytm, a mobile payments company that started in 2010, became India’s largest mobile payments platform with over 142 million users and $5 billion valuation. Could Paytm become a $100 billion company its founder Vijay Shekhar Sharma envisioned it be? View Details
      Keywords: Mobile Payments; Ecommerce; Mobile App; India; Entrepreneurship; Expansion; Service Operations; Mobile and Wireless Technology; E-commerce; Service Industry; India
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      Gupta, Sunil, Das Narayandas, and Rachna Tahilyani. "Paytm: Building a Payments Network." Harvard Business School Case 517-091, January 2017. (Revised May 2019.)
      • January 2017 (Revised March 2017)
      • Case

      SIN Capital and the Fullerton Health IPO

      By: Josh Lerner and Ann Leamon
      In early 2016, David Sin, founder of the Singapore-based private equity group SIN Capital and chairman of its primary holding, Fullerton Health, was deeply involved in preparations for taking Fullerton public on the Singapore stock exchange. Three years after SIN... View Details
      Keywords: Healthcare; Asia; IPO; Financing; Singapore; Growth; Health Care and Treatment; Private Equity; Initial Public Offering; Financing and Loans; Strategy; Value Creation; Growth and Development Strategy; Health Industry; Singapore
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      Lerner, Josh, and Ann Leamon. "SIN Capital and the Fullerton Health IPO." Harvard Business School Case 817-030, January 2017. (Revised March 2017.)
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