Publications

Purchase

1999
Chapter

In Search of a New Organizational Model: Lessons from the Field

By: L. M. Applegate

Keywords: Organizational Design; Organizational Structure

1999
Chapter

Competition and Strategy: The Creation of a Group and a Field

By: Nicolaj Siggelkow and M. E. Porter

Keywords: Groups and Teams; Competitive Advantage

25 Mar 2013
News

How a Harvard Business School Field Study Could Help Your Company

19 Jun 2017
Working Paper Summaries

Learning to Manage: A Field Experiment in the Indian Startup Ecosystem

Keywords: by Aaron Chatterji, Solene Delecourt, Sharique Hasan, and Rembrand Koning; Technology

29 Mar 2016
Working Paper Summaries

Do CEO Activists Make a Difference? Evidence from a Field Experiment

Keywords: by Aaron K. Chatterji and Michael W. Toffel

Web

Field Course: Value Creation in Small and Medium Firms - Course Catalog

HBS Course Catalog Field Course: Value Creation in Small and Medium Firms Course Number 6453 Senior Lecturer Jason Pananos Spring; Q3Q4; 3.0 credits 12 2-hour Sessions Project Overview: VCSME is a field... View Details

June 2023
Article

Do Job Seekers Value Diversity Information? Evidence from a Field Experiment and Human Capital Disclosures

By: Jung Ho Choi, Joseph Pacelli, Kristina M. Rennekamp and Sorabh Tomar

We examine how information about the diversity of a potential employer's workforce affects individuals’ job-seeking behavior. We embed a field experiment in job recommendation emails from a leading career advice agency in the U.S. The experimental treatment involves... View Details

Keywords: Diversity; Job Search; Employees; Corporate Disclosure

Purchase

Forthcoming
Article

Engaging Customers with AI in Online Chats: Evidence from a Randomized Field Experiment

By: Shunyuan Zhang and Das Narayandas

We examine how artificial intelligence (AI) affected the productivity of customer service agents and customer sentiment in online interactions. Collaborating with a meal delivery company, we conducted a randomized field experiment that exploited exogenous variation in... View Details

Keywords: AI and Machine Learning; Customer Focus and Relationships; Performance Efficiency

2019
Working Paper

The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment

By: Donald Ngwe, Kris J. Ferreira and Thales Teixeira

Many online stores are designed such that shoppers can easily access any available discounted products. We propose that deliberately increasing search frictions by placing small obstacles to locating discounted items can improve online retailers’ margins and even... View Details

Keywords: E-commerce; Online Retailing; Friction; Effor; Search Costs; Price Discrimination; Consumer Behavior; Price; Search Technology

May 2014
Article

Dynamics of Demand for Index Insurance: Evidence from a Long-Run Field Experiment

By: Shawn A. Cole, Daniel Stein and Jeremy Tobacman

This paper estimates how experimentally-manipulated experiences with a novel financial product, rainfall index insurance, affect subsequent insurance demand. Using a seven-year panel, we develop three main findings. First, recent experience matters for demand,... View Details

01 Oct 2003
Conference Presentation

Flexibility in New Product Development: Evidence, Insights and Obstacles from the Field

By: Alan MacCormack

Keywords: Product Development; Organizational Change and Adaptation; Problems and Challenges

We investigate the factors driving workers’ decisions to generate public goods inside an organization through a randomized solicitation of workplace improvement proposals in a medical center with 1200 employees. We find that pecuniary incentives, such as winning... View Details

2013
Working Paper

How Does Risk Management Influence Production Decisions? Evidence from a Field Experiment

By: Shawn Cole, Xavier Gine and James Vickery

Weather is a key source of income risk, particularly in emerging market economies. This paper uses a randomized controlled trial involving a sample of Indian farmers to study how an innovative rainfall insurance product affects production decisions. We find that... View Details

Keywords: Risk Management; Production; Weather; Insurance; Emerging Markets; Agribusiness; Insurance Industry; Agriculture and Agribusiness Industry; India

01 Jun 2016
Working Paper Summaries

Motivating Effort in Contributing to Public Goods Inside Organizations: Field Experimental Evidence

Keywords: by Andrea Blasco, Olivia S. Jung, Karim R. Lakhani, and Michael E. Menietti

27 Nov 2012
Working Paper Summaries

No Margin, No Mission? A Field Experiment on Incentives for Pro-Social Tasks

Keywords: by Nava Ashraf, Oriana Bandiera & Kelsey Jack

2022
Article

Alleviating Time Poverty Among the Working Poor: A Pre-Registered Longitudinal Field Experiment

By: A.V. Whillans and Colin West

Poverty entails more than a scarcity of material resources—it also involves a shortage of time. To examine the causal benefits of reducing time poverty, we conducted a longitudinal feld experiment over six consecutive weeks in an urban slum in Kenya with a sample of... View Details

Keywords: Time; Subjective Well Being; Administrative Costs; Friction; Poverty; Well-being; Money; Perception; Kenya

November 1986 (Revised June 1987)
Case

Fieldcrest Division of Fieldcrest Mills, Inc.: Compensation System for Field Sales Representatives

By: Frank V. Cespedes

Focuses on the compensation plan for Fieldcrest sales representatives. Management is reviewing the structure of the plan and must decide how to establish compensation goals and guidelines for the following year so that sales efforts are allocated among products and/or... View Details

Keywords: Markets; Competitive Strategy; Compensation and Benefits

Educators

Purchase

Article

Why, When, and How Much to Entertain Consumers in Advertisements?: A Web-based Facial Tracking Field Study

By: Thales Teixeira, Rosalind Picard and Rana el Kaliouby

The presence of positive entertainment (e.g., visual imagery, upbeat music, humor) in TV advertisements can make them more attractive and persuasive. However, little is known about the downsides of using too much entertainment. This research focuses on why, when, and... View Details

Keywords: Face-tracking; Entertainment; Television; Purchase Intent; Commercials; Facial Expressions; Marketing Communication; Advertising; Television Entertainment; Marketing; Advertising Industry