Encouragement Design - Publications - Faculty & Research

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Baker Library / Bloomberg Center | About

building was extensively revitalized and expanded in 2003-2005, primarily with funds donated by generous HBS alumni. Special attention was given to updating and enhancing the building’s traditional functions while designing new spaces... View Details

16 Oct 2017
Research & Ideas

The Most Successful Startups Have Hands-On Founders

performance, the researchers say. Founders are usually very busy people—they recruit key employees, raise funds, find a board, develop partnerships, set strategy, and design the organization, to name a few responsibilities. What often... View Details

Keywords: by Dina Gerdeman

17 Oct 2019
Research & Ideas

‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells

Chick Beer tried to entice weight-conscious women with the brew’s 97 calories and 3.5 carbs per bottle, “about the same as half of a carrot.” And Clutch, a brand of dryer sheets, encourages men to “grab your manliness,” promising that... View Details

Keywords: by Dina Gerdeman; Consumer Products

10 Oct 2007
First Look

First Look: First Look: October 10

and Michael W. Toffel Abstract Several innovative regulatory programs are encouraging firms to police their own regulatory compliance and voluntarily disclose, or "confess," the violations they find. Despite the... View Details

Keywords: Martha Lagace

22 Jul 2002
Research & Ideas

Is Performance-Based Pricing the Right Price for You?

class supplier to design and build a turnkey automotive painting facility in Oakville, Canada. Ford and ABB agreed to work together in an initial preparatory phase, rejecting the traditional approach of bids based on incomplete... View Details

Keywords: by Benson Shapiro; Manufacturing

February 2022
Case

NFX Capital and Moov Technologies

By: Scott Duke Kominers and Nicole Tempest Keller

In July 2019, James Currier, a general partner at San Francisco-based NFX Ventures, was considering a seed stage investment of $1.5 million in Moov Technologies, a B2B marketplace for used industrial equipment. NFX was a venture capital firm focused on seed-stage... View Details

Keywords: Venture Capital; Network Effects; Marketplace Matching; Digital Platforms; Market Design; Applications and Software; Semiconductor Industry; Financial Services Industry; San Francisco

Citation

Educators

Purchase

06 Jan 2016
What Do You Think?

Why Do Leaders Get Their Timing Wrong?

designed to facilitate effort while encouraging every employee to contribute. The effort of each employee and circle is tracked by means of proprietary software. The notion was introduced in March of last... View Details

Keywords: by James Heskett; Auto; Fashion

01 Dec 2019
News

Remix

running throughout—you have to page back to an earlier chapter of Dixon’s life, in 2017. That’s when the bottom dropped out. That fall, she was raising money for a tech/beauty startup called EverythingDid, designed to help women and girls... View Details

Keywords: Jen McFarland Flint; photographed by Chris Sorensen; #MeToo; DefJam; Arts, Entertainment

10 Feb 2023
Research & Ideas

COVID-19 Lessons: Social Media Can Nudge More People to Get Vaccinated

Prevention—spent hundreds of millions of dollars on online advertising campaigns, aiming to encourage people to get vaccinated and to comply with other public health guidance. But was the public listening? More important, were people... View Details

Keywords: by Scott Van Voorhis; Health; Technology

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Strategy Execution Online Course | HBS Online

Stories FAQs Enroll Now Key Concepts Apply frameworks, tools, and goal-setting and tracking exercises to your own strategic initiatives Evaluate and elevate your team’s management of the core tensions of strategy execution, including how to balance growth, profit, and... View Details

18 Apr 2000
Research & Ideas

Learning in Action

months. During the test period, Bean encourages extensive feedback at all times, and formally solicits feedback at three points: when the product is first received, at the midpoint, and at the end of the test. The midpoint evaluations are... View Details

Keywords: by David A. Garvin

01 Jul 2020
Blog Post

How SVMP Helped Me Take My Next Steps (2+2) and Find Myself

excited about the potential to go to HBS because of the small taste that I had through SVMP, but I was so scared that I would not be “good enough” to get into the “actual” HBS MBA program. After a healthy dose of encouragement from my... View Details

22 Oct 2019
Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

employee’s goal slightly higher than their sales for the previous year, a term known as “ratcheting the quotas.” But that, too, can have its drawbacks. “Suppose I got over the quota by 20 percent, then my quota next year will be 120 percent of this year’s,” Chung says.... View Details

Keywords: by Michael Blanding

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Hidden Workers, Part-Time Potential - Managing the Future of Work

responsibilities, health challenges, and partial retirement, among others. By learning about and accommodating the needs of these workers, firms can encourage part-time employees to take on more hours—and help ease the talent shortage as... View Details

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Harvard Environmental Centers - Business & Environment

that address all aspects of the climate crisis. Digital, Data, and Design Institute at Harvard - Climate and Sustainability Impact Lab The mission of the lab is to advance our understanding of how digital transformation and the use of... View Details

22 May 2012
First Look

First Look: May 22

introducing change on your team-by establishing a collective goal, encouraging open dialogue, ensuring leadership support-and then spreading change to the rest of your firm. If you and your colleagues are grappling with the "always... View Details

Keywords: Sean Silverthorne

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Credential of Leadership, Impact, and Management in Business | HBS Online

Setting Direction Leader as Beacon: Communicating Direction Leader as Architect: Designing to Deliver Value Project Week Leader as Catalyst of Change Leader as Catalyst of Innovation Leading Self at Scale and Scope Featured Exercises... View Details

12 Mar 2021
News

My Favorite Case

The “Manila Water Company” case made me feel even more strongly about designing a career with social welfare as a goal, not just as an option. It also made me think differently about investing and want to View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

01 Dec 2019
News

Bridging the Gap

spread such efforts, YALP is slowly but surely beginning to see on-the-ground results of the partnerships and innovation it’s designed to foster. In the aftermath of the 2016 presidential election, phrases like income inequality and... View Details

Keywords: Julia Hanna; illustration by Josh Cochran; photographed by Melissa Golden; cross sector collaboration; local government; nonprofits; education; leadership; Administration of Economic Programs; Government

05 Jul 2006
Research & Ideas

The Accidental Innovator

new. Q: Is there a way innovators can encourage good accidents? In other words, is there anything we can control to foster this process? A: Great question. Artists think they develop a talent for causing good accidents. Equally or perhaps... View Details

Keywords: by Sarah Jane Gilbert

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