Publications

September 1999 (Revised September 1999)
Case

Convergys Corporation

By: Stephen P. Bradley and Kelley Porter

Focuses on the important issue of capturing the synergies between the two sides of the business, Information Management Group (IMG) and Customer Management Group (CMG). In addition, the case also addresses strategic issues from each of the individual businesses. For... View Details

Keywords: Customer Focus and Relationships; Customer Satisfaction; Growth and Development Strategy; Management Practices and Processes; Service Delivery; Service Operations; Strategy; Competitive Strategy; Corporate Strategy; Information Industry; Service Industry

September 1999
Case

Project Dreamcast: Serious Play at Sega Enterprises Ltd. (A)

By: Stefan H. Thomke and Andrew Robertson

Focuses on the ongoing competitive battles in the global home video game market that is estimated to exceed $15 billion by 1999 in the United States and Japan alone. Describes how Sega Enterprises has redesigned its development processes to create a revolutionary... View Details

Keywords: Games, Gaming, and Gambling; Competitive Strategy; Technological Innovation; Growth and Development Strategy; Partners and Partnerships; Product Development; Business Growth and Maturation; Market Entry and Exit; Sales; Entertainment and Recreation Industry; Computer Industry

September 1999 (Revised October 2000)
Case

Eggrock Partners, LLC (A)

By: Thomas J. DeLong, Myra M. Hart and Sharon Peyus

Explores the challenges of choosing how to grow a professional services firm (PSF). Before developing a growth strategy, the partners need to agree on what business(es) the company should be in. Each of the three partners has differing views of what the company should... View Details

Keywords: Entrepreneurship; Business or Company Management; Growth and Development Strategy; Business Model; Expansion; Business Processes; Industry Structures; Customer Focus and Relationships; Employees; Partners and Partnerships; Service Industry

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September 1999
Supplement

Jollibee Foods Corporation: International Expansion

By: Christopher A. Bartlett

Presents interviews with CEO Tony Tan Caktiong and international division VP, Noli Tingzon, elaborating on issues and raising new issues on Jollibee's global strategy and organization. View Details

Keywords: Managerial Roles; Globalized Firms and Management; Global Strategy; Organizational Design; Expansion; Food and Beverage Industry

September 1999
Case

Trisha Wilson of Wilson & Associates

By: Teresa M. Amabile and Sarah S. Khetani

Texan entrepreneur Trisha Wilson has founded an interior design firm and watched it grow into one of the most successful firms in the hospitality design services industry. After 20 years of building a company that is truly a reflection of her own personality, Wilson... View Details

Keywords: Entrepreneurship; Employees; Innovation and Management; Management; Business or Company Management; Management Succession; Organizational Culture; Strategy; Service Industry; Texas

September 1999
Article

Cooperative or Controlling? The Effects of CEO-board Relations and the Contents of Interlocks on the Formation of Joint Ventures

By: Ranjay Gulati and James Westphal

Keywords: Cooperation; Management; Governance; Relationships; Joint Ventures

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September 1999 (Revised February 2004)
Case

WebSpective Software, Inc. (A)

By: Michael J. Roberts, Joseph B. Lassiter III, John T. Gourville and Sun Ming Wong

Describes the situation at WebSpective, a software company that develops products to help companies manage the network of servers that support their Websites. Describes the use of "concept engineering" tools to interview customers, determine their needs and the... View Details

Keywords: Entrepreneurship; Management Practices and Processes; Customers; Customer Focus and Relationships; Communication Intention and Meaning; Product Development; Product Marketing; Management Analysis, Tools, and Techniques; Customer Satisfaction; Marketing Strategy; Information Technology Industry

August 1999
Teaching Note

Dana-Farber Cancer Institute: Development Strategy, The (TN)

By: V. Kasturi Rangan

Teaching Note for (9-599-104). View Details

Keywords: Revenue; Operations; Investment Funds; Capital; Growth and Development Strategy; Financing and Loans; Programs; Value; Mission and Purpose; Health Industry

August 1999 (Revised October 1999)
Case

RCA Records: The Digital Revolution

By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis

In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under... View Details

Keywords: Brands and Branding; Business Model; Competition; Corporate Strategy; Internet and the Web; Change Management; Marketing Strategy; Music Industry; Entertainment and Recreation Industry; United States

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August 1999 (Revised May 2000)
Case

E Ink

By: Teresa M. Amabile and Susan Archambault

E Ink is a high-technology start-up attempting to revolutionize print communication through electronic ink displays. The founders and top managers of this two-year-old firm are striving to translate a technological breakthrough into a working prototype, move from... View Details

Keywords: Customer Focus and Relationships; Entrepreneurship; Technological Innovation; Business or Company Management; Growth and Development Strategy; Industry Structures; Organizational Structure; Commercialization; Technology; Information Technology Industry

August 1999 (Revised February 2000)
Case

Cisco Systems, Inc.: Acquisition Integration for Manufacturing (A)

By: Steven C. Wheelwright, Charles A. Holloway, Nicole Tempest and Christian G. Kasper

Describes the procedures and processes used by Cisco Systems in its acquisition of high-technology firms. Its goal is to retain key engineering talent and to leverage existing product development efforts, but to quickly merge acquired companies its own systems and... View Details

Keywords: Information Technology; Leveraged Buyouts; Acquisition; Integration; Mergers and Acquisitions; Production; Activity Based Costing and Management; Corporate Entrepreneurship; Innovation and Management; Technological Innovation; Talent and Talent Management; Human Resources; Manufacturing Industry; Technology Industry; England

August 1999 (Revised October 2000)
Case

Millennium Media, Inc. and John Voorenberg

By: David A. Thomas

Millenium Media's CEO reviews the company diversity report and considers the challenges of maintaining a diverse workforce in light of the news that three individuals, two of whom are people of color, are leaving for opportunities with a competitor. View Details

Keywords: Diversity; Employee Relationship Management; Resignation and Termination; Retention; Leadership Style; Problems and Challenges; Competition

1999
Chapter

The Knowledge-Based Organization: A Managerial Revolution

By: C. A. Bartlett

Keywords: Knowledge Management; Knowledge Use and Leverage; Competitive Advantage; Change Management; Organizational Change and Adaptation

July 1999 (Revised June 2000)
Case

Edward Jones

By: Michael E. Porter and Gregory C. Bond

Edward Jones is a leading, highly profitable retail brokerage firm with a unique strategy very different from those of its rivals. The case describes Jones's activities and allows a rich discussion of its positioning choices, supporting activities, and tradeoffs. Jones... View Details

Keywords: Financial Institutions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Business Strategy; Competition; Competitive Strategy; Banking Industry; Financial Services Industry

July 1999 (Revised January 2004)
Case

Chrysler and BMW: Tritec Engine Joint Venture

By: H. Kent Bowen and Courtney Purrington

A gifted project leader lacks significant new product development experience. The case highlights the issues and procedures related to defining the project strategy: organizing senior management approvals and support for creating a "heavyweight" team; aligning the... View Details

Keywords: Product Development; Joint Ventures; Projects; Business Strategy; Management Teams; Groups and Teams; Machinery and Machining; Design; Business Processes; Product Design; Product; Management Analysis, Tools, and Techniques; Auto Industry

July 1999 (Revised January 2000)
Case

Yahoo!: Business on Internet Time

By: Jan W. Rivkin and Jay R. Girotto

In the wake of major competitive moves, CEO Tim Koogle and his senior team at Yahoo!, an Internet portal, must decide whether and how to adjust their strategy. Following deals between AOL and Netscape, Excite and @Home, Infoseek and Disney, and Snap and NBS, Yahoo!... View Details

Keywords: Competitive Strategy; Growth and Development Strategy; Business Strategy; Organizational Structure; Industry Structures; Internet and the Web; Risk Management; Technological Innovation; Business or Company Management; Information Technology Industry; Web Services Industry

June 1999 (Revised June 2000)
Case

Robert Mondavi: Competitive Strategy

By: Michael E. Porter and Gregory C Bond

Describes the competitive situation facing Robert Mondavi, the leading premium California winery. Mondavi has been an industry innovator and has recently taken steps to become more international. Mondavi has to cope with growing domestic competition as well as market... View Details

Keywords: Global Strategy; Technological Innovation; Business or Company Management; Growth and Development Strategy; Growth Management; Industry Structures; Strategy; Competitive Strategy; Competitive Advantage; Food and Beverage Industry; California; Australia; Chile

June 1999 (Revised May 2017)
Teaching Note

Guidant Corporation: Shaping Culture Through Systems

By: Robert Simons and Antonio Dávila

Teaching Note for (9-198-076). View Details

Keywords: Strategy And Execution; Management Control Systems; Risk And Uncertainty; Service Industry; Financial Services Industry

June 1999 (Revised April 2003)
Case

Zucamor S.A.: Global Competition in Argentina

By: V. Kasturi Rangan

Describes the evolution of Zucamor and its business strategy, particularly after the opening of the Argentine economy in 1992 and 1993. Traces the action that led to its association with U.S. paper giant Union Camp. Poses some of the critical challenges faced by the... View Details

Keywords: Business Strategy; Global Strategy; Value; Problems and Challenges; Business or Company Management; Goods and Commodities; Alliances; Pulp and Paper Industry; Argentina; United States