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  • All HBS Web  (10,273)
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  • All HBS Web  (10,273)
    • People  (22)
    • News  (1,560)
    • Research  (7,285)
    • Events  (98)
    • Multimedia  (65)
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← Page 175 of 10,273 Results →
  • August 2018 (Revised February 2023)
  • Case

Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing

By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
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Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
  • 2022
  • Working Paper

The Disagreement Problem in Explainable Machine Learning: A Practitioner's Perspective

By: Satyapriya Krishna, Tessa Han, Alex Gu, Javin Pombra, Shahin Jabbari, Steven Wu and Himabindu Lakkaraju
As various post hoc explanation methods are increasingly being leveraged to explain complex models in high-stakes settings, it becomes critical to develop a deeper understanding of if and when the explanations output by these methods disagree with each other, and how... View Details
Keywords: AI and Machine Learning; Analytics and Data Science; Mathematical Methods
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Krishna, Satyapriya, Tessa Han, Alex Gu, Javin Pombra, Shahin Jabbari, Steven Wu, and Himabindu Lakkaraju. "The Disagreement Problem in Explainable Machine Learning: A Practitioner's Perspective." Working Paper, 2022.
  • 2009
  • Working Paper

Integrity: Without It Nothing Works

By: Michael C. Jensen
There is confusion between integrity, morality and ethics. In our much longer paper on the topic (see "Integrity: A Positive Model that Incorporates the Normative Phenomena of Morality, Ethics and Legality" (available at http://ssrn.com/abstract=920625)) my co-authors,... View Details
Keywords: Trust; Moral Sensibility; Legal Liability; Behavior
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Jensen, Michael C. "Integrity: Without It Nothing Works." Harvard Business School Working Paper, No. 10-042, November 2009.
  • January 2001 (Revised April 2004)
  • Case

Term Sheet Negotiations for Trendsetter, Inc.

Describes two aspiring entrepreneurs who have just received offering documents for venture funding (known as term sheets) from two venture capital firms. Neither of the entrepreneurs have experience in raising capital and they are wondering how to compare the two... View Details
Keywords: Venture Capital; Entrepreneurship; Decision Making
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Kuemmerle, Walter, and William J. Coughlin. "Term Sheet Negotiations for Trendsetter, Inc." Harvard Business School Case 801-358, January 2001. (Revised April 2004.)
  • May 2001 (Revised January 2010)
  • Case

Submarino.com (A)

By: Lynda M. Applegate, Meredith Collura and Luiz Felipe Monteiro
Enables a thorough analysis of Submarino.com, a B2C e-commerce company with a presence in Brazil, Argentina, Mexico, Spain, and Portugal. Examines the company's global operations as well as its organizational design and operating and management capabilities. Considers... View Details
Keywords: Business Model; Globalized Firms and Management; Operations; Organizational Design; Strategy; Internet; Retail Industry; Portugal; Spain; Mexico; Argentina; Brazil
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Applegate, Lynda M., Meredith Collura, and Luiz Felipe Monteiro. "Submarino.com (A)." Harvard Business School Case 801-350, May 2001. (Revised January 2010.)
  • May 2016 (Revised October 2016)
  • Case

Agricultural Revolution without a Land Revolution: the Megafarms of CP Group

By: William C. Kirby and Nancy Hua Dai
This case describes the megafarm model launched by the CP group as part of their efforts to ensure the safety and quality of their supply chain of agricultural products (particularly, eggs) in China while also promoting the welfare of Chinese farmers. This model was... View Details
Keywords: China; Poultry; Public-private Partnership; Animal-Based Agribusiness; Family Business; Agriculture and Agribusiness Industry; China
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Kirby, William C., and Nancy Hua Dai. "Agricultural Revolution without a Land Revolution: the Megafarms of CP Group." Harvard Business School Case 316-150, May 2016. (Revised October 2016.)
  • 2021
  • Working Paper

Equilibrium Effects of Pay Transparency

By: Zoë B. Cullen and Bobak Pakzad-Hurson
The public discourse around pay transparency has focused on the direct effect: how workers seek to rectify newly-disclosed pay inequities through renegotiations. The question of how wage-setting and hiring practices of the firm respond in equilibrium has received... View Details
Keywords: Pay Transparency; Online Labor Market; Privacy; Wage Gap; Negotiation; Corporate Disclosure; Compensation and Benefits; Gender
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Cullen, Zoë B., and Bobak Pakzad-Hurson. "Equilibrium Effects of Pay Transparency." Working Paper, June 2021. (Econometrica, Vol 91, No. 3 (May, 2023), 765-802.)
  • February 2010 (Revised November 2013)
  • Case

Living PlanIT

By: Robert G. Eccles, Amy C. Edmondson, Susan Thyne and Tiona Zuzul
Living PlanIT is a start-up company that has developed a new, innovative business model for sustainable urbanization. This model reflects the software and technology backgrounds of its founders, Steve Lewis and Malcolm Hutchinson, and is in vivid contrast to other... View Details
Keywords: Business Model; Business Startups; Development Economics; Entrepreneurship; City; Technological Innovation; Environmental Sustainability; Urban Development; Construction Industry; Green Technology Industry; Real Estate Industry; Portugal
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Eccles, Robert G., Amy C. Edmondson, Susan Thyne, and Tiona Zuzul. "Living PlanIT." Harvard Business School Case 410-081, February 2010. (Revised November 2013.)
  • 2012
  • Working Paper

Componential Theory of Creativity

By: Teresa M. Amabile
The componential theory of creativity is a comprehensive model of the social and psychological components necessary for an individual to produce creative work. The theory is grounded in a definition of creativity as the production of ideas or outcomes that are both... View Details
Keywords: Creativity; Theory; Social Psychology; Organizational Culture
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Amabile, Teresa M. "Componential Theory of Creativity." Harvard Business School Working Paper, No. 12-096, April 2012.
  • March 2009 (Revised September 2010)
  • Case

Dartmouth-Hitchcock Medical Center: Spine Care

By: Robert S. Huckman, Michael E. Porter, Rachel Gordon and Natalie Kindred
Describes the Spine Center at Dartmouth-Hitchcock Medical Center, a multidisciplinary unit that offers patients suffering from spinal problems "one-stop" access to a range of providers including orthopedic surgeons, neurosurgeons, neurologists, medical specialists in... View Details
Keywords: Health Care and Treatment; Medical Specialties; Service Delivery; Service Operations; Integration; Value Creation; Health Industry; United States
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Huckman, Robert S., Michael E. Porter, Rachel Gordon, and Natalie Kindred. "Dartmouth-Hitchcock Medical Center: Spine Care." Harvard Business School Case 609-016, March 2009. (Revised September 2010.)
  • September 2001 (Revised May 2006)
  • Case

Webvan

Examines Webvan's operations and the processes by which it delivers groceries that were ordered from the Internet to customers' homes. Recounts Webvan's history from founding through early 2001 and concentrates on the unique approaches to warehousing, delivery,... View Details
Keywords: Business Model; Failure; Business Startups; Consumer Products Industry; Service Industry
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McAfee, Andrew P., and Mona Ashiya. "Webvan." Harvard Business School Case 602-037, September 2001. (Revised May 2006.)
  • Web

Designing Tech Ventures - Course Catalog

HBS Course Catalog Designing Tech Ventures Course Number 5240 Professor of Engineering Robert Howe Senior Lecturer Tom Clay Fall; Q1Q2; 3.0 credits Please note this course meets on Mondays and Wednesdays from 3:50-5:10pm Course Description Launching a successful... View Details
  • March 2022 (Revised April 2022)
  • Teaching Note

Spotify's Audio-First Strategy: Leading the Podcasting Market

By: Hong Luo and Carol Lin
Teaching Note for HBS Case No. 721-439. Within 15 years, CEO Daniel Ek had led Spotify from an ambitious startup to a multi-billion dollar company that had transformed the music industry. As part of Spotify’s next phase of growth, the platform would invest heavily in... View Details
Keywords: Business Startups; Growth and Development Strategy; Business Divisions; Customer Relationship Management; Revenue; Music Industry
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Luo, Hong, and Carol Lin. "Spotify's Audio-First Strategy: Leading the Podcasting Market." Harvard Business School Teaching Note 722-443, March 2022. (Revised April 2022.)
  • January 2002 (Revised October 2005)
  • Case

General Electric Medical Systems 2002

By: Tarun Khanna and James Weber
Discusses one of General Electric's flagship divisions--the world's leading provider of medical diagnostic imaging equipment. Provides an opportunity to examine a multinational confronting massive technological and demographic changes around the world. Genomics has... View Details
Keywords: Information Technology; Business Model; Change Management; Multinational Firms and Management; Genetics; Customer Value and Value Chain; Age; Medical Devices and Supplies Industry; China; United States
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Khanna, Tarun, and James Weber. "General Electric Medical Systems 2002." Harvard Business School Case 702-428, January 2002. (Revised October 2005.)

    Suraj Srinivasan

    Suraj Srinivasan is the Philip J. Stomberg Professor of Business Administration, a member of the Accounting and Management faculty unit, and chair of the View Details

    Keywords: accounting industry; financial services
    • September 1999 (Revised May 2003)
    • Case

    Deloitte & Touche (A): A Hole in the Pipeline

    By: Rosabeth M. Kanter and Jane Roessner
    Deloitte & Touche was losing talented women, and CEO Mike Cook wanted to stop the loss, especially as the accounting and consulting fields became more competitive. The firm commissioned an analysis of the situation; now it had to consider the results and develop a plan... View Details
    Keywords: Strategic Planning; Organizational Culture; Accounting; Gender; Organizational Change and Adaptation; Loss; Change Management; Jobs and Positions; Resignation and Termination; Accounting Industry; United States
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    Kanter, Rosabeth M., and Jane Roessner. "Deloitte & Touche (A): A Hole in the Pipeline." Harvard Business School Case 300-012, September 1999. (Revised May 2003.)
    • January 2015
    • Case

    The Blonde Salad

    By: Anat Keinan, Kristina Maslauskaite, Sandrine Crener and Vincent Dessain
    In 2014, Chiara Ferragni, a globe-trotting founder of the world's most popular fashion blog The Blonde Salad, and Riccardo Pozzoli, her co-founder and business partner, had to decide how to best monetize her blog as well as her shoe line called the "Chiara Ferragni... View Details
    Keywords: Social Media; Digital Influencers; Fashion Blogger; Brand Authenticity; Digital Marketing; Brands; Start-up; Fashion; Shoe; Chiara Ferragni; Celebrity Endorsement; Celebrity Management; Lifestyle Brand; Digital Brand; New Brand Development; Branding; Instagram; Online Followers; Fashion Blog; Marketing Partnerships; Brand Portfolio; Luxury Brand; Louis Vuitton; Dior; Designer Brands; Authenticity; Luxury; Blogs; Product Positioning; Commercialization; Consolidation; Brands and Branding; Entrepreneurship; Business Model; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry
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    Keinan, Anat, Kristina Maslauskaite, Sandrine Crener, and Vincent Dessain. "The Blonde Salad." Harvard Business School Case 515-074, January 2015.
    • October 2010 (Revised July 2011)
    • Case

    PrimedicProviding Primary Care in Mexico

    By: Richard G. Hamermesh, Regina Garcia-Cuellar and Lauren Sarah Margulies
    Primedic is a Mexican start-up that aims to deliver affordable primary and preventative healthcare to those at the base of the economic pyramid. The company is about to exhaust its first round of venture capital funding and the business model has yet to gain traction.... View Details
    Keywords: Business Model; Business Startups; Developing Countries and Economies; Social Entrepreneurship; Venture Capital; Health Care and Treatment; Social Enterprise; Health Industry; Mexico
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    Hamermesh, Richard G., Regina Garcia-Cuellar, and Lauren Sarah Margulies. "PrimedicProviding Primary Care in Mexico." Harvard Business School Case 811-040, October 2010. (Revised July 2011.)

      Jerry R. Green

      Jerry R. Green

      David A. Wells Professor of Political Economy

      John Leverett Professor in the University

      Harvard University

       

      Jerry Green is the John Leverett Professor in the University and the David A. Wells... View Details

      Keywords: aerospace; education industry; insurance industry; professional services
      • January 2010 (Revised November 2017)
      • Background Note

      GUIDES: Insight through Indicators

      By: Matthew Weinzierl, Jonathan Schlefer and Ann Cullen
      GUIDES is an easily remembered framework that can help the business leader and student to confidently and quickly identify, organize, and interpret a country's key economic indicators. Alternatively, it can help them to evaluate third-party analyses and to compare such... View Details
      Keywords: Economy; Macroeconomics; Framework; Country; Analysis; Performance Evaluation
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      Weinzierl, Matthew, Jonathan Schlefer, and Ann Cullen. "GUIDES: Insight through Indicators." Harvard Business School Background Note 710-044, January 2010. (Revised November 2017.)
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