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      • March 1994 (Revised December 2014)
      • Case

      Humana, Inc.: Managing in a Changing Industry

      By: Stuart Gilson
      Intensifying competition and change in the U.S. health care industry force a large integrated health-care provider to reassess its strategy of operating both hospitals and health insurance plans (HMOs). In an attempt to increase its stock price and operating... View Details
      Keywords: Business Strategy; Restructuring; Change Management; Financial Management; Health Industry
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      Gilson, Stuart. "Humana, Inc.: Managing in a Changing Industry." Harvard Business School Case 294-062, March 1994. (Revised December 2014.)
      • 1994
      • Book

      Adding Value: Brands and Marketing in Food and Drink

      By: Geoffrey Jones and Nicholas J. Morgan
      Branding is one of the most prominent topics in business today. This volume explores both the impact it has had on major products and the business strategies which have shaped the success, or failure, of these brands. Focusing on the history of marketing in the food... View Details
      Keywords: Brands and Branding; Product; Business Strategy; Value; Food and Beverage Industry
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      Jones, Geoffrey, and Nicholas J. Morgan, eds. Adding Value: Brands and Marketing in Food and Drink. London: Routledge, 1994.
      • 1994
      • Book

      Contrived Competition: Regulation and Deregulation in America

      By: Richard H. K. Vietor
      This book explains how four major firms--American Airlines, El Paso Natural Gas, AT&T, and Bank America--and their respective managements were challenged by the deregulation of markets starting in the late 1970s. The four stories illustrate the dynamic process of... View Details
      Keywords: Governing Rules, Regulations, and Reforms; United States
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      Vietor, Richard H. K. Contrived Competition: Regulation and Deregulation in America. Cambridge, MA: Belknap Press of Harvard University Press, 1994.
      • February 1994 (Revised September 1995)
      • Case

      Leland O'Brien Rubinstein Associates, Inc.: Portfolio Insurance

      By: Peter Tufano
      Leland O'Brien Rubinstein Associates, a small financial advisory firm founded in 1980, has created a successful business by selling a product commonly known as portfolio insurance. Portfolio insurance is a trading strategy that institutional investors use to establish... View Details
      Keywords: Investment Portfolio; Insurance; Product; Financial Services Industry
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      Tufano, Peter, and Barbara Kyrillos. "Leland O'Brien Rubinstein Associates, Inc.: Portfolio Insurance." Harvard Business School Case 294-061, February 1994. (Revised September 1995.)
      • January 1994 (Revised November 2002)
      • Case

      Wal-Mart Stores, Inc.

      By: Stephen P. Bradley and Pankaj Ghemawat
      Focuses on the evolution of Wal-Mart's remarkably successful discount operations and describes the company's more recent attempts to diversify into other businesses. The company has entered the warehouse club industry with its Sam's Clubs and the grocery business with... View Details
      Keywords: Stocks; Price; Marketing Channels; Competitive Strategy; Diversification; Information Technology
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      Bradley, Stephen P., and Pankaj Ghemawat. "Wal-Mart Stores, Inc." Harvard Business School Case 794-024, January 1994. (Revised November 2002.)
      • January 1994 (Revised May 1995)
      • Case

      Xerox: Design for the Environment

      By: Richard H.K. Vietor
      In 1990, Xerox undertook an "Environmental Leadership Program" designed to make Xerox an industry leader in non-polluting operations, recycling, and products actually designed for the environment. This effort flowed naturally out of the system of total quality... View Details
      Keywords: Product Design; Production; Service Delivery; Service Operations; Organizational Design; Environmental Sustainability
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      Vietor, Richard H.K. "Xerox: Design for the Environment." Harvard Business School Case 794-022, January 1994. (Revised May 1995.)
      • 1994
      • Article

      Accelerating the Design-build-test Cycle for Effective Product Development

      By: S. C. Wheelwright and K. B. Clark
      Keywords: Design; Product; Research and Development
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      Wheelwright, S. C., and K. B. Clark. "Accelerating the Design-build-test Cycle for Effective Product Development." International Marketing Review 11, no. 1 (1994): 32–46.
      • January–February 1994
      • Article

      Beyond World-Class: The New Manufacturing Strategy

      By: Robert H. Hayes and G. P. Pisano
      Keywords: Production; Strategy; Manufacturing Industry
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      Hayes, Robert H., and G. P. Pisano. "Beyond World-Class: The New Manufacturing Strategy." Harvard Business Review 72, no. 1 (January–February 1994): 77–84.
      • January 1994
      • Article

      Foreign Multinationals in British Manufacturing, 1850-1962

      By: G. Jones and Frances Bostock
      This article draws on a new database to describe the dimensions and characteristics of 685 foreign companies which established British manufacturing subsidiaries between 1850 and 1962. The numbers of foreign companies grew from the 1890s, expanded rapidly in the... View Details
      Keywords: Multinational Firms and Management; Business Subsidiaries; Expansion; Chemicals; Metals and Minerals; Food; Mergers and Acquisitions; Market Entry and Exit; Research and Development; Trade; Investment; Production; United Kingdom; United States; Scotland; Wales
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      Jones, G., and Frances Bostock. "Foreign Multinationals in British Manufacturing, 1850-1962." Business History 36, no. 1 (January 1994): 89–126.
      • 1994
      • Chapter

      Managing Services When Service Is a Performance

      By: J. A. Deighton
      Keywords: Service Operations; Performance; Management; Service Industry
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      Deighton, J. A. "Managing Services When Service Is a Performance." In Service Quality: New Directions in Theory and Practice, edited by R. T. Trust and R. L. Oliver. Beverly Hills, CA: Sage Publications, 1994.
      • 1994
      • Article

      Prototyping: A Tool for Rapid Learning in Product Development

      By: M. Iansiti and P. Barkan
      Keywords: Learning; Product; Research and Development
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      Iansiti, M., and P. Barkan. "Prototyping: A Tool for Rapid Learning in Product Development." Simultaneous Engineering Journal (1994).
      • December 1993 (Revised November 1999)
      • Case

      Manville Corporation DE Products (A)

      By: Lynn S. Paine and Sarah Gant
      Keywords: Ethics; Product; Safety
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      Paine, Lynn S., and Sarah Gant. "Manville Corporation DE Products (A)." Harvard Business School Case 394-114, December 1993. (Revised November 1999.)
      • December 1993 (Revised November 2009)
      • Case

      Manville Corporation Fiber Glass Group (A)

      By: Lynn S. Paine and Sarah Gant
      Manville Corp.'s senior managers must decide how to respond to a new scientific study suggesting that fiberglass, the source of 75% of the company's profits, may be another asbestos and must act under conditions of great uncertainty. In particular, when should a... View Details
      Keywords: Communication Strategy; Decision Choices and Conditions; Ethics; Health Disorders; Risk Management; Marketing Communications; Product; Corporate Social Responsibility and Impact; Safety; Consumer Products Industry; Industrial Products Industry
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      Paine, Lynn S., and Sarah Gant. "Manville Corporation Fiber Glass Group (A)." Harvard Business School Case 394-117, December 1993. (Revised November 2009.)
      • December 1993 (Revised December 2003)
      • Case

      Manville Corp. Fiber Glass Group (B)

      By: Lynn S. Paine and Sarah Gant
      Describes how Manville's managers responded when their main product, fiberglass, was classified by an international research agency as a possible human carcinogen. View Details
      Keywords: Product Marketing; Business or Company Management; Ethics; Product
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      Paine, Lynn S., and Sarah Gant. "Manville Corp. Fiber Glass Group (B)." Harvard Business School Case 394-118, December 1993. (Revised December 2003.)
      • December 1993
      • Case

      Bay State Milling Co.

      By: Ray A. Goldberg
      Flour milling in recent years has had a great deal of consolidation. The fourth generation of a privately held firm is debating how to protect themselves in the industry as consumption, production, competition, logistics, technology, and patterns are all changing. View Details
      Keywords: Change Management; Transition; Economics; Cross-Cultural and Cross-Border Issues; Operations; Consolidation
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      Goldberg, Ray A. "Bay State Milling Co." Harvard Business School Case 594-080, December 1993.
      • December 1993 (Revised March 1995)
      • Case

      Medical Products Co.

      By: Robert H. Hayes
      In early 1990, the company is contemplating changes in its European plant network for producing hypodermic products, including the total production capacity to be provided, the number and location of plants over which to spread this capacity, and which products should... View Details
      Keywords: Factories, Labs, and Plants; Decision Making; Forecasting and Prediction; Cost; Production; Performance Capacity; Performance Effectiveness; Strategic Planning; Competitive Strategy; Health Industry; Medical Devices and Supplies Industry; Europe
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      Hayes, Robert H. "Medical Products Co." Harvard Business School Case 694-065, December 1993. (Revised March 1995.)
      • November 1993 (Revised April 2007)
      • Case

      Continental Airlines--1992 (Abridged)

      By: Stuart C. Gilson
      The CEO is preparing a recommendation to the board regarding several potential outside investments in the company, which is currently operating in bankruptcy. In making his decision, the CEO has to consider various financial and strategic factors, including possible... View Details
      Keywords: Capital Structure; Cash Flow; Cost of Capital; Insolvency and Bankruptcy; Investment; Taxation; Risk and Uncertainty; Valuation; Aerospace Industry; United States
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      Gilson, Stuart C. "Continental Airlines--1992 (Abridged)." Harvard Business School Case 294-058, November 1993. (Revised April 2007.)
      • November 1993 (Revised March 1997)
      • Case

      Romeo Engine Plant

      By: Amy P. Hutton and Robert S. Kaplan
      A newly reopened automobile engine plant has been organized along total quality and teamwork principles. Employees now is to solve problems and ensure quality, rather than watch parts being produced. New operating and financial systems have been installed to promote... View Details
      Keywords: Organizational Change and Adaptation; Motivation and Incentives; Management Practices and Processes; Groups and Teams; Performance Efficiency; Performance Improvement; Manufacturing Industry; Auto Industry
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      Hutton, Amy P., and Robert S. Kaplan. "Romeo Engine Plant." Harvard Business School Case 194-032, November 1993. (Revised March 1997.)
      • November 1993 (Revised September 1994)
      • Case

      Food Distribution in Russia: The Harris Group and the LUX Store

      By: David E. Bell, Walter J. Salmon and Dinny Starr
      Discusses the challenges facing businesses entering the Russian business environment, especially focusing on food retailing and distribution in that country. Highlights one small, entrepreneurial company, The Harris Group, which, with the help of both Russian partners... View Details
      Keywords: Business Ventures; Marketing Strategy; Market Entry and Exit; Distribution; Partners and Partnerships; Expansion; Food and Beverage Industry; Retail Industry; Russia
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      Bell, David E., Walter J. Salmon, and Dinny Starr. "Food Distribution in Russia: The Harris Group and the LUX Store." Harvard Business School Case 594-059, November 1993. (Revised September 1994.)
      • November 1993 (Revised September 1995)
      • Supplement

      Block 16: Management's Perspective

      By: Malcolm S. Salter and Susan E.A. Hall
      Supplements Block 16: Conoco's Green Oil Strategy (A). Reviews the environmental challenges facing the oil industry throughout upstream and downstream operations, and oil companies' competitive responses. Reviews Conoco's and Du Pont's environmental initiatives in more... View Details
      Keywords: Local Range; Operations; Environmental Sustainability; Perspective; Competitive Strategy; Corporate Strategy
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      Salter, Malcolm S., and Susan E.A. Hall. "Block 16: Management's Perspective." Harvard Business School Supplement 394-075, November 1993. (Revised September 1995.)
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