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Show Results For
- All HBS Web
(3,607)
- People (15)
- News (947)
- Research (2,110)
- Events (8)
- Multimedia (69)
- Faculty Publications (1,491)
- 06 Dec 2021
- News
Rescue & Recovery
been stationed on the East Coast, rather than its Portland headquarters, and the choice was deliberate. Between her presence and experience, as well as her particular brand of service leadership, McKenna is already shifting the... View Details
- 01 Feb 1997
- News
Doing It Your Way
actually going to a physical locale. "A lot of our MBAs are taking a good shot at the entry barriers set up by establishments that have spent twenty years and a lot of money building brand equity in retail locations," he notes. As... View Details
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
May 2018, the De Beers Group shocked the diamond industry when it announced it was launching a new fashion jewelry brand of laboratory-grown (synthetic) diamonds. The reaction was swift as people sought to understand the company’s... View Details
Keywords: Dina Gerdeman
- 29 Apr 2014
- First Look
First Look: April 29
industry, and without intervention, more might follow. International brand owners, domestic and foreign governments, labor unions, and non-governmental organizations (NGOs) stepped up to discuss their responsibilities for improving... View Details
Keywords: Sean Silverthorne
- 12 Dec 2018
- News
Lesson Plan
Caravia—a store remodel that includes a new seating area, for example, or sales and marketing efforts such as branded merchandise and an increased social media presence. Caravia is a sanctuary of sorts, a space where Cognetti can recharge... View Details
- 16 Sep 2015
- News
Built for Speed
working on the exact same concept for years. “Multiple patents had been filed,” says Nolan. And after the Nest launch in 2011, they had to watch as the now-ubiquitous brand somehow got people excited about home heating again, became a... View Details
- 17 Mar 2021
- Research & Ideas
Beyond Pajamas: Sizing Up the Pandemic Shopper
industry, which reached global sales of $1.9 trillion in 2019. Even before the pandemic, roughly 28 percent of global apparel transactions were happening online. At the same time, many brands had closed their physical stores in the... View Details
- 20 Jul 2010
- First Look
First Look: July 20
market share, but Knight's marketing approach had revolutionized the industry, his company had developed several ground-breaking shoe technologies, and Nike's brand had become one of the most recognizable in the world. In 1980, the same... View Details
Keywords: Martha Lagace
- 24 Nov 2008
- Research & Ideas
Harvard Business School Discusses Future of the MBA
For the school that so boldly launched the MBA 100 years ago and went on to become the bluest of blue-chip brands in business education, it seemed only fitting that Harvard Business School should mark its centennial year by examining the... View Details
- 08 May 2007
- First Look
First Look: May 8, 2007
fail—despite companies' powerful brands and other border-crossing advantages? Seduced by market size, the illusion of a borderless, "flat" world, and the allure of similarities, firms launch one-size-fits-all strategies. But... View Details
Keywords: Martha Lagace
- 01 Jun 2020
- News
Keeping the Beat
beat the real thing. Nothing can beat the real thing. But I will say this when I open up my Instagram Live and I’m doing either a takeover, which is when a brand has asked me to perform and engage their audience via their Instagram. That... View Details
- Career Coach
Doug Lester
Doug’s approach to career and executive coaching is informed by over ten years in marketing, digital, and general management roles at Johnson & Johnson and other Fortune 500 companies. He offers perspective as a former executive recruiter and often counsels alumni on... View Details
- Career Coach
Mo Fong
Mo Fong (HBS ‘02, Stanford ‘95 ChemE, ‘96 MA Education ) Mo is currently the Executive Director at Stanford Technology Ventures Program in the School of Management and Engineering focusing on entrepreneurship research, programs and outreach. Prior to STVP, Mo spent 15... View Details
- 12 Feb 2019
- First Look
New Research and Ideas, February 12, 2019
case:https://cb.hbsp.harvard.edu/cbmp/product/118087-PDF-ENG Harvard Business School Case 819-010 Shindigz Shindigz provides party and celebratory items for various occasions and events through its branded online channel, through... View Details
Keywords: Dina Gerdeman
- 27 Sep 2011
- First Look
First Look: September 27
but impressive digital empire, riding waves of viral content. CEO Ben Huh prided himself on his ability to go from idea to implementation in just a few days, but this just-in-time method made strategic planning difficult. Profitable from day one and with $5 million of... View Details
Keywords: Sean Silverthorne
- 01 Oct 1996
- News
Leading In a New Era
as well as a positive brand image, good relationships with key customers, and some $250 million cash (and no debt). "For me," Charron notes, "it was simply a question of how to deploy those assets and how to take advantage of the... View Details
Keywords: Nancy O. Perry
- October 2016
- Supplement
24 Hour Fitness (B): Ownership Changes, 2005–2016
By: John R. Wells and Gabriel Ellsworth
In 2016, 24 Hour Fitness was the number-two fitness chain in the United States, generating revenues of $1.4 billion from 441 clubs serving 3.8 million members. Based in San Ramon, California, 24 Hour Fitness operated clubs in 13 states. Having grown rapidly to become... View Details
Keywords: Advertising; Advertising Campaigns; Buildings and Facilities; Acquisition; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Customers; Customer Focus and Relationships; Customer Satisfaction; Age; Training; Private Equity; Financing and Loans; Price; Profit; Revenue; Geographic Location; Geographic Scope; Health; Nutrition; Business History; Human Resources; Employees; Employee Relationship Management; Recruitment; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Management Teams; Marketing; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Social Marketing; Demand and Consumers; Market Entry and Exit; Media; Organizational Design; Private Ownership; Problems and Challenges; Groups and Teams; Sales; Salesforce Management; Situation or Environment; Welfare or Wellbeing; Sports; Strategy; Business Strategy; Competition; Competitive Strategy; Competitive Advantage; Corporate Strategy; Expansion; Segmentation; Information Technology; Internet; Mobile Technology; Online Technology; Software; Web Sites; Value; Valuation; Health Industry; Media and Broadcasting Industry; United States; California; San Francisco
Wells, John R., and Gabriel Ellsworth. "24 Hour Fitness (B): Ownership Changes, 2005–2016." Harvard Business School Supplement 717-423, October 2016.
- 17 Nov 2020
- In Practice
How Retailers Can Thrive in a Shopping Season Like No Other
the last day! We will continue to see a decoupling between the way orders are fulfilled and the way customers engage with brands. On the customer side, retailers and brands will have to work hard to recreate engagement with their... View Details
- 04 Oct 2016
- First Look
October 4, 2016
manufacturing plants in Nigeria, and runs a 1,000+ plus truck logistics company. This case gives an overview of how Tolaram, a company that is a prime example of market-creating innovation in a developing economy, built Indomie noodles from obscurity to become one of... View Details
- Career Coach
Marc Herson
Marc (INSEAD '01) has extensive global experience as a venture capitalist, media executive, entrepreneur and lawyer, working in the U.S., Europe, and Africa. His most recent experience is at 2go Interactive, a start-up mobile tech company based in Cape Town, South... View Details