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Show Results For
- All HBS Web
(3,610)
- People (17)
- News (830)
- Research (1,720)
- Events (7)
- Multimedia (94)
- Faculty Publications (866)
- October 2019 (Revised December 2019)
- Case
La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand
By: Jill Avery, Vincent Dessain and Mette Fuglsang Hjortshoej
As 2018 neared its end, Laetitia Toupet, international general manager of L’Oréal’s La Roche-Posay brand reflected on the brand’s achievements over the past year. At €1 billion in revenue, La Roche-Posay had recently become the number one dermocosmetics brand in the... View Details
Keywords: Branding; Brand Management; Consumer Products; Brand Positioning; Target Market; Global Brands; Global Marketing; Marketing; Marketing Strategy; Brands and Branding; Globalized Firms and Management; Consumer Products Industry; Beauty and Cosmetics Industry; Health Industry; France; Europe; Brazil; China; Asia; South America; United States; North America
Avery, Jill, Vincent Dessain, and Mette Fuglsang Hjortshoej. "La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand." Harvard Business School Case 520-035, October 2019. (Revised December 2019.)
- 08 Apr 2014
- First Look
First Look: April 8
flat and statistically insignificant. These empirical facts contradict the conventional wisdom and constitute a challenge for the existing theories on upstream capital flows and global imbalances. Download working paper: http://ssrn.com/abstract=1920472 Learning by... View Details
Keywords: Sean Silverthorne
- 22 Dec 2014
- Video
Jessey Jin
- Aug 09 2016
- Interview
Getting to the Issues that Matter
- September 2021
- Comment
Commentary on ‘2019 Academic Marketing Climate Survey: Motivation, Results and Recommendations', by Jeff Galak and Barbara E. Kahn
By: John A. Deighton
This paper reflects on the conclusions of a survey by Galak and Kahn on the climate experienced by faculty of all genders and ethnicities in the marketing departments of US business schools. View Details
Deighton, John A. "Commentary on ‘2019 Academic Marketing Climate Survey: Motivation, Results and Recommendations', by Jeff Galak and Barbara E. Kahn." Marketing Letters 32, no. 3 (September 2021): 337–339.
- May 2000
- Supplement
Bain & Co., Inc.: Phyllis Yale in Conversation with MBA students
By: Ashish Nanda
Phyllis Yale, chairman of Bain's Compensation and Promotion Committee (CPC), discusses how the CPC decided on four promotion cases. She reflects on the impact of the promotion decision-making process on the firm. View Details
Nanda, Ashish. "Bain & Co., Inc.: Phyllis Yale in Conversation with MBA students." Harvard Business School Video Supplement 800-503, May 2000.
- February 2024
- Supplement
Ada: On Fundraising and Cofounding
By: Reza Satchu and Patrick Sanguineti
Mike Murchison, cofounder and CEO of Ada, shares his fundraising philosophy and reflects on what he believes underpins a successful cofounder relationship. View Details
Keywords: Founder; Entrepreneur; Business Startups; Entrepreneurship; Partners and Partnerships; Entrepreneurial Finance
Satchu, Reza, and Patrick Sanguineti. "Ada: On Fundraising and Cofounding." Harvard Business School Multimedia/Video Supplement 824-708, February 2024.
- 13 Apr 2016
- Research Event
What Does 'Diversity' Really Mean?
Administration at HBS, and HBS Associate Professor Amy Cuddy. Billed as “Talking the Walk: Possibilities for Change Through Dialogue, Expression, and Narrative,” the symposium focused on communication, as speakers reflected on how the... View Details
Keywords: by Dina Gerdeman
- 8 AM – 5 PM EDT, 22 Sep 2016
The HBS What's Next Workshop
While coming back to HBS to reminisce, what about a day to reflect on whats next for you?
Led by Professor Tim Butler and facilitated by a team of experienced HBS career coaches, the day-long MBA Alumni "What's Next Workshop" program is based on Career &... View Details
- 10 Sep 2020
- News
Faculty Perspectives on the HBS Case Method
- 07 Jul 2008
- Research & Ideas
Innovation Corrupted: How Managers Can Avoid Another Enron
"In the end, Enron was at the center of a truly delinquent society. Once Enron's ethical drift took hold, its collapse was only a matter of time," says HBS professor emeritus Malcolm S. Salter. As he explains in this Q&A and in his new book, Innovation... View Details
- November 2007
- Supplement
Differences at Work: Erica (B)
By: Sandra J. Sucher and Rachel Gordon
In Differences at Work: Erica (B) HBS Case No. 9-408-048, Erica discovers that both she and the client are African-American. She reflects on why she has been invited to attend the dinner. View Details
Sucher, Sandra J., and Rachel Gordon. "Differences at Work: Erica (B)." Harvard Business School Supplement 408-048, November 2007.
- 24 Jul 2018
- Video
Tell me, what is it you plan to do with your one wild and precious life?
- 02 Dec 2019
- Video
Geographic Regions Series: India
- October 2013 (Revised January 2017)
- Case
Walmart around the World
By: Juan Alcácer, Abhishek Agrawal and Harshit Vaish
After reaching the limits of its successful expansion in the United States in the early 1990s, Walmart sought growth opportunities in markets abroad. This case describes Walmart's attempts to replicate its successful U.S. business model in Mexico, Canada, Brazil,... View Details
Keywords: Multinational Firms and Management; Success; Globalized Markets and Industries; Expansion; Market Entry and Exit; Failure; Retail Industry; Germany; China; Argentina; South Korea; Canada; Japan; Brazil; Africa; United Kingdom; United States; Mexico
Alcácer, Juan, Abhishek Agrawal, and Harshit Vaish. "Walmart around the World." Harvard Business School Case 714-431, October 2013. (Revised January 2017.)
- October 1994 (Revised March 1995)
- Case
Monitor Company: Personal Leadership on Diversity
Several members of a consulting firm work to develop ways to build and nurture a more diverse work environment while reflecting on personal experiences that help them to become leaders in issues of diversity. View Details
Gentile, Mary C., and Sarah Gant. "Monitor Company: Personal Leadership on Diversity." Harvard Business School Case 395-049, October 1994. (Revised March 1995.)
- July 1998 (Revised December 1998)
- Background Note
Down General Management Memory Lane
By: Ashish Nanda
Offered at the end of a twenty-five session course on general management, this note reviews the course and reflects on major parts of learning. View Details
Keywords: Management
Nanda, Ashish, and Ed Zschau. "Down General Management Memory Lane." Harvard Business School Background Note 899-007, July 1998. (Revised December 1998.)
- March 2017 (Revised May 2019)
- Case
Marketing Transformation at Mastercard
By: Sunil Gupta, Srinivas K. Reddy and David Lane
Since 2013, Mastercard CMO M.V. Rajamannar (Raja) had transformed the firm's marketing by using unique experiences, digital technology, and social media to intensify linkages not only with cardholders, but also with Mastercard's direct bank and merchant stakeholders.... View Details
Keywords: Mastercard; Financial Services; Ingredient Brand; B2B2C; Experiential Marketing; Digital Marketing; ROI; Marketing; Customer Focus and Relationships; Business and Stakeholder Relations; Brands and Branding; Internet and the Web; Investment Return; Financial Services Industry
Gupta, Sunil, Srinivas K. Reddy, and David Lane. "Marketing Transformation at Mastercard." Harvard Business School Case 517-040, March 2017. (Revised May 2019.)