Publications
Publications
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(1,803)
- Faculty Publications (519)
- January 2010 (Revised October 2010)
- Case
Colombia: Strong Fundamentals, Global Risk
By: Aldo Musacchio, Richard H. K. Vietor, Jonathan Schlefer and Carolina Camacho
By mid-2009 Colombian President Alvaro Uribe had ended decades of virtual civil war and strengthened the business climate, but he faced tough economic challenges. Though he had instituted prominent market reforms and brought inflation down sharply, Colombia seemed... View Details
- 2010
- Working Paper
The Mirroring Hypothesis: Theory, Evidence and Exceptions
The mirroring hypothesis predicts that the organizational patterns of a development project (e.g. communication links, geographic collocation, team and firm co-membership) will correspond to the technical patterns of dependency in the system under development. Scholars... View Details
- December 2009 (Revised March 2013)
- Case
Woolf Farming and Processing
By: David E. Bell, Laura Winig and Mary Louise Shelman
Woolf Farming Company, a privately owned family farming business in California's Central Valley, found its business threatened by a lack of water, brought on by a combination of drought, poor quality well water and unavailability of surface water due to federally... View Details
- December 2009 (Revised May 2010)
- Case
Codevasf
By: David E. Bell, Marcos Fava Neves, Luciano Thome e Castro and Natalie Kindred
With many countries facing scarcity of freshwater and farmable land, Brazil decided to leverage its wealth of both resources to attract global agribusiness players to the historically poor Sao Francisco Valley (SFV) in the country's northeast. To do so, Brazil was... View Details
- December 2009
- Article
From a Declaration of Values to the Creation of Value in Global Health
By: Jim Yong Kim, Joseph Rhatigan, Sachin H. Jain and Michael E. Porter
To make best use of the new dollars available for the treatment of disease in resource poor settings, global health practice requires a strategic approach that emphasizes value for patients, defined as health outcomes per dollar spent. Practitioners and global health... View Details
- October 2009 (Revised March 2012)
- Case
Nettwerk: Digital Marketing in the Music Industry
By: John A. Deighton and Leora Kornfeld
How is music marketed in the digital era? Nettwerk Music Group built on its foundation as a social, grassroots marketer of music and artists and emerged as a leader in the Internet-enabled social media environment. For most of the past decade Nettwerk CEO Terry McBride... View Details
- October 2009 (Revised January 2014)
- Teaching Note
Genzyme Center (A), (B) & (C)
Teaching Note for [610008], [610009], and [610010]. View Details
Keywords: Environment; Environmental And Social Sustainability; Environmental Operations; Environmental Protection; Environmental Regulation; Standard Setting; Standards; Environmental Accounting; Engineering; Governance; Energy; Economics; Operations; Projects; Social Enterprise; Infrastructure; Construction Industry; Biotechnology Industry; Real Estate Industry
- August 2009 (Revised August 2009)
- Case
Intel NBI: Radio-Frequency Identification
By: Willy C. Shih and Thomas Thurston
The Radio-Frequency Identification (RFID) group was a start-up that was part of Intel's New Business Initiatives. It sought initially to develop and sell a high performance Rf fast read rate module targeted at fixed position readers that might be found in loading docks... View Details
- April 2009 (Revised August 2009)
- Case
Linden Lab: Crossing the Chasm
By: Thomas R. Eisenmann and Alison Berkley Wagonfeld
In early 2008, managers at Linden Lab, creator of the virtual world Second Life, faced decisions about the company's growth strategy. Despite profound initial skepticism about demand for a user-generated virtual world that was not a traditional game, Second Life had... View Details
- March 2009
- Teaching Note
Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS (TN)
By: Tarun Khanna, Sonali R. Bloom and David E. Bloom
Teaching Note for [709429]. View Details
- January 2009 (Revised June 2010)
- Case
Cisco Business Councils (2007): Unifying a Functional Enterprise with an Internal Governance System
By: Ranjay Gulati
In response to the 2001 market downturn, Cisco Systems implemented a major restructuring that transformed the company from a decentralized to centralized organization. While recognizing that a centralized, functional structure was necessary to avoid product and... View Details
- January 2009 (Revised October 2012)
- Case
Semiconductor Manufacturing International Corporation: 'Reverse BOT'
By: Willy Shih
Semiconductor Manufacturing International Corporation (SMIC) is executing a strategy that leverages the desires of municipalities in China to build clusters of high technology companies. By partnering with those cities to build new semiconductor fabs that SMIC would... View Details
- January 2009
- Article
From Regional Star to Global Leader
By: Nitin Nohria
Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets—a critical avenue for growth, given that sales in the... View Details
- November 2008 (Revised June 2009)
- Case
Sole-Sourcing the Intel 386: A Company and Industry Transformed
By: Richard S. Tedlow and David Ruben
Intel's precedent-breaking decision not to second-source its groundbreaking 386 microprocessor in 1986 propelled Intel to new heights and fundamentally transformed the computer industry. View Details
- 2008
- Working Paper
The Architecture of Platforms: A Unified View
By: Carliss Y. Baldwin and C. Jason Woodard
The central role of "platform" products and services in mediating the activities of disaggregated "clusters" or "ecosystems" of firms has been widely recognized. But platforms and the systems in which they are embedded are very diverse. In particular, platforms may... View Details
- August 2008 (Revised September 2009)
- Case
Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS
By: Tarun Khanna, Sonali R. Bloom and David E. Bloom
This case explores the role that MTV, with its heavy diet of music and general youth-oriented media content, plays in spreading public-service messaging to contain the scourge of HIV/AIDS worldwide. There is a focus especially on its efforts in several emerging... View Details
- July 2008 (Revised September 2009)
- Case
ASUSTeK Computer Inc. Eee PC (A)
By: Willy C. Shih, Chintay Shih, Hung-Chang Chiu, Yi-Ching Hsieh and Ho Howard Yu
ASUSTek Computer was the world's largest manufacture of PC motherboards, yet when it tried to launch its new sub-notebook Eee PC, the organization faced challenges in doing things outside of its established processes. Though many of the team members had worked together... View Details
- Article
Managing Proprietary and Shared Platforms
In a platform-mediated network, users rely on a common platform, provided by one or more intermediaries, that encompasses infrastructure and rules required by users to transact with each other. A fundamental design decision for firms that aspire to develop... View Details
- May 2008 (Revised May 2008)
- Case
Symyx Technologies, Inc.
By: H. Kent Bowen, Courtney Purrington and Thomas D. Perry
Symyx is a science-based company spun out of Berkeley. Its unique materials technology has been exploited for 10 years, but the company needs a new business model. The company concept required the invention of hardware and software to do high throughput materials... View Details
- April 2008
- Background Note
Broadband and Video Games: Playing and Winning Together
By: Stephen P. Bradley and Nancy Bartlett
This note examines the relationship between video gaming devices (console, handhelds, mobile and PC) and gaming software development. The impact of broadband, wireless technologies and other innovations are also presented. View Details