Publications

September 2016 (Revised January 2017)
Case

SOHO China: Transformation in Progress

By: Charles F. Wu

In 2016, against the backdrop of a challenging Chinese macroeconomic environment, SOHO China, the largest owner and developer of Class-A real estate in Beijing and Shanghai, was struggling to convince analysts of the merits of its new “build-to-hold” strategy. Founded... View Details

Keywords: China; REIT; Real Estate; Shared Office; Coworking; Public Company; NAV; Macroeconomics; Going Public; Transition; Growth and Development Strategy; Real Estate Industry; China

1995
Chapter

Information-enabled Organization Transformation and Outsourcing

By: F. W. McFarlan

Keywords: Information Management; Knowledge Management; Knowledge Use and Leverage; Organizational Change and Adaptation

10 Apr 2025
News

Sustainability as a Business-Model Transformation

Fast Answer

Transforming Education Through Social Entrepreneurship

Where can I find information to help me with my course work? Information on education and social entrepreneurship Research Task Suggested Resources Education Newsletters and Article Databases Chronicle of Higher Education - news about colleges and universities and... View Details

19 Nov 2018
Video

Transforming Customer Experiences - Webinar

Jun 11 2018
Testimonial

Transforming Outcomes in Health Care

Web

Digital Transformation - HBS Online

New Credential of Digital Innovation and Strategy Build the skill set and strategic acumen to compete in the digital world through a combination of forward-looking coursework, unique team activities with a diverse global network, and a capstone project that applies the... View Details

March 2003 (Revised October 2003)
Case

Campbell Soup Company: Transforming for the 21st Century

By: Lynda M. Applegate and Jamie Ladge

In July 2001, Campbell Soup's newly appointed CEO, Douglas R. Conant, addressed a group of Wall Street analysts and unveiled his plan to kick-start growth. His plan called for organizational renewal and revitalization, redesign of core customer-facing processes... View Details

Keywords: Customer Focus and Relationships; Entrepreneurship; Growth and Development Strategy; Marketing Strategy; Product Marketing; Industry Structures; Production; Supply Chain Management; Competition; Competitive Strategy; Consumer Products Industry; Food and Beverage Industry; United States

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October 2004
Case

Continuing Transformation of Asahi Glass, The: Implementing EVA

By: Mihir A. Desai, Masako Egawa and Yanjun Wang

This case explores the use of EVA--economic value added--methodology at Asahi Glass. EVA is among the changes initiated by the CEO aimed at transforming Asahi Glass from a traditional Japanese company to a global firm. Other changes included a corporate reorganization... View Details

Keywords: Restructuring; Change Management; Global Strategy; Corporate Governance; Recruitment; Management Analysis, Tools, and Techniques; Performance Evaluation

1 Nov 1993
Conference Presentation

Information Technology's Role in Transforming Customer Service

By: Jim I. Cash Jr.

Keywords: Information Technology; Customer Focus and Relationships

25 Sep 2014
News

Millennials Marching, Mentoring, And Transforming Our Culture

01 Jul 2021
News

Readers Ask: Which Companies Are Transforming Work?

24 Apr 2014
News

Using storytelling to transform the retail experience

Stories make sales. That’s the philosophy of Jennifer Lee Koss (AB 2001, MBA 2008), cofounder of BRIKA, an online shop for modern and elevated craft. BRIKA (from fabricá, the Spanish word for factory) enhances the appeal of its well-crafted goods (many of them... View Details

May 1994
Case

Laura Ashley (C): Rebuilding and Transforming a Global Brand

By: Richard L. Nolan

Over the course of two years a CEO executes a business transformation strategy and key decisions. View Details

Keywords: Transition; Decisions; Performance Consistency; Performance Improvement; Business Strategy

December 2007 (Revised January 2008)
Case

Transforming Arizona's Health Care System: Developing and Implementing the Health-e Connection Roadmap

By: Lynda M. Applegate, Ajay Vinze, T.S. Raghu and Minu Ipe

Addresses the issues of leadership and change management in the process of transforming an industry through an innovative public-private partnership approach to policy making. In 2005, the Governor of Arizona issued an Executive Order to create a roadmap for the state... View Details

Keywords: Change Management; Transformation; Private Sector; Public Sector; Health Care and Treatment; Service Delivery; Partners and Partnerships; Information Technology; Health Industry; Service Industry

Fall 2012
Article

Marketing and Public Policy: Transformative Research in Developing Markets

By: C. Shultz, Rohit Deshpandé, Bettina Cornwell, A. Ekici, P. Kothandaraman, M. Peterson, S. Shapiro, D. Talukdar and A. Veeck

Developing markets are a challenge for researchers who study them and for governments, business leaders, and citizens who strive to improve the quality of life in them. The limitations of the dominant development paradigm coupled with the need to focus on consumers... View Details

Keywords: Demand and Consumers; Development Economics; Marketing Strategy; Emerging Markets

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July 2024
Case

“In That Crucible, You Find Innovation”: Public Safety Transformation in Albuquerque

By: Hise O. Gibson and Antonio Manuel Oftelie

“In That Crucible, You Find Innovation”: Public Safety Transformation in Albuquerque" centers on Mayor Tim Keller’s leadership during the social justice protests in 2020 and his efforts to reinvent Albuquerque’s public safety model. Faced with both a federal consent... View Details

Keywords: Change Management; Government Administration; Leading Change; Safety; Social Issues; Governing Rules, Regulations, and Reforms; Ethics; Public Administration Industry; New Mexico