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Publications

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  • All HBS Web  (838)
    • People  (6)
    • News  (322)
    • Research  (363)
    • Events  (2)
    • Multimedia  (18)
  • Faculty Publications  (212)

Show Results For

  • All HBS Web  (838)
    • People  (6)
    • News  (322)
    • Research  (363)
    • Events  (2)
    • Multimedia  (18)
  • Faculty Publications  (212)
← Page 17 of 838 Results →
  • Web

Marketing Awards & Honors - Faculty & Research

Winner of the 2013 Friends of Music at Yale Prize. Julian De Freitas : Selected as a Rhodes Scholar in 2012. Anita Elberse : Marketing Science article ("Demand and Supply Dynamics for Sequentially Released Products in International... View Details
  • Web

Industry Information - Alumni

rig data, equipment marketplace, and more. + – Entertainment Billboardbiz Read the latest music industry news as it relates to everything from the growth of streaming services to the legal and management issues impacting the world of... View Details
  • 07 May 2007
  • Research & Ideas

Rediscovering Schumpeter: The Power of Capitalism

made this comparison for 2 reasons. First, Beethoven's music is not always easy to understand—in contrast, for example, to Mozart's. (Mozart is the most widely recorded of all classical composers, and Beethoven second.) You have to be... View Details
Keywords: by Sean Silverthorne; Education
  • 05 May 2008
  • Research & Ideas

Connecting with Consumers Using Deep Metaphors

mind. One is Coca-Cola's "I'd like to teach the world to sing," which invokes the deep metaphor of connection and the ability of the brand to bring diverse people together. It also engaged the deep metaphor of social balance by stressing with a View Details
Keywords: by Martha Lagace; Consumer Products
  • 07 Jun 2021
  • Book

9 Tips from an Expert Fundraiser: Help Donors 'Invest in Their Passion'

readers of this book are what I call prospective community-level philanthropists. This covers everything from the neighborhood music school to the local community hospital. The recommendations become more complex with a trustee being more... View Details
Keywords: by Danielle Kost
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

business. Apple functions as a reseller in its iTunes store; as a result, it can price music at a level that is attractive to consumers ($.99 or $1.29), thereby boosting sales of iPods. "If Apple functioned as an MSP in this case, and... View Details
Keywords: by Julia Hanna
  • Web

2022 Reunion Presentations - Alumni

interviews with Marsalis, executives at Jazz at Lincoln Center (JALC), and audience members. The case covers the history of jazz music, the evolution of the music industry, and changing tastes of consumers. Participants will explore how... View Details
  • 19 Jan 2022
  • Blog Post

From Retail to HBS: How I’m Building a Career Path at the Intersection of Arts, Culture, and Business

Sara Jetty (MBA 2021) grew up in Carmel, Indiana and received her B.S. from Indiana University. Prior to attending HBS, she held roles at BLK DNM, West Elm, and Bloomingdale’s. During her time at HBS, she interned for Sony Music... View Details
  • 01 Jun 2005
  • News

Power Couple

National Basketball Association, responsible for advertising, marketing, communications, broadcasting, and merchandising. “It’s a job and a cause,” she says of the WNBA post, which she came to after stints at Nickelodeon and later at VH1 and Country View Details
Keywords: Arts, Entertainment; Broadcasting (except Internet); Information; News, Library, Internet, and Other Services; Information; Publishing Industries (except Internet); Information
  • Profile

Magashe Ngoepe

trips with South African jazz music playing in the background. My family would fit six people in a five-seater car, and I would sit in the middle squeezed between my older brother and two sisters. I would often sit forward and just watch... View Details
  • 04 Jun 2001
  • What Do You Think?

What’s the Future of the Subscription Model?

information to music in order to sell advertising. As questions are being raised about the ability of telephone service providers, newspapers, and others to sell subscriptions in the future, I recently asked readers what the future of... View Details
Keywords: by James Heskett
  • September 2017
  • Case

Tencent

By: John R. Wells and Gabriel Ellsworth
Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking service provider with several of the... View Details
Keywords: Tencent; Tencent Holdings; WeChat; Social Networking; Social Networks; Gaming; Gaming Industry; Video Games; Computer Games; Mobile Gaming; Portals; Payments; Mobile Payments; O2O; Online-to-offline; E-commerce; Messaging; Subscription Model; Freemium; Mobile App Industry; Smartphone; PC; Monetization Strategy; Antitrust; Streaming; Cloud Computing; Artificial Intelligence; Big Data; Alibaba; Facebook; JD.com; Tesla; Bundling; Synergies; Digital Strategy; Imitation; Licensing; Agility; Entry Barriers; Online Platforms; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Conglomerates; Business Units; Business Growth and Maturation; Business Organization; For-Profit Firms; Joint Ventures; Restructuring; Communication; Communication Technology; Blogs; Interactive Communication; Interpersonal Communication; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Investment; Investment Portfolio; Price; Profit; Revenue; Geographic Scope; Cross-Cultural and Cross-Border Issues; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Business History; Innovation Strategy; Technological Innovation; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Product Positioning; Social Marketing; Network Effects; Emerging Markets; Market Entry and Exit; Digital Platforms; Industry Growth; Monopoly; Media; Distribution Channels; Product Development; Service Delivery; Organizational Change and Adaptation; Organizational Structure; Public Ownership; Problems and Challenges; Business and Government Relations; Groups and Teams; Networks; Opportunities; Social and Collaborative Networks; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Cooperation; Corporate Strategy; Diversification; Expansion; Horizontal Integration; Vertical Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Value Creation; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Asia; China; Canton (province, China)
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Wells, John R., and Gabriel Ellsworth. "Tencent." Harvard Business School Case 718-426, September 2017.
  • 06 May 2021
  • HBS Case

How Four Women Made Miami More Equitable for Startups

people away from a “scarcity mindset” by creating incentives for organizations to pool resources rather than compete for funding. For example, Lipsey partnered with Miami-based philanthropist Daniel R. Lewis in 2019 to launch the Music... View Details
Keywords: by Carolyn DiPaolo
  • 03 Nov 2023
  • News

Global Networking Night; Sweden Club Holds Climate Forum

the climate change conversation, but to lead it. Their active engagement can shape the future in profound ways, ensuring a sustainable and prosperous world for generations to come.” Following the panel discussions, the forum participants were treated to a live... View Details
Keywords: Margie Kelley
  • 10 May 2019
  • Blog Post

Advice for Mothers Pursuing an MBA

section (for example: without loud music and in accessible places/times). I partnered with our amazing president Greg and with the social life representatives Annie and Karan to coordinate those events. When my baby was born, my dear... View Details
  • November 2017
  • Teaching Note

Amazon.com, 2016

By: John R. Wells and Gabriel Ellsworth
Teaching Note for HBS No. 716-402. On January 28, 2016, Amazon announced record 2015 operating profits of $2.2 billion on $107 billion of sales, and the markets responded with cautious optimism. For years, founder and CEO Jeffrey Bezos had prioritized growth and... View Details
Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Market Platforms; Two-Sided Platforms; Competition; Internet; Corporate Strategy; Online Advertising; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Hardware; Information Technology; Mobile Technology; Online Technology; Technology Networks; Technology Platform; Web; Web Sites; Price; Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; Music Industry; United States; Washington (state, US); Seattle
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Wells, John R., and Gabriel Ellsworth. "Amazon.com, 2016." Harvard Business School Teaching Note 718-441, November 2017.
  • 14 Dec 2016
  • HBS Seminar

Siobhan O'Mahony and Rebecca Karp, Boston University

  • Web

Disruptive Innovation Online Course | HBS Online

Growth and Success in the Future 5-6 hrs Module 4 Maintaining a Disruptive Scope Build a strong intuition to “skate” to where profit will be as your industry evolves and determine which operations are critical to be done in-house and which you can outsource. Highlights... View Details
  • 21 Nov 2018
  • Blog Post

Harvard Square's Hidden History

1974, Rolling Stone music critic Jon Landau walked into a show at the now-defunct Harvard Square Theater on Church Street and saw a young Bruce Springsteen play an opening set for Bonnie Raitt. Struck by the performance, Landau wrote in... View Details
  • 19 Jun 2015
  • Blog Post

What is the HBS Show?

The HBS Show began in 1974 with a handful of students, a few comedy sketches, song parodies, and one spotlight and now has transformed into a full-length Broadway style musical that is entirely written, directed, produced, and performed... View Details
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