Medical Devices - Publications - Faculty & Research - Harvard Business School

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December 2003 (Revised August 2004)
Case

Circon (A) (Abridged)

By: Brian J. Hall, Christopher Rose and Guhan Subramanian

In 1996, U.S. Surgical launched a hostile takeover bid against Circon Corp. CEO Richard Auhll recruited an old HBS friend, George Cloutier, to the Circon board to help him defend the company. Circon's primary defenses include a "poison pill" and a staggered board and... View Details

Keywords: Motivation and Incentives; Governing and Advisory Boards; Executive Compensation; Trust; Relationships; Acquisition; Business and Shareholder Relations; Medical Devices and Supplies Industry; United States

March 1996 (Revised January 2002)
Case

CIBA Vision: The Daily Disposable Lens Project (A)

By: Gary P. Pisano

Examines CIBA Vision's decision on whether to launch a major new R&D initiative to develop a low-cost, daily disposable contact lens, and how to organize such a project should it proceed. One group of executives favors setting up a small, autonomous project team... View Details

Keywords: Product Development; Operations; Research and Development; Decision Making; Production; Strategy; Management; Organizational Design; Globalization; Medical Devices and Supplies Industry

March 1993 (Revised May 1993)
Case

Becton Dickinson: Advanced Diagnostics Division

By: Marco Iansiti

Keywords: Medical Devices and Supplies Industry

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September 1987
Case

Resotech, Inc.

By: Kim B. Clark

Keywords: Product Development; Medical Devices and Supplies Industry

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December 1980 (Revised March 1991)
Case

Sof-Optics, Inc. (A)

The marketing director of a fast-growing firm must make some decisions about the customer service department. The volume in the department has been rising steadily, eye doctors are waiting longer for orders to be filled, and morale in the department is slipping. With... View Details

Keywords: Marketing Strategy; Customer Focus and Relationships; Medical Devices and Supplies Industry

May 1967 (Revised June 1984)
Case

Instrumentation Laboratory, Inc.

By: Wickham C. Skinner

Keywords: Medical Devices and Supplies Industry

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May 1989 (Revised October 1989)
Teaching Note

Becton Dickinson & Co.: VACUTAINER Systems Division, Teaching Note

By: Frank V. Cespedes

Teaching Note for (9-587-085). View Details

Keywords: Medical Devices and Supplies Industry

11 Jun 2018
Blog Post

Meet the 2018-2019 Blavatnik Fellows in Life Science Entrepreneurship

on a Fulbright Scholarship. David Mou (MD/MBA 2014) Click Here David Mou is the co-founder and medical director of Valera Health, a behavioral health company that allows providers and payers to better manage chronic View Details

June 2024
Supplement

Legacy Partners (A)

By: Richard S. Ruback and Royce Yudkoff

Instructors should consider the timing of making videos available to students, as they may reveal key case details.

Stephen Holbrook and Austin Pulsipher (both HBS '19) had been leading Nutrishare since acquiring the company six months earlier in mid-2021.... View Details

01 Jun 2016
News

Taking Care of Business

expertise in quality control and volume manufacturing in the automotive industry (where he does double duty as managing director of Sundaram Brake Linings), Mahesh launched Sundaram Medical Devices in 2010,... View Details

Keywords: Julia Hanna

09 Aug 2016
Blog Post

Startup Balancing Act

said to my coworker, and with that I stepped off the hover board. “Hopefully, you can learn it by the end of the summer” he replied while laughing. I gave him a firm handshake and returned to my desk. My summer internship is at a medical... View Details

Keywords: Health Care

November 1997 (Revised July 1999)
Case

Guidant: Cardiac Rhythm Management Business (A)

By: Steven C. Wheelwright and Mikelle Eastley

Examines the choices Guidant must make in research and development spending and new product development. More specifically, CEO Jay Graf considers the payoffs and tradeoffs of using product development skills that he learned in CPI's core business when applied to a... View Details

Keywords: Marketing Strategy; Product Marketing; Product Development; Business or Company Management; Management Skills; Research and Development; Business Strategy; Communication; Product Design; Market Design; Organizational Design; Medical Devices and Supplies Industry

October 1992
Teaching Note

Baxter Healthcare Corporation: ASAP Express TN

By: Lynda M. Applegate

Teaching Note for (9-188-080). View Details

Keywords: Information Technology; Competitive Advantage; Information Management; Medical Devices and Supplies Industry

March 2009
Supplement

Bausch & Lomb, Inc.: Pressure to Perform (B)

By: Robert L. Simons

This case breaks the existing (and still available) Bausch & Lomb, Inc.: Pressure to Perform case into an (A) and a (B) case. The (B) case can be used in class to demonstrate the serious consequences of overly aggressive accounting. The (B) case should be used after... View Details

Keywords: Decision Choices and Conditions; Revenue Recognition; Organizations; Medical Devices and Supplies Industry; United States

February 2008 (Revised March 2008)
Case

Terumo (A)

By: David Godes, Masako Egawa and Mayuka Yamazaki

Terumo faces two challenges: how to sell its catheter products in the U.S. and its new “Solution Pack” in its domestic market, Japan. The case provides rich detail on the firm's evolution from a manufacturer of thermometers to a seller of commodity products like... View Details

Keywords: Organizational Change and Adaptation; Expansion; Global Strategy; Sales; Medical Devices and Supplies Industry; Japan; United States

January 2003 (Revised October 2003)
Case

Satera Team at Imatron Systems, Inc. (A), The

By: Teresa M. Amabile and Elizabeth Schatzel

Escalating conflict has erupted within the Satera product development team, resulting from the conflicting cognitive styles of the two senior mechanical engineers. The conflict has taken a toll on both project progress and team morale, endangering one of the most... View Details

Keywords: Decision Making; Entrepreneurship; Human Resources; Management; Business or Company Management; Groups and Teams; Medical Devices and Supplies Industry

February 1999 (Revised February 2003)
Teaching Note

Innovation at 3M Corporation (A)&(B) TN

By: Stefan H. Thomke and Ashok Nimgade

Teaching Note for (9-699-012) and (9-699-013). View Details

Keywords: Medical Devices and Supplies Industry

July 1997
Case

We've Got Rhythm! Medtronic Corporation's Cardiac Pacemaker Business

By: Clayton M. Christensen

Illustrates how a new management team at Medtronic's Cardiac Pacemaker business reversed a steep decline in market share by adopting certain management principles for new product development: clarifying strategy, aggregating project planning, accommodating the number... View Details

Keywords: Management Teams; Innovation Strategy; Innovation and Management; Product Development; Health; Technology; Change Management; Medical Devices and Supplies Industry; United States

March 1975 (Revised September 1990)
Case

Insight Optical Equipment Co.

By: Steven C. Wheelwright

Keywords: Medical Devices and Supplies Industry

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February 1991 (Revised January 1994)
Teaching Note

Ring Medical, Teaching Note

By: V. Kasturi Rangan

Teaching Note for (9-589-046). View Details

Keywords: Medical Devices and Supplies Industry

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