Publications

December 2014 (Revised February 2020)
Case

Compass Group: The Ascension Health Decision

By: Ryan W. Buell

In 2012, Compass Group (Compass) was on the verge of closing a $2 billion deal with Ascension Health (Ascension), one of the largest healthcare systems in the United States. Under the deal, Compass would provide foodservice management and cleaning services for 86 of... View Details

Keywords: Operations Strategy; Sectorization; Operational Focus; Customer Compatibility; Service Operations; Service Delivery; Operations; Strategy; Customer Focus and Relationships; Service Industry; Health Industry; United States

01 Jun 2012
News

Straight to the Heart

GREENWALD: A savvy, successful approach that combines marketing tactics and psychological insight. Can Rachel win NBC's "Match Off"? Her story: how Rachel met Brad The veteran of several high-level marketing positions, Rachel Greenwald... View Details

Keywords: Julia Hanna; marriage; social media; matchmaking; Personal Services

Article

Product Quality and Entering Through Tying: Experimental Evidence

By: Hyunjin Kim and Michael Luca

Dominant platform businesses often develop products in adjacent markets to complement their core business. One common approach used to gain traction in these adjacent markets has been to pursue a tying strategy. For example, Microsoft pre-installed Internet Explorer... View Details

Keywords: Tying; Platform Strategy; Google; Product; Quality; Digital Platforms; Strategy; Market Entry and Exit

Find at Harvard

October 2013 (Revised February 2019)
Case

Chobani: Growing a Live and Active Culture (Abridged)

By: Joshua D. Margolis and Matthew Preble

Hamdi Ulukaya, CEO of the Greek yogurt company Chobani, Inc., was reflecting on what explained his young company's meteoric rise. The company held over half of the U.S. Greek yogurt market and nearly 20% of the total yogurt market. The company's innovative approach to... View Details

Keywords: Innovation; Culture; Growth Strategy; Growth Management; Yogurt; Innovation Strategy; Leadership; Organizational Culture; Entrepreneurship; Marketing; Growth and Development Strategy; Agribusiness; Manufacturing Industry; Food and Beverage Industry; United States; Canada; Australia

11 Apr 2007
Research & Ideas

Adding Time to Activity-Based Costing

Jane Gilbert: What inspired you to develop the concept of time-driven activity-based costing? Robert Kaplan: When Robin Cooper and I introduced ABC in the mid-1980s, we were strongly influenced by the View Details

Keywords: by Sarah Jane Gilbert

March 2000 (Revised February 2005)
Case

Hewlett Packard--Computer Systems Organization: Selling to Enterprise Customers

By: Das Narayandas and Robert C. Dudley

In late 1996, Manuel Diaz, head of Worldwide Sales for Hewlett-Packard's (HP) Computer Systems Organization (CSO), is reviewing the results of an audit of HP's enterprise customer management approach with the objective of identifying market and organizational... View Details

Keywords: Accounting Audits; Transformation; Customer Relationship Management; Cost vs Benefits; Marketing Strategy; Sales; Computer Industry

16 Feb 2004
Research & Ideas

Marketing Wine to the World

Michael Roberto: My parents are Italian immigrants, and my family back in Tuscany and the Campania region of Italy continue to make their own wine. Therefore, I've always had an interest in the wine-making process. A few years ago, when... View Details

Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage

20 Dec 2022
News

Singing to the Corn

member of the Omaha Tribe and a citizen of the Cherokee Nation. I traveled to Omaha because I wanted to see Keen's work with Sacred Seed, a nonprofit he started in 2014 to... View Details

15 Jul 2021
News

Hubert Joly Turned Around Best Buy. Now He’s Trying to Fix Capitalism.

01 Jun 2009
News

Too Big To Fail

that pose no systemic risk should face relatively light regulation, ensuring their continued dynamism and innovation. If Moss’s tough love approach to the biggest financial institutions sounds familiar,... View Details

Keywords: Roger Thompson; federal bailouts; Credit Intermediation and Related Activities; Finance

October 2019 (Revised February 2020)
Case

Relevent and LaLiga: Bringing Spanish Soccer to America

By: Anita Elberse and David Moreno Vicente

“Barcelona backs out of proposed LaLiga match in Miami.” It is December 2018, and Daniel Sillman, chief executive officer of sports and entertainment company Relevent, is tasked with finding a way forward after a significant setback. Relevent had found success by... View Details

Keywords: Soccer; Football; Superstars; Talent; Talent Development; General Management; Marketing; Entertainment; Sports; Media; Talent and Talent Management; Globalization; Strategy; Sports Industry

January 2024 (Revised August 2024)
Case

Essex County Community Foundation: Pivot to Systems Philanthropy

By: V. Kasturi Rangan, Brian Trelstad and Courtney Han

2023 marked five years of the Essex County Community Foundation (ECCF)’s “systems philanthropy” approach to grantmaking. Located in northeastern Massachusetts, the community foundation served 800,000 residents across 34 cities and towns that varied widely by... View Details

Keywords: Philanthropy and Charitable Giving; Reputation; Civil Society or Community; Social Issues; Alignment; Nonprofit Organizations; Business and Stakeholder Relations; Collaborative Innovation and Invention; Leading Change; Massachusetts

August 2019
Case

Simón Cohen at Henco: Sustaining 'High Performance, Happy People'

By: Francesca Gino, Jeff Steiner, Arianna Camacho and Paul Green

Simón Cohen—Founder of Henco Logistics—transformed a small Mexican logistics company into a major player within the industry. Cohen credits the firm’s focus on employee happiness as the key ingredient to its success, an approach he developed following a personal... View Details

Keywords: Work/life Balance; Growth Strategy; Corporate Culture; Motivation; Values; Authentic Leadership Development; Leadership; Personal Development and Career; Motivation and Incentives; Values and Beliefs; Service Operations; Organizational Culture; Growth and Development Strategy; Service Industry

09 Jan 2024
In Practice

Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

As a new year begins, the role of artificial intelligence (AI) and its impact on the future of work permeates nearly every workplace-related discussion, from diversity, equity, and inclusion goals and venture capital funding to strategic... View Details

Keywords: by Rachel Layne; Information Technology

10 Apr 2014
Research & Ideas

John Kotter’s Plan to Accelerate Your Business

structure driven by the accelerators." Two Is Better A dual operating system is a nod to what Kotter believes is some of the most interesting management thinking of the past few decades, from Michael Porter's "wakeup call telling us that... View Details

Keywords: by Kim Girard

01 Oct 2001
Research & Ideas

How To Make Restructuring Work for Your Company

problems—although nothing approaching a crisis—a small group of senior managers decided to investigate. This effort, which took place off-site and lasted several weeks, uncovered a serious flaw in the View Details

Keywords: by Stuart C. Gilson

01 Mar 2011
News

The Path to Economic Revival

period, there was a very strong national economic strategy around using science to drive economic growth. We created the National Science Foundation and the National Institutes of Health, among others, and... View Details

Keywords: Roger Thompson; Manufacturing

June 2023
Case

Investing in the Climate Transition at Neuberger Berman

By: George Serafeim and Benjamin Maletta

By mid-2023, Neuberger Berman (NB), an active asset manager, had grown its assets under management to about half a trillion dollars and took pride in its client centricity and innovative spirit. Responding to client demand for investment products that integrated... View Details