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  • All HBS Web  (12,695)
    • People  (50)
    • News  (3,142)
    • Research  (7,053)
    • Events  (30)
    • Multimedia  (176)
  • Faculty Publications  (4,899)
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  • 20 Sep 2021
  • Video

Life at HBS Chat with MBA Students

    Sunil Bharti Mittal

    Keywords: Telecommunications
    • September 2022
    • Case

    Proactive for Her

    By: Rembrand Koning and Kairavi Dey
    Proactive for Her began amid the COVID-19 pandemic, in August 2020 as a digital platform to provide accessible, evidence-based, primary, preventive non-judgmental healthcare services for Indian women, who were often dissuaded from seeking help as premarital sex and... View Details
    Keywords: Women's Health; Healthcare; India; Start-up; Telehealth; Digital Platforms; Health Care and Treatment; Customer Focus and Relationships; Business Startups; Health Industry; Asia; South Asia; India
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    Koning, Rembrand, and Kairavi Dey. "Proactive for Her." Harvard Business School Case 723-351, September 2022.
    • September 2004 (Revised February 2007)
    • Case

    Hedging Currency Risks at AIFS

    By: Mihir A. Desai, Vincent Dessain and Anders Sjoman
    The American Institute for Foreign Studies (AIFS) organizes study abroad programs and cultural exchanges for American students. The firm's revenues are mainly in U.S. dollars, but most of its costs are in eurodollars and British pounds. The company's controllers review... View Details
    Keywords: Foreign Direct Investment; Investment Funds; Financial Strategy; Forecasting and Prediction; Revenue; Credit Derivatives and Swaps; Currency; Currency Exchange Rate; Education Industry; North and Central America
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    Desai, Mihir A., Vincent Dessain, and Anders Sjoman. "Hedging Currency Risks at AIFS." Harvard Business School Case 205-026, September 2004. (Revised February 2007.)
    • 20 Apr 2021
    • News

    10 Things Your Artificial Intelligence Initiative Needs to Succeed

    • 01 May 2017
    • News

    Bad At Your Job? Maybe It's the Job’s Fault

    • November 2006
    • Article

    Find Your Sweet Spot

    By: Rob Markey, Gerard Du Toit and James Allen
    Charged with extending their unit’s product lines and boosting top-line growth over the next three years, product managers at one global consumer goods company wanted to identify the most attractive customer segments to target and how best to reach them. So they turned... View Details
    Keywords: Marketing Strategy; Customers; Segmentation
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    Markey, Rob, Gerard Du Toit, and James Allen. "Find Your Sweet Spot." Harvard Management Update 11, no. 11 (November 2006): 3–6.
    • August 2001 (Revised May 2004)
    • Case

    Maria Hernandez & Associates

    By: William J. Bruns Jr.
    This case presents the situation of an unemployed web page designer who starts a new consulting firm with personal savings and a family loan. Two months later, she is to report on operations to her father, using financial reports she must design and construct. View Details
    Keywords: Financial Reporting; Accounting; Business Startups; Design; Borrowing and Debt; Service Industry
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    Bruns, William J., Jr. "Maria Hernandez & Associates." Harvard Business School Case 902-401, August 2001. (Revised May 2004.)
    • 03 Nov 2019
    • News

    Sunday Strategist: Negotiation Strategies for Donald Trump (And You)

    • July 1990
    • Case

    Ceramics Process Systems Corp. (B)

    By: Kim B. Clark and Brent D. Barnett
    Ceramics Process Systems (CPS) is an advanced ceramics company facing problems with lead time in product/process development, and late delivery of prototype parts to its customers. Engineering is confronted with difficult technical problems and multiple objectives... View Details
    Keywords: Product Development; Business Processes; Management Practices and Processes; Supply Chain Management; Machinery and Machining; Goals and Objectives; Resource Allocation; Customer Satisfaction; Customer Value and Value Chain; Manufacturing Industry
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    Clark, Kim B., and Brent D. Barnett. "Ceramics Process Systems Corp. (B)." Harvard Business School Case 691-006, July 1990.
    • July 1996
    • Case

    Craig Parks (A)

    By: David A. Thomas and Lisa J. Chadderdon
    Craig Parks is a 1992 HBS graduate who, without much deliberation, returns to work for his former employer, Taylor Burton on Wall Street. The choice proves to be a poor fit for Craig. The case documents his decision-making process, personal history, and the dilemma he... View Details
    Keywords: Personal Development and Career; Decision Choices and Conditions; Problems and Challenges
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    Thomas, David A., and Lisa J. Chadderdon. "Craig Parks (A)." Harvard Business School Case 497-013, July 1996.
    • August 2001 (Revised March 2008)
    • Case

    Helios Health (A)

    By: Regina E. Herzlinger and Alfred Martin
    Helios PC system provides personalized drug information to the patients in the doctor's waiting room. It has met with considerable consumer acceptance and a very high return for the drug companies that sponsor it. What price should it charge them for the service? View Details
    Keywords: Entrepreneurship; Price; Health Care and Treatment; Information Publishing; Innovation and Invention; Product Marketing; Demand and Consumers; Health Industry; Pharmaceutical Industry
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    Herzlinger, Regina E., and Alfred Martin. "Helios Health (A)." Harvard Business School Case 302-022, August 2001. (Revised March 2008.)
    • January 2022
    • Case

    Bee-ing Better at Bombas

    By: Elizabeth A. Keenan, Youngme Moon and John Masko
    David Heath and Randy Goldberg founded Bombas in 2013 to serve two missions: to deliver the “best socks in the history of feet,” and to donate socks (the most requested item in homeless shelters) to Americans experiencing homelessness. Eight years later, Bombas had... View Details
    Keywords: Social Entrepreneurship; Values and Beliefs; Brands and Branding; Marketing Strategy; Digital Marketing; Distribution; Corporate Social Responsibility and Impact; Mission and Purpose; Quality; Business and Stakeholder Relations; Human Needs; Poverty; Growth and Development Strategy; Apparel and Accessories Industry; New York (city, NY)
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    Keenan, Elizabeth A., Youngme Moon, and John Masko. "Bee-ing Better at Bombas." Harvard Business School Case 522-038, January 2022.

      Paul A. Gompers

      Paul Gompers, Professor of Business Administration at the Harvard Business School, specializes in research on financial issues related to start-up, high growth, and newly public companies. Professor Gompers has an appointment in both the View Details
      Keywords: electronics; health care; high technology; information technology industry; investment banking industry; pharmaceuticals; semiconductor; venture capital industry
      • April 2005 (Revised November 2008)
      • Case

      Banco Real: Banking on Sustainability

      By: Rosabeth M. Kanter and Ricardo Reisen de Pinho
      ABN AMRO REAL made corporate social responsibility central to its brand, adding to customer focus and reflecting its values. Leaders developed the Bank of Value theme and implemented it through activities such as microfinance in poor communities, environmentally... View Details
      Keywords: Brands and Branding; Corporate Social Responsibility and Impact; Competitive Strategy; Competitive Advantage
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      Kanter, Rosabeth M., and Ricardo Reisen de Pinho. "Banco Real: Banking on Sustainability." Harvard Business School Case 305-100, April 2005. (Revised November 2008.)
      • October 1997 (Revised May 1998)
      • Supplement

      Asda (B)

      By: Michael Beer and James Weber
      Describes Archie Norman's efforts over a five-year period to turn around the company by regaining financial control, delivering management, creating experimental projects where individuals felt free to innovate, instituting a back-to-roots strategy that put customers... View Details
      Keywords: Change Management; Customer Relationship Management; Governance Controls; Innovation and Invention; Management; Service Delivery; Organizational Culture; Strategy; Food and Beverage Industry; Food and Beverage Industry
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      Beer, Michael, and James Weber. "Asda (B)." Harvard Business School Supplement 498-007, October 1997. (Revised May 1998.)
      • Article

      Are You Really Innovating Around Your Customers' Needs?

      By: Sunil Gupta
      Every company believes it is customer-centric. However, most of them are product- and service-centric first, focusing on how to enhance their offerings rather than putting themselves in their customers’ shoes. To come up with truly innovative customer-centric ideas,... View Details
      Keywords: Customer Focus and Relationships; Customer Satisfaction; Innovation and Management
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      Gupta, Sunil. "Are You Really Innovating Around Your Customers' Needs?" Harvard Business Review (website) (October 1, 2020).
      • 22 Mar 2016
      • News

      Andrew S. Grove Dies at 79; Intel Chief Spurred Semiconductor Revolution

      • 08 Mar 2013
      • News

      What’s Marissa Mayer to Do?

      • Research Summary

      Overview

      By: Lakshmi Ramarajan
      How do people manage their professional identity alongside other identities traditionally considered outside the domain of work, such as identities stemming from their family roles, personal values, race, class, gender, and nationality? Professor Ramarajan’s research... View Details
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