Show Results For
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All HBS Web
(15,561)
- People (54)
- News (3,492)
- Research (9,333)
- Events (76)
- Multimedia (112)
- Faculty Publications (6,732)
Show Results For
-
All HBS Web
(15,561)
- People (54)
- News (3,492)
- Research (9,333)
- Events (76)
- Multimedia (112)
- Faculty Publications (6,732)
- Research Summary
Research Questions
One overarching question drives my research: What are effective marketing strategies for managers in creative industries?
I focus on three sub-questions:
- How can managers in creative industries effectively manage products and product... View Details
- August 2009
- Case
The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co.
- July 2019 (Revised May 2020)
- Case
AT&T, Retraining, and the Workforce of Tomorrow
- 10 Jun 2014
- Working Paper Summaries
Cohort Turnover and Productivity: The July Phenomenon in Teaching Hospitals
- August 2016
- Supplement
Videojet (B)
- May 03 2022
- Interview
Interview with Faculty Cochairs Robert S. Kaplan & Herman B. 'Dutch' Leonard
- April 2013
- Article
Information and Subsidies: Complements or Substitutes?
- 19 Feb 2008
- Research & Ideas
Radical Design, Radical Results
Richard L. Nolan
Professor Nolan earned his B.A. from the University of Washington in Production and Operations Research in 1962, and his M.B.A and Ph.D. in 1963 and 1966, respectively. Upon graduation in 1966, he joined Boeing Commercial Airplane Company as an Information... View Details
- March 2011 (Revised July 2011)
- Case
Vestas' World of Wind
- 01 Nov 2022
- Research & Ideas
A Penny for Your Thoughts? For Big-Picture Ideas, the Right Pay Structure Matters
- March 2020
- Technical Note
Intrapreneurship: Leading Innovation Efforts in Established Organizations
Jill J. Avery
Dr. Jill Avery is a Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the marketing unit at Harvard Business School. She is a respected authority on branding and brand management, customer relationship... View Details
- 26 Apr 2010
- Research & Ideas
When Other Companies Compete Like Crazy, Dare to Be Different
- 23 Nov 2010
- Working Paper Summaries
Growth Through Heterogeneous Innovations
- August 2021 (Revised July 2024)
- Case
Allbirds: Decarbonizing Fashion
- February 2019 (Revised May 2019)
- Case
Schneider Electric: Opening Up to External Innovation
- 27 Aug 2008
- Research & Ideas
Creating Leaders for Science-Based Businesses
- 29 Oct 2013
- First Look