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Show Results For
- All HBS Web
(10,085)
- People (41)
- News (3,263)
- Research (4,092)
- Events (42)
- Multimedia (163)
- Faculty Publications (2,882)
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- 17 Jul 2017
- Op-Ed
Op-Ed: As America Recedes from Global Leadership, Its CEOs are Stepping Up
own way. As GE CEO Jeff Immelt wrote when the president announced the US withdrawal from the Paris Climate Agreement, “Climate change is real. Industry must now lead and not depend on government.” Immelt is not alone. Never before in modern history has the business... View Details
Keywords: by Bill George
- 13 Apr 2015
- Research & Ideas
3 Ways Firms Can Profit From Environmental Investments
$96 million, as well as home rental service Airbnb, noting, "Why build new hotels when we've got all this spare capacity?" Henderson works closely with the STAR Lab, a new initiative focused on research about environmental consumer behavior. "We're looking at the best... View Details
- 16 Oct 2012
- First Look
First Look: October 16
from the mid-nineteenth century to the mid-twentieth. The establishment of the People's Republic in 1949, with a decided turn against foreign enterprises operating in China from the 1950s, and radical communism from the late 1960s through... View Details
Keywords: Sean Silverthorne
- 21 Jan 2020
- Research & Ideas
Lessons for Retailers from the Rebirth of Indie Bookstores
down to three main points: Community, Curation, and Convening. Community: As longtime community stalwarts, bookstores have been at the vanguard of the “buy local” movement, pioneering events such as Small-Business Saturday, and making... View Details
- 24 Jul 2000
- Research & Ideas
Global Brands: Connecting With Consumers Across Boundaries
Wedgwood to Dell. Before leading a wide-ranging discussion that dipped into topics such as cultural literacy, the impact of the Internet, and the continuing importance of traditional communications channels, Koehn provided an historical... View Details
Keywords: by James E. Aisner
- 05 Jan 2010
- First Look
First Look: January 5
that action is taken to address the problems, and (3) communicating about actions taken. Sixty-nine randomly selected hospitals, 20 of which were randomly selected to engage in the three activities for 18 months, participated in the... View Details
Keywords: Martha Lagace
- 29 Jan 2007
- Research & Ideas
The Business Press Is a Watchdog that Bites
financial communication in an expert manner. One of the appreciations that I got out of this research that I hadn't understood was the importance of the specialized press in certain industries. It was surprising to me how many of the... View Details
- 03 Sep 2020
- Op-Ed
Why American Health Care Needs Its Own SEC
excellent model. The business community should embrace this model to help solve its long-standing, unresolved issues with health care costs, quality, and access. A version of this commentary was first published by Bloomberg and adapted... View Details
- 18 Aug 2017
- Op-Ed
Op-Ed: Courageous Leader Triggers a Moral Revolt of CEOs Against Trump
CEOs are public figures, with responsibility to uphold their company’s mission and values. When these values are violated, even by someone as powerful as the president of the United States, they are obliged to take a clear stand. In this era of instant global View Details
Keywords: by Bill George
- April 2020
- Case
Cockpit Dynamics in Air France 447 and United 232
By: Amy C. Edmondson and Joshua Raymond
This case compares leadership and team dynamics between the cockpit crews in two renowned passenger airline crashes, twenty years apart: Air France 447 in 2009 and United 232 in 1989. The key dimensions of difference across the cases include organization and task... View Details
Keywords: Teams; Team Launch; Crisis Management; Groups and Teams; Leadership; Communication; Air Transportation Industry
Edmondson, Amy C., and Joshua Raymond. "Cockpit Dynamics in Air France 447 and United 232." Harvard Business School Case 620-127, April 2020.
- October 1982
- Supplement
Southwest Airlines: Interview with Lamar Muse, January 1978, Video
Presents an interview, made shortly before Mr. Muse left the airline, concerning how he responded to the Braniff fare cut during the great Texas Air War in spring 1973. His pithy and direct comments are invariably very well received by class participants. Instructors... View Details
Keywords: Air Transportation; Marketing Communications; Crisis Management; Air Transportation Industry
Lovelock, Christopher H. "Southwest Airlines: Interview with Lamar Muse, January 1978, Video." Harvard Business School Video Supplement 883-510, October 1982.
- October 1986 (Revised January 1991)
- Case
Manac Systems International Ltd.
Manac Systems International is confronting a decision about how best to market one of its computer software product lines to small law firms. In the past, Manac has focused on traditional personal selling approaches to market software products that ran on IBM... View Details
Keywords: Marketing Communications; Marketing Channels; Software; Product Marketing; Information Technology Industry
Kosnik, Thomas J. "Manac Systems International Ltd." Harvard Business School Case 587-076, October 1986. (Revised January 1991.)
- April 2025 (Revised June 2025)
- Case
Governing Sustainability in a Shifting Context (A)
By: Lynn S. Paine and Will Hurwitz
In early 2025, boards of directors had to rethink corporate responsibility and sustainability efforts amid rapidly-shifting social, legal, regulatory, and economic forces. While just a few years earlier, calls to address racial justice and climate change reached into... View Details
Keywords: Climate Change; Corporate Governance; Diversity; Leadership; Business or Company Management; Mission and Purpose; Social Media; Race; Environmental Sustainability; Governing Rules, Regulations, and Reforms; Governing and Advisory Boards; Lawfulness; Lawsuits and Litigation; Measurement and Metrics; Corporate Social Responsibility and Impact; Business and Shareholder Relations; Social Issues; Retail Industry; Food and Beverage Industry; Banking Industry; United States
Paine, Lynn S., and Will Hurwitz. "Governing Sustainability in a Shifting Context (A)." Harvard Business School Case 325-121, April 2025. (Revised June 2025.)
- September 2024
- Case
Open Door Legal: Universal Legal Access
By: Brian Trelstad, Taylor Greenthal and Sarah Mehta
This case is about Open Door Legal (ODL), a San Francisco-based civil legal aid nonprofit. CEO Adrian Tirtanadi founded the organization in 2012 with a mission to achieve universal access to legal representation for all city residents. By 2024, ODL had opened four... View Details
- September 2019
- Exercise
Difficult Conversations (B)
By: Shikhar Ghosh and Shweta Bagai
The exercises can be used as a follow-up to the Yesware (A) case (#816-039), or in conjunction with any case that involves replacing a founding team member (and/or providing feedback to a top executive). This is a role-playing exercise, and has been carried out in the... View Details
Keywords: Firing; Feedback; Founders; Culture; Values; Neuroscience; Business Startups; Organizational Culture; Resignation and Termination; Communication; Emotions; Trust; Human Resources; Entrepreneurship
Ghosh, Shikhar, and Shweta Bagai. "Difficult Conversations (B)." Harvard Business School Exercise 820-056, September 2019.
- January 2002
- Case
Global Business Council on HIV/AIDS on World AIDS Day 2001, The
Explores the motivation for businesses to be concerned with the global AIDS epidemic. The formation of the council serves as an example of how business leaders are building a network of companies to develop an effective business response to AIDS-both through workforce... View Details
Keywords: Health; Social Issues; Global Strategy; Business and Community Relations; Growth and Development Strategy; Business and Government Relations; Health Industry
Barrett, Diana, and Daniella Ballou. "Global Business Council on HIV/AIDS on World AIDS Day 2001, The." Harvard Business School Case 302-086, January 2002.
- July 2024
- Case
Living up to Purpose and Performance at Parker Hannifin
By: Hubert Joly, Alicia Dadlani and Martha Hostetter
In 2019, Parker Hannifin, one of the world’s largest manufacturers of motion and control technologies, did something unusual for an industrial company: it created a purpose statement. Even though it already had a clear business strategy and longstanding culture of... View Details
Keywords: Mission and Purpose; Health Pandemics; Leadership; Business or Company Management; Organizational Culture; Business Strategy; Communication Strategy; Manufacturing Industry; Industrial Products Industry; Cleveland; Ohio; United States
Joly, Hubert, Alicia Dadlani, and Martha Hostetter. "Living up to Purpose and Performance at Parker Hannifin." Harvard Business School Case 525-015, July 2024.
- 2019
- Working Paper
Persuasive Propaganda During the 2015 Argentine Ballotage
By: Rafael Di Tella, Sebastian Galiani and Ernesto Schargrodsky
We study a propaganda campaign sponsored by the government against the main political challenger in the days preceding the 2015 Argentine runoff presidential election. Subjects in the treatment group watched an “ad” initially aired during soccer transmissions that was... View Details
Keywords: Propaganda; Persuasion; Voting; Political Elections; Government and Politics; Communication Strategy; Power and Influence; Public Opinion; Argentina
Di Tella, Rafael, Sebastian Galiani, and Ernesto Schargrodsky. "Persuasive Propaganda During the 2015 Argentine Ballotage." Harvard Business School Working Paper, No. 20-030, September 2019. (Revised November 2019.)
- Article
Seeker Beware: The Interpersonal Costs of Ignoring Advice
By: Hayley Blunden, Jennifer M. Logg, Alison Wood Brooks, Leslie John and Francesca Gino
Prior advice research has focused on why people rely on (or ignore) advice and its impact on judgment accuracy. We expand the consideration of advice-seeking outcomes by investigating the interpersonal consequences of advice seekers’ decisions. Across nine studies, we... View Details
Keywords: Advice; Advice Seeking; Expertise; Impression Management; Wisdom Of Crowds; Interpersonal Communication; Relationships; Behavior; Experience and Expertise; Perception; Judgments; Outcome or Result
Blunden, Hayley, Jennifer M. Logg, Alison Wood Brooks, Leslie John, and Francesca Gino. "Seeker Beware: The Interpersonal Costs of Ignoring Advice." Organizational Behavior and Human Decision Processes 150 (January 2019): 83–100.
- April 2011
- Case
Shimano: The Intel of the Bicycle Business
By: Hirotaka Takeuchi and Carin-Isabel Knoop
Shimano, known as the Intel of the bicycle business, is contemplating on investing in a new growth market, namely the comfort bicycle market. View Details