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  • Web

History - Entrepreneurship

initiatives—from the New Venture Competition to the Rock Accelerator to the Rock 100—have emerged as potent tools for would-be entrepreneurs to experience the practical reality of chasing a dream. The faculty includes some of the top... View Details
  • 06 Dec 2017
  • What Do You Think?

Is It Time To Break Up Amazon, Apple, Facebook, or Google?

our country as ‘zombie’ towns, each state may have a larger part in how Amazon operates.” Guy Higgins pointed out distinctions between practices used to gain market power in the past and present. “Standard Oil was an abusive monopoly,... View Details
Keywords: by James Heskett; Technology; Web Services
  • 10 Nov 2021
  • Blog Post

Veterans in the MBA Program: Profiles of Service

the classroom. Here’s a look at three MBA student veterans. Julie Guzman (MBA 2022) Photo courtesy Julie Guzman On an early morning run in 2010, Julie Guzman noticed that the only other people active on her undergraduate campus were ROTC students View Details
  • Profile

Erin Kaivan

the security of a community, but helps individual people lift themselves out of poverty." A time of transitions Confident that an MBA would help her shift from the military to a business career, Erin applied to HBS. This was not only the fulfillment of a... View Details
Keywords: Consulting
  • November 2017
  • Teaching Note

Amazon.com, 2016

By: John R. Wells and Gabriel Ellsworth
Teaching Note for HBS No. 716-402. On January 28, 2016, Amazon announced record 2015 operating profits of $2.2 billion on $107 billion of sales, and the markets responded with cautious optimism. For years, founder and CEO Jeffrey Bezos had prioritized growth and... View Details
Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Market Platforms; Two-Sided Platforms; Competition; Internet; Corporate Strategy; Online Advertising; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Hardware; Information Technology; Mobile Technology; Online Technology; Technology Networks; Technology Platform; Web; Web Sites; Price; Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Retail Industry; Advertising Industry; Distribution Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Manufacturing Industry; Motion Pictures and Video Industry; Music Industry; Publishing Industry; Shipping Industry; Technology Industry; Video Game Industry; Web Services Industry; United States; Washington (state, US); Seattle
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  • January 2013 (Revised March 2017)
  • Case

CloudFlare, Inc.: Running Hot?

By: Thomas R. Eisenmann and Alex Godden
In July 2012, the cofounders of CloudFlare, a Silicon Valley startup that protects websites and accelerates their traffic, are considering the implications of five employees' resignations over the prior three months. Was this natural attrition for a high-tech venture... View Details
Keywords: Management Practices and Processes; Employee Relationship Management; Organizational Structure; Organizational Culture; Organizational Change and Adaptation; Growth Management; Internet and the Web; Entrepreneurship; Resignation and Termination; Business Startups; Information Technology Industry; Web Services Industry; California
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  • Web

HBS - Financials | Supplemental Financial Information

editorial section of the HBP website features motivational lessons and practical insights on a range of topics. Revenue from Corporate Learning declined 7 percent from the prior year. As a result of COVID-19, many corporate clients... View Details
  • 03 May 2022
  • Research & Ideas

Desperate for Talent? Consider Advancing Your Own Employees First

Job openings in the United States continue to hover at record high levels, exacerbated by the Great Resignation and a sputtering emergence from the pandemic. Competition remains fierce among companies struggling to find qualified workers. Yet many employers,... View Details
Keywords: by Rachel Layne
  • 22 Jan 2016
  • Blog Post

Case Protagonists at HBS

being ethical and acting with integrity. It’s being respectful and grateful to others. It’s enjoying the presence of people and giving as much knowledge as you plan to take. Practice those things. View Details
  • 17 Jun 2015
  • Lessons from the Classroom

Excellence Comes From Saying No

through a new course for MBA students, Why You Should Care: Creating the Conditions for Excellence, co-taught with Senior Lecturer and venture capital guru Amy Schulman. Together, they created a course unlike any other at the school, both profoundly View Details
Keywords: by Michael Blanding
  • 10 Apr 2023
  • News

Leading the Way

with applications, recommendations, and even practice interviews. "Michael was one of our first Be A Leader grads and he's quickly become our poster child for the program's success," says Trujillo. "He became our first Be A Leader kid to... View Details
Keywords: Margie Kelley
  • Portrait Project

Josh Bronstein

practice trapeze tricks I learned that summer. If my job could be that fun, I reasoned, it wouldn't be work. I want to spend my life helping others realize that their work, too, can be that fun. I want to engage, motivate, develop, and... View Details
  • 28 Oct 2014
  • First Look

First Look: October 28

  Publications October 2014 John Wiley & Sons International Strategy: Context, Concepts and Implications By: Collis, David J. Abstract—This book is designed for every student who will be involved in managing and advising companies that compete internationally or... View Details
Keywords: Carmen Nobel
  • 10 Dec 2013
  • Working Paper Summaries

Information and Incentives in Online Affiliate Marketing

Keywords: by Benjamin G. Edelman & Wesley Brandi; Publishing; Technology
  • 07 Feb 2013
  • Working Paper Summaries

Which Does More to Determine the Quality of Corporate Governance in Emerging Economies, Firms or Countries?

Keywords: by Andrea Hugill & Jordan Siegel
  • March–April 2023
  • Article

Market Segmentation Trees

By: Ali Aouad, Adam Elmachtoub, Kris J. Ferreira and Ryan McNellis
Problem definition: We seek to provide an interpretable framework for segmenting users in a population for personalized decision making. Methodology/results: We propose a general methodology, market segmentation trees (MSTs), for learning market... View Details
Keywords: Decision Trees; Computational Advertising; Market Segmentation; Analytics and Data Science; E-commerce; Consumer Behavior; Marketplace Matching; Marketing Channels; Digital Marketing
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  • February 2021
  • Article

Assessment of Electronic Health Record Use Between U.S. and Non-U.S. Health Systems

By: A Jay Holmgren, Lance Downing, David W. Bates, Tait D. Shanafelt, Arnold Milstein, Christopher Sharp, David Cutler, Robert S. Huckman and Kevin A. Schulman
Importance: Understanding how the electronic health record (EHR) system changes clinician work, productivity, and well-being is critical. Little is known regarding global variation in patterns of use.
Objective: To provide insights into which EHR... View Details
Keywords: Electronic Health Records; Health Care and Treatment; Online Technology; Health Industry; Information Technology Industry
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  • Article

Contagion of Cooperation in Static and Fluid Social Networks

By: Jillian J. Jordan, David G. Rand, Samuel Arbesman, James H. Fowler and Nicholas A. Christakis
Cooperation is essential for successful human societies. Thus, understanding how cooperative and selfish behaviors spread from person to person is a topic of theoretical and practical importance. Previous laboratory experiments provide clear evidence of social... View Details
Keywords: Social Contagion; Social Networks; Cooperation; Behavior; Social Media
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  • October 2019
  • Case

Street Symphony: Making Human Connections Through Music

By: Rohit Deshpandé
To Vijay Gupta, music was sacred. A highly accomplished and renowned violinist with The Los Angeles Philharmonic, Gupta believed the act of making and performing music was a deeply spiritual practice — one that had the power to heal audiences and musicians... View Details
Keywords: Arts; Cultural Entrepreneurship; Nonprofit Organizations; Social Issues; Business and Community Relations; Music Entertainment; Human Needs; Music Industry; Los Angeles; California; United States
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  • April 2009
  • Article

How to Market in a Downturn

By: John A. Quelch and Katherine Jocz
This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Because no two recessions are exactly alike, marketers find themselves in poorly... View Details
Keywords: Customers; Economic Slowdown and Stagnation; Spending; Marketing Strategy; Consumer Behavior; Segmentation
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