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  • July 2007 (Revised September 2009)
  • Case

CEMEX (A): Building the Global Framework (1985-2004)

By: Rosabeth M. Kanter, Pamela Yatsko and Ryan Raffaelli
CEMEX grew through acquisitions from a Latin American to a global company under the leadership of a CEO who believed in the importance of a "one enterprise" culture and benchmarking against world standards. As the CEO ponders an acquisition that would double the... View Details
Keywords: Mergers and Acquisitions; Competency and Skills; Globalized Firms and Management; Growth and Development Strategy; Organizational Change and Adaptation; Integration; Latin America
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  • November 2015 (Revised May 2016)
  • Case

Aspiring Minds

By: Karim R. Lakhani, Marco Iansiti and Christine Snively
By 2015, India-based employment assessment and certification provider Aspiring Minds had helped facilitate over 300,000 job matches through its assessment tools. Aspiring Minds' flagship product, the Aspiring Minds Computer Adaptive Test (AMCAT), used machine learning... View Details
Keywords: Information Technology; Strategy; Higher Education; Technological Innovation; Employment; Technology Industry; India; China
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  • 08 Feb 2011
  • First Look

First Look: Feb. 8

Abstract The financial crisis of 2008-2009 has revealed that our broad model of corporate governance is broken, independent of the shortcomings in the regulatory system. Managers and boards of directors in scores of systemically important... View Details
Keywords: Sean Silverthorne
  • December 2014 (Revised April 2015)
  • Case

Apple, Einhorn, and iPrefs

By: Carliss Y. Baldwin, Hanoch Feit, Edward A. Minasian and Brandon Van Buren
In March 2013, Apple Computer has a very large cash balance, and is under pressure to return cash to shareholders. Hedge fund manager David Einhorn thinks Apple can "unlock value" by issuing perpetual preferred stock, dubbed iPrefs. Henry Blodget, CEO of Business... View Details
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  • 23 Apr 2013
  • First Look

First Look: April 23

hope of creating a company that could command the high valuations seen recently by a number of social networking concerns. Purchase this case: http://hbr.org/search/813147-PDF-ENG Harvard Business School... View Details
Keywords: Sean Silverthorne
  • 2019
  • Chapter

Return on Invested Capital (ROIC)

By: Carliss Y. Baldwin
Return on invested capital (ROIC) is a financial measure of the profitability of a firm or business unit. If it is greater than the business's cost of capital, then reinvestment of earnings increases shareholder VALUE. The ROIC also determines a maximum self-sustaining... View Details
Keywords: Capital Efficiency; Dupont Analysis; Financial Metrics; Schumpeterian Competition; Sustainable Growth; Competitive Advantage; Financial Strategy; Resource Allocation; Valuation; Value Creation
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  • 13 Jun 2013
  • News

Apple Thinks, and Makes, Different

  • 02 Sep 2010
  • News

Disputing wrongful dismissal; consumers like underdogs, too

  • May 2009
  • Article

The Definitive Guide to Recruiting in Good Times and Bad

By: Claudio Fernández-Aráoz, Boris Groysberg and Nitin Nohria
This article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Few companies are thinking about hiring right now, but that's a mistake. If history... View Details
Keywords: Talent and Talent Management; Economic Slowdown and Stagnation; Recruitment; Selection and Staffing; Management Practices and Processes; Managerial Roles
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  • September 1992 (Revised August 2010)
  • Case

The Carried Interest

By: Henry B. Reiling
Makes the point that general partners and others frequently contract to receive a share of any profits that the venture they manage generates. This practice raises the question of whether the value of this contract right should be taxed when it is received or only when... View Details
Keywords: Venture Capital; Cash Flow; Profit Sharing; Taxation; Contracts; Business or Company Management; Partners and Partnerships
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  • November 2020
  • Teaching Note

DayTwo: Going to Market with Gut Microbiome

By: Ayelet Israeli
Teaching Note for HBS Case No. 519-010. DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals.... View Details
Keywords: Start-up Growth; Startup; Positioning; Targeting; Go To Market Strategy; B2B Vs. B2C; B2B2C; Health ＆ Wellness; AI; Machine Learning; Female Ceo; Female Protagonist; Science-based; Science And Technology Studies; Ecommerce; Applications; DTC; Direct To Consumer Marketing; US Health Care; ＂USA,＂; Innovation; Pricing; Business Growth; Segmentation; Distribution Channels; Growth and Development Strategy; Business Startups; Science-Based Business; Health; Innovation and Invention; Marketing; Information Technology; Business Growth and Maturation; E-commerce; Applications and Software; Health Industry; Technology Industry; Insurance Industry; Information Technology Industry; Food and Beverage Industry; Israel; United States
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  • January 2023 (Revised December 2023)
  • Case

OhmConnect: Energizing the Future

By: Jeffrey F. Rayport, Jennifer Fonstad and Nicole Tempest Keller
Founded in 2013, OhmConnect was a free consumer web app that alerted customers about peak hours of electricity demand, and paid them to lower their energy use at home during these periods. The company sold the aggregated reductions generated by thousands of households... View Details
Keywords: App Development; Renewable Energy; Electricity Usage; Regulations; VC; Technology; Customer Acquisition Cost (CAC); Scalability; Applications and Software; Growth and Development Strategy; Governing Rules, Regulations, and Reforms; Business Model; Venture Capital; Energy Industry; United States; California; Texas; Europe
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  • July 2006 (Revised February 2007)
  • Case

LinkedIn (A)

By: Mikolaj Jan Piskorski
In the summer of 2005, LinkedIn, a two-year-old start-up, was choosing between two options to monetize its 5 million business people network. Members could contact each other through trusted intermediaries on the network to offer or seek jobs, consulting engagements,... View Details
Keywords: Risk and Uncertainty; Business Growth and Maturation; Internet and the Web; Social and Collaborative Networks; Business Startups; Growth and Development Strategy; Service Industry
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  • January 2024 (Revised May 2024)
  • Case

Runa

By: Paul Gompers and Carla Larangeira
In early 2022, Courtney McColgan, founder and CEO of Runa, a human resources and payroll Software-as-a-Service platform, faced an unexpected tech market downturn. Founded in 2018, Runa catered to small and medium-sized businesses in Mexico, offering an affordable and... View Details
Keywords: Business Startups; Volatility; Entrepreneurship; Decision Making; Leadership; Management; Venture Capital; Organizational Change and Adaptation; Business Growth and Maturation; Latin America
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    Youngme Moon

    Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and culture, with a particular focus on the emergent AI economy. She is the author of the bestselling book, View Details

    Keywords: advertising; automobiles; automotive; clothing; communications; computer; consumer products; e-commerce industry; electronics; entertainment; fashion; high technology; home video games; information; information technology industry; internet; marketing industry; music; pharmaceuticals; toy; video games
    • February 21, 2025
    • Article

    How a Company’s Ownership Model Shapes the Mistakes It Makes

    By: Josh Baron
    Why do some companies continue to thrive for decades and others die after an initial run of success? Like many kinds of accidents, company failure is generally the consequence of cascading effects that combine to overwhelm a previously effective strategy. But the... View Details
    Keywords: Business Exit or Shutdown; Failure; Ownership
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    • 31 Jan 2022
    • Research & Ideas

    Where Can Digital Transformation Take You? Insights from 1,700 Leaders

    customer-company interactions, even in business-to-business industries, to be as fast and intuitive as tapping out a text or playing a video game. Not only must a company offer high-quality products View Details
    Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards
    • 05 Dec 2023
    • Research & Ideas

    Lessons in Decision-Making: Confident People Aren't Always Correct (Except When They Are)

    the right people are confident, suggests recent research by Thomas Graeber, assistant professor at Harvard Business School. His work tested the effects of meta-cognition—essentially, whether more skilled people are also more confident... View Details
    Keywords: by Kara Baskin
    • April 2012
    • Case

    Man Group (A)

    By: Robert C. Pozen and Thomas M. Clay
    The Man Group was a huge and successful UK-based hedge fund and fund of funds manager. Through acquisitions, the company had consciously diversified its portfolio of investment products. In 2007 Man had to decide whether or not to spin off its brokerage business. Man... View Details
    Keywords: Asset Management; Investment Funds; Financial Crisis; Decisions; Organizational Change and Adaptation; Diversification; Business Growth and Maturation; Business Strategy; Financial Services Industry; United Kingdom; Europe
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    • 2017
    • Book

    Global Marketing Management: A Casebook

    By: John A. Quelch

    During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details

    Keywords: Marketing; Management; Globalization; Competitive Strategy
    Related