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  • 09 Aug 2022
  • Cold Call Podcast

A Lesson from Google: Can AI Bias be Monitored Internally?

Keywords: Re: Tsedal Neeley
  • 02 Aug 2011
  • Working Paper Summaries

To Groupon or Not to Groupon: The Profitability of Deep Discounts

Keywords: by Benjamin Edelman, Sonia Jaffe & Scott Duke Kominers; Technology; Technology
  • June 2020
  • Article

Real-time Data from Mobile Platforms to Evaluate Sustainable Transportation Infrastructure

By: Omar Isaac Asensio, Kevin Alvarez, Arielle Dror, Emerson Wenzel, Catharina Hollauer and Sooji Ha
By displacing gasoline and diesel fuels, electric cars and fleets reduce emissions from the transportation sector, thus offering important public health benefits. However, public confidence in the reliability of charging infrastructure remains a fundamental barrier to... View Details
Keywords: Environmental Sustainability; Transportation; Infrastructure; Behavior; AI and Machine Learning; Demand and Consumers
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    Walter A. Friedman

    Walter A. Friedman is Director of the Business History Initiative and Lecturer.  He edits Business History Review with Geoff Jones. He specializes in business, labor, and economic history. He is author of Fortune Tellers: The Story of America's First... View Details

    Keywords: information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry
    • November 2022
    • Case

    The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales

    By: Regina E. Herzlinger and Tiffany Farrell
    Can an online, direct-to-consumer pharmacy both improve the quality and speed of care for patients who need branded drugs and stabilize profits for pharmaceutical manufacturers? UpScript, after years spent achieving legal and regulatory compliance and simultaneous... View Details
    Keywords: DTC; Internet and the Web; Marketing Channels; Customer Value and Value Chain; Governing Rules, Regulations, and Reforms; Competitive Strategy; Service Delivery; Growth and Development Strategy; Health Industry; Health Industry; Health Industry
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    • 16 Jan 2013
    • Research & Ideas

    The Messy Link Between Slave Owners and Modern Management

    accounting techniques is partly due to a Mississippi planter and accountant named Thomas Affleck, who developed account books for plantation owners that allowed them to make sophisticated calculations and measure productivity in a standardized way. Tracking this View Details
    Keywords: by Katie Johnston
    • June 2018 (Revised July 2023)
    • Case

    John Chambers, Cisco, and China: Upgrading a Golden Shield

    By: Geoffrey Jones and Emily Grandjean
    This case examines the role of Cisco led by John Chambers in facilitating web filtering in China. It begins by tracing the origins of Cisco as a pioneer of networking equipment. John Chambers, who had worked as a sales manager at IBM and Wang Laboratories, joined Cisco... View Details
    Keywords: Cisco; Internet and the Web; Governance Controls; Ethics; Rights; Corporate Social Responsibility and Impact; Technology Industry; China
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    • Web

    Clubs - Business & Environment

    MBA Experience Clubs 0ms Student-led clubs and activities give students the opportunity to become better informed about and engaged in issues and possible career paths. A number of clubs focus on the link between business and environment... View Details
    • 2012
    • Chapter

    Integrated Reporting Requires Integrated Assurance

    By: Robert G. Eccles, Michael P. Krzus and Liv A. Watson
    In the wake of the recent financial crisis, increasing the effectiveness of auditing has weighed heavily on the minds of those responsible for governance. When a business is profitable and paying healthy dividends to its stockholders, fraudulent activities and... View Details
    Keywords: Risk Management; Crime and Corruption; Integrated Corporate Reporting; Governance Compliance; Organizational Culture; Management Systems; Laws and Statutes; Information Management; Accounting Audits; Financial Crisis
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    • September 2023 (Revised January 2024)
    • Case

    AI21 Labs in 2023: Strategy for Generative AI

    By: David Yoffie, Orna Dan and Elena Corsi
    Israeli generative artificial intelligence company AI21 Labs was founded in 2017 to realize the vision of true machine intelligence. It sought to reinvent writing and reading and in 2020 it launched Wordtune, an app using GenAI software to offer alternate text... View Details
    Keywords: Decision Making; AI and Machine Learning; Innovation Strategy; Growth and Development Strategy; Applications and Software; Competitive Strategy; Technology Industry; Israel
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    • Web

    General Management Curriculum - Faculty & Research

    Tadikonda Fall 2025 Q1Q2 3.0 Field Course: Business of the Arts (also listed under Entrepreneurial Management) Rohit Deshpande , Henry McGee Spring 2026 Q3Q4 3.0 Field Course: Advanced Business Plans for Innovating in Health Care (also... View Details
    • January 2021 (Revised May 2021)
    • Case

    Amazon Shopper Panel: Paying Customers for Their Data

    By: Eva Ascarza and Ayelet Israeli
    This case introduces a new Amazon program that has consumers upload their receipts from transactions outside of Amazon, in exchange for money. Through the discussion, the case aims to explore issues in customers’ privacy in the digital age, the value of customers’ own... View Details
    Keywords: Data Analytics; Data Privacy; Data Management; ＂Marketing Analytics＂; Marketing Communication; Marketing Research; Data-driven Management; E-Commerce Strategy; Ethical Decision Making; CRM; Consumer Protection; Targeted Advertising; Targeted Policies; Data Ownership; Marketing; Research; Marketing Communications; Analytics and Data Science; Management; Customer Relationship Management; Ethics; E-commerce; Technology Industry; Technology Industry; United States
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    • June 2020
    • Background Note

    Customer Management Dynamics and Cohort Analysis

    By: Elie Ofek, Barak Libai and Eitan Muller
    The digital revolution has allowed companies to amass considerable amounts of data on their customers. Using this information to generate actionable insights is fast becoming a critical skill that firms must master if they wish to effectively compete and win in today’s... View Details
    Keywords: Cohort Analysis; Customers; Analytics and Data Science; Segmentation; Analysis; Customer Value and Value Chain
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    • April 2025
    • Case

    Lisa Su and AMD (A)

    By: Joshua D. Margolis, Matthew Preble and Dave Habeeb
    This multimedia case study focuses on CEO Lisa Su’s turnaround and subsequent transformation of the technology company Advanced Micro Devices, Inc. (AMD). When Su accepted the top position in 2014, AMD was on the verge of collapse. Su focused on the company’s culture,... View Details
    Keywords: Turnaround; Change Management; Transformation; Decision Making; Globalized Markets and Industries; Government and Politics; AI and Machine Learning; Innovation and Management; Innovation Strategy; Innovation Leadership; Leadership Style; Leading Change; Management; Product Design; Product Development; Organizational Change and Adaptation; Organizational Culture; Organizational Design; Strategic Planning; Business and Shareholder Relations; Business and Stakeholder Relations; Research and Development; Business Strategy; Competitive Strategy; Competitive Advantage; Corporate Strategy; Semiconductor Industry; Computer Industry; United States; California; Texas
    Related
    • August 2014 (Revised October 2014)
    • Case

    Beyoncé

    By: Anita Elberse and Stacie Smith
    In December 2013, music superstar Beyoncé is about to surprise her fans with the release of her self-titled album. The team at her company Parkwood Entertainment, which general manager Lee Anne Callahan-Longo described as "a management, music, and production company... View Details
    Keywords: Marketing; Beyoncé; Internet and the Web; Music Entertainment; Distribution Channels; Product Launch; Music Industry
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    • August 2014
    • Case

    Netflix in 2011

    By: Willy Shih and Stephen Kaufman
    Reed Hastings founded Netflix to provide a home movie service that would do a better job satisfying customers than the traditional retail rental model. But as it encountered challenges it underwent several major strategy shifts, ultimately developing a business model... View Details
    Keywords: Netflix; DVD; DVD-by-mail; Streaming; Online Entertainment; Online Video; Disruptive Innovation; Innovation and Management; Innovation Strategy; Business Model; Disruption; Operations; Service Operations; Entertainment; Film Entertainment; Television Entertainment; Media; Strategy; Business or Company Management; Competitive Strategy; Competitive Advantage; Corporate Strategy; Expansion; Technology; Technology Adoption; Technology Platform; Web; Entertainment and Recreation Industry; United States
    Related
    • 01 Dec 2023
    • News

    In My Humble Opinion: Plugged In

    In a career spent investing in innovative startups at Intel, leading National Grid’s innovation and investment operations, and founding a nonpro t dedicated to advancing women and minorities to positions of top corporate leadership, Lisa Lambert (MBA 1997) always has... View Details
    Keywords: Deborah Blagg
    • 01 Aug 1998
    • News

    Spangler Family Gift Endows New Campus Center

    a post office, the Coop, a travel center, and automated bank-teller machines. The top floor of the building will house over twenty "project rooms," sized for meetings of up to ten people and equipped with technology and media service... View Details
    Keywords: Nancy O. Perry
    • Teaching Interest

    Overview

    By: Ethan S. Bernstein
    Professor Bernstein currently teaches a second-year MBA course in Managing Human Capital (MHC). He is also the faculty chair for the Harvard Business School Online Developing Yourself as a Leader course and teaches in a variety of executive education... View Details
    Keywords: Leadership; Leadership Development; Leadership Style; Innovation Leadership; Management Practices and Processes; Management Succession; Management Style; Management Systems; Management Teams; Managerial Roles; Organizations; Organizational Culture; Organizational Design; Organizational Structure; Mission and Purpose; Organizational Change and Adaptation; Performance; Information Technology; Strategy; Human Resources; Compensation and Benefits; Employees; Recruitment; Resignation and Termination; Retention; Selection and Staffing
    • 22 Nov 2023
    • News

    So You Want to Join a Startup

    Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: At age 29, Gus Bessalel (MBA 1988) decided to leave consulting for a decidedly less glamorous life as an entrepreneur, working out of a storage room in the bowels of an underground hotel... View Details