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  • All HBS Web  (22,483)
    • People  (32)
    • News  (4,037)
    • Research  (15,511)
    • Events  (165)
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  • October 1997
  • Case

L'Oreal of Paris: Bringing 'Class to Mass' with Plenitude

By: Robert J. Dolan
L'Oreal's strategy is to "trickle down" technology over time from high-end outlets like department stores to mass-markets, such as drugstores. The mass market brand Plenitude has become the market leader in France, but even eight years after introduction in the United... View Details
Keywords: Problems and Challenges; Marketing Strategy; Brands and Branding; Globalization; Beauty and Cosmetics Industry; Retail Industry; France; United States
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Dolan, Robert J. "L'Oreal of Paris: Bringing 'Class to Mass' with Plenitude." Harvard Business School Case 598-056, October 1997.
  • 2018
  • Book

Food Citizenship: Food System Advocates in an Era of Distrust

By: Ray A. Goldberg
The global food system is the largest segment of the world's economy. As agribusiness-studies pioneer Ray Goldberg suggests, it is also the largest health system on the planet. And it is changing fast. Its size and importance to human, environmental, and economic... View Details
Keywords: Food; System; Global Range; Health; Environmental Sustainability; Development Economics; Partners and Partnerships; Public Opinion; Agriculture and Agribusiness Industry; Food and Beverage Industry
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Goldberg, Ray A. Food Citizenship: Food System Advocates in an Era of Distrust. New York: Oxford University Press, 2018.
  • February 1993 (Revised November 2001)
  • Background Note

Challenge of Growth, The

Presents a conceptual framework for understanding the general management task, and given this framework, explores the challenges growth presents. View Details
Keywords: Framework; Business or Company Management; Growth and Development Strategy; Problems and Challenges
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Roberts, Michael J. "Challenge of Growth, The." Harvard Business School Background Note 393-106, February 1993. (Revised November 2001.)
  • 2019
  • Book

Creative Construction: The DNA of Sustained Innovation

By: Gary P. Pisano
Creative Construction tackles the myth that larger enterprises are inherently incapable of transformative innovation and are doomed to be disrupted by nimble start-ups. If larger enterprises seem incapable of transformative innovation, it is due to how we design... View Details
Keywords: Innovation and Invention; Business Growth and Maturation; Innovation Strategy; Organizational Culture; Management Systems; Creativity; Leading Change
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Pisano, Gary P. Creative Construction: The DNA of Sustained Innovation. New York: PublicAffairs, 2019.
  • April 2006
  • Background Note

Legal Aspects of Management: Increasing and Capturing the Value of Knowledge Assets

Describes the third module of the Harvard Business School MBA second-year elective course Legal Aspects of Management. This module deals with the way in which intellectual property rights--as protected by patents, copyrights, trademarks, and trade secrets--enable firms... View Details
Keywords: Rights; Patents; Competitive Advantage; Trademarks; Copyright
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Bagley, Constance E. "Legal Aspects of Management: Increasing and Capturing the Value of Knowledge Assets." Harvard Business School Background Note 806-137, April 2006.
  • 14 Sep 2009
  • Research & Ideas

Understanding Users of Social Networks

as Facebook and MySpace. He has also applied many of the insights to help companies develop strategies for leveraging these various online entities for profit. Addressing Network Failures "Online social... View Details
Keywords: by Sean Silverthorne; Advertising; Publishing
  • 2022
  • Chapter

The Servicification of the U.S. Economy: The Role of Startups versus Incumbent Firms

By: Mercedes Delgado, J. Daniel Kim and Karen G. Mills
Over the last few decades, the U.S. economy has exhibited a significant shift from manufacturing towards services. This transition has been particularly prominent in an important subcategory of services industries that drives innovation and employs many high-wage... View Details
Keywords: Servicification; Supply Chain Industries; STEM Labor; Innovation; Growth; Entrepreneurship; Innovation and Invention; Economic Growth; Policy; Service Industry; United States
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Delgado, Mercedes, J. Daniel Kim, and Karen G. Mills. "The Servicification of the U.S. Economy: The Role of Startups versus Incumbent Firms." In The Role of Innovation and Entrepreneurship in Economic Growth, edited by Michael J. Andrews, Aaron Chatterji, Josh Lerner, and Scott Stern. Chicago: University of Chicago Press, 2022.
  • 21 Jun 2012
  • Working Paper Summaries

Information Technology and Boundary of the Firm: Evidence from Plant-Level Data

Keywords: by Chris Forman & Kristina McElheran
  • Research Summary

Overview

By: Chiara Farronato
Based on a broad interest in the economics of innovation and the Internet, Professor Farronato concentrates her research on the evolution of e-commerce and peer-to-peer online platforms, including platform adoption, economies of scale, and drivers of heterogeneous... View Details
  • 14 Mar 2019
  • News

The Merchant of Osaka

country where women hold only 5 percent of senior leadership roles. Her strategy is radically simple: fix the system by designing for the patient. She’s leading a quiet shift, not a noisy revolution, but in... View Details
Keywords: Health, Social Assistance
  • September 2024 (Revised March 2025)
  • Case

Burn the Gondolas? Venice, the Ghetto, and the Seasons of Capitalism

By: Sophus A. Reinert, Charlotte Robertson and Robert Fredona
This case uses the history of Venice—from the driving of the first pylons in the lagoon to the abdication of the city’s last doge, across the ages of Marco Polo and Vivaldi—to explore the invention and global diffusion of capitalism, as well as the cyclical rise and... View Details
Keywords: Transformation; History; Power and Influence; Prejudice and Bias; Economic Systems; Italy
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Reinert, Sophus A., Charlotte Robertson, and Robert Fredona. "Burn the Gondolas? Venice, the Ghetto, and the Seasons of Capitalism." Harvard Business School Case 725-006, September 2024. (Revised March 2025.)
  • 20 Nov 2008
  • Working Paper Summaries

Was the Wealth of Nations Determined in 1000 B.C.?

Keywords: by Diego A. Comin, William Easterly & Erick Gong; Technology
  • 2016
  • Working Paper

Paying (for) Attention: The Impact of Information Processing Costs on Bayesian Inference

By: Scott Duke Kominers, Xiaosheng Mu and Alexander Peysakhovich
Human information processing is often modeled as costless Bayesian inference. However, research in psychology shows that attention is a computationally costly and potentially limited resource. We study a Bayesian individual for whom computing posterior beliefs is... View Details
Keywords: Behavior; Cognition and Thinking; Economics
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Kominers, Scott Duke, Xiaosheng Mu, and Alexander Peysakhovich. "Paying (for) Attention: The Impact of Information Processing Costs on Bayesian Inference." Working Paper, February 2016.
  • Dataset

League of Nations Membership

  • 15 Jan 2020
  • News

The Business of Access

Karae Lisle (MBA 1998) has watched firsthand the struggles of the homeless, with a close family member living on the streets and in shelters in Florida, on and off, for years. His personal struggles limited the family’s ability to help,... View Details
Keywords: Maureen Harmon
  • 12 Nov 2008
  • Research & Ideas

The Marketing of a President

meant that change was in the air. Add to that the economic meltdown that decimated millions of 401(k) retirement plans and undercut any Republican claim to be the better steward View Details
Keywords: by John Quelch
  • Spring 2020
  • Article

The Future of Platforms

By: Michael A. Cusumano, David B. Yoffie and Annabelle Gawer
Platforms power the world’s most valuable companies, but it will get harder and harder to capture and monetize their disruptive potential. View Details
Keywords: Platform Businesses; Platform; Strategy; Digital Platforms
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Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "The Future of Platforms." Art. 61304. Special Issue on Disruption 2020. MIT Sloan Management Review 61, no. 3 (Spring 2020).
  • 01 May 1998
  • News

Necessary Art of Persuasion

Keywords: Jay A. Conger
  • 25 Nov 2021
  • News

An Aria for the Ambidextrous Organization

organization—one that, as Tushman says, has “the dynamic capability to exploit existing strategies better than anyone and simultaneously explore new terrain.” Doing this can present a contradiction for organizations, Tushman admits, but... View Details
Keywords: opera; strategy; innovation; leadership; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • September 2019
  • Supplement

Adaptive Platform Trials: The Clinical Trial of the Future? (B)

By: Ariel D. Stern and Sarah Mehta
This case provides an update to the (A) case, which introduces students to adaptive platform trials, an ambitious, more efficient type of clinical trial that increases access to therapies. The (A) case centers on Dr. Brian Alexander’s efforts to launch an adaptive... View Details
Keywords: Clinical Trials; Drug Trials; Drug Testing; Cancer Trials; Glioblastoma; Platform Trials; Adaptive Trials; Adaptive Platform Trials; Health Testing and Trials; Health Care and Treatment; Financing and Loans; Business Strategy; Health Industry; United States
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Stern, Ariel D., and Sarah Mehta. "Adaptive Platform Trials: The Clinical Trial of the Future? (B)." Harvard Business School Supplement 620-001, September 2019.
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