by Bill Kirby - Publications - Faculty & Research

03 Mar 2003
What Do You Think?

Are Conditions Right for the Next Accounting Scandal?

auditors and audit committees whose mutual survival depends on each other, overly complicated accounting and tax systems, and the nature of the reporting relationships between internal auditors and those responsible for the integrity of their work. View Details

Keywords: by James Heskett; Accounting; Financial Services

Article

Sustainability, Business, and Health

By: George Serafeim, Amanda M. Rischbieth and Howard K. Koh

The coronavirus disease 2019 (COVID-19) pandemic has demonstrated that response demands involvement from every sector of society. As a major example, some businesses have stepped up in ways previously unimaginable. Garment companies have repurposed production to face... View Details

Keywords: COVID; COVID-19; Sustainability; Health And Wellness; Corporate Social Responsibility; Health Pandemics; Health; Corporate Social Responsibility and Impact; Corporate Accountability; Health Care and Treatment

Citation

Find at Harvard

Read Now

27 Jul 2019
Op-Ed

Does Facebook's Business Model Threaten Our Elections?

technology-driven efforts to sway their votes, and from as far away as Russia, according to US government claims. Social media in general and Facebook specifically were the primary weapons of choice. It worked so well that spending by US... View Details

Keywords: by George Riedel

08 Mar 2017
Op-Ed

Op-Ed: Can the Proposed American Health Care Act Improve on 'Obamacare'?

Yesterday, President Donald Trump endorsed the American Health Care Act (AHCA), a plan proposed by Republican United States lawmakers to replace the Affordable Care Act (ACA), more commonly known as “Obamacare.” Democrats rallied against... View Details

Keywords: by John Quelch, Dr. Gordon Moore, and Emily Boudreau

06 Feb 2006
What Do You Think?

Should CEOs of Public Companies Offer Earnings Guidance?

Summing Up Based on some of the most thoughtful comments to any of these columns, one might conclude that acceptable earnings guidance by CEOs should take on new forms. Let's first consider the pros and cons, then some research, then some... View Details

Keywords: by James Heskett; Financial Services

03 Dec 2015
Op-Ed

How "New Nuclear" Power Could Save the Planet—If Regulators Would Allow It

Leaders from some 150 nations have convened in Paris this week for the COP21 conference with a singular goal: to fight the global threat of climate change. Each of them have brought to Paris their own national plan for reducing greenhouse gas emissions that drive... View Details

Keywords: by Joseph Lassiter; Energy

29 May 2001
Research & Ideas

Genomics: Can We Start Making Money Now?

drugs, and will they be less expensive?' My answer is, 'I don't know, and probably not.' Lechleiter was one of several panelists to discuss, "Breaking the Genetic Code: The Business of Life Science in the 21st Century" at the 2001 Global Alumni Conference,... View Details

Keywords: by Sean Silverthorne

04 Apr 2011
Research & Ideas

Attention Medical Shoppers: What Health Care Can Learn from Walmart and Amazon

managed to reduce their hospital visits by 40 percent and their hospital bills by 50 percent. Several hospitals, including Boston's Massachusetts General, are now using... View Details

Keywords: by Carmen Nobel; Health

August 2018 (Revised April 2019)
Case

Chateau Winery (A): Unsupervised Learning

By: Srikant M. Datar and Caitlin N. Bowler

This case follows Bill Booth, marketing manager of a regional wine distributor, as he applies unsupervised learning on data about his customers’ purchases to better understand their preferences. Specifically, he uses the K-means clustering technique to identify groups... View Details

Keywords: Clustering; Data Science; Analytics and Data Science; Customers; Marketing; Analysis

Citation

Educators

Purchase

12 Oct 1999
Research & Ideas

Throwing Your Opponent: Strategies for the Internet Age

with Microsoft (The Free Press), Yoffie and Michael A. Cusumano of MIT's Sloan School of Management use this high-tech confrontation to outline a comprehensive approach to strategy in the ultracompetitive environment created by the... View Details

Keywords: by Daniel Penrice

17 Jan 2017
Research & Ideas

Can China Maintain Its Economic Power?

a nation still shadowed by Mao Zedong’s controversial legacy institute market-based reforms that have made the country the world’s second-largest economic power. He has helped document that journey as the author of scores of cases,... View Details

Keywords: by Deborah Blagg

05 Sep 2000
What Do You Think?

Whither the Information Economy?

'75)Mercer Management Consulting As if that wasn't enough, he asserted that information, in part because of these characteristics, is diffusive and hard to contain, especially that containing high proprietary value. Any number of people from President Clinton to View Details

Keywords: by James Heskett

27 Jan 2016
Research & Ideas

A Politician's Investment Portfolio Might Tip Off Corruption Potential

The risk taken in a politician’s private investment portfolio is a strong indicator of whether that person will cross legal or ethical lines in office. The riskier the portfolio, the more likely the lawmaker will be involved in at least one scandal, according to new... View Details

Keywords: by Roberta Holland

19 Dec 2016
Research & Ideas

The 10 Most Popular Stories of 2016

offer “precise” bids for company shares yield better outcomes than those who offer round-number bids, according to research by Petri Hukkanen and Matti Keloharju. Bernie Madoff Explains Himself Eugene Soltes phoned convicted felon Bernie... View Details

Keywords: by Carmen Nobel

04 Jun 2001
Research & Ideas

RealNetworks, CNET, and Judo Strategy

will help make you a winner." Glaser's success story in fending off intense competition from Bill Gates & Co. and turning his seven-year old company into a prime purveyor of streaming video, audio, and music services on the Web... View Details

Keywords: by Jim Aisner

24 Oct 2017
Research & Ideas

Tax Reform is on the Front Burner Again. Here’s Why You Should Care

back in vogue in Washington D.C. House Republicans will start to fill in the details on a tax proposal ultimately expected to reach a thousand pages. The goal is to get the bill signed into law by President... View Details

Keywords: by Sean Silverthorne

03 Jun 2015
What Do You Think?

Is the Time Right for Self-Management?

The more thoughtful of them provide a primer on applying the concept. Deborah Nixon's comment echoed several others when she said the idea has been around a long time in other forms, by other names. "The larger an organization... View Details

Keywords: by James Heskett; Retail

03 Apr 2017
What Do You Think?

How About Investing in Human Infrastructure?

government involvement was an issue. Regardless of the vehicle for achieving it, there was little optimism that we would be seeing a significant incremental effort soon. As I read your responses, a question crossed my mind: In light of the findings and conclusions... View Details

Keywords: by James Heskett; Construction

24 Mar 2008
Research & Ideas

Reducing Risk with Online Advertising

markets, these are the kinds of concerns you should think about when setting payment terms and dealing directly with suppliers. One tool to deter fraud: pay later. Edelman's new research on a major advertising affiliate network demonstrates that View Details

Keywords: by Martha Lagace; Video Game; Web Services

August 2007 (Revised November 2010)
Case

Grand Central Publishing

By: Anita Elberse

In April 2007, Grand Central's publisher Jamie Raab and editor Karen Kosztolnyik were involved in a frantic bidding war for a proposed book on the life of cat Dewey, billed as the feline answer to the best-selling "Marley & Me: Life and Love with the World's Worst... View Details

Keywords: Acquisition; Product Launch; Bids and Bidding; Product Development; Publishing Industry

Citation

Educators

Purchase