Publications

May 2019
Case

Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative (Brief Case)

By: John A. Quelch and Katherine B. Hartman

The Caesan Cheese Cooperative is considering introducing a new high-quality, high-margin artisan whiskey cheddar cheese. Deidra Kelly, vice president of marketing and product development at Caesan, must recommend to the Board of Directors whether to launch the product... View Details

Keywords: Brands and Branding; Product Development; Management; Product Marketing; Product Positioning; Marketing Strategy; Partners and Partnerships; Food and Beverage Industry

April 2021
Case

Distinct Software

By: Das Narayandas, Arijit Sengupta and Jonathan Wray

Distinct Software (disguised name), a global enterprise software company, is at an important point in its growth trajectory where the luster of its mantra of “grow and win at any cost” has dimmed with increasing competition and margin pressures. To help navigate its... View Details

Keywords: Artificial Intelligence; Marketing; Sales; Performance Productivity; Technological Innovation; AI and Machine Learning

2022
Book

Purpose + Profit: How Business Can Lift Up the World

By: George Serafeim

The roadmap and best practices to reap the enormous value that can emerge when your business prioritizes social and environmental goals—such as climate change, diversity and inclusion, and sustainability—right alongside the pursuit of profit.

We not only... View Details

Keywords: ESG (Environmental, Social, Governance) Performance; Profitability; Business And Society; Organizations; Mission and Purpose; Goals and Objectives; Social Issues; Environmental Sustainability; Value Creation; Organizational Change and Adaptation

Research Summary

Service Excellence by Design

By: Frances X. Frei

This research addresses how to design sustainable service models that deliver ongoing value to both customers and the firm. In particular, the research reveals three principles of effective service management (see View Details

October 2004 (Revised July 2005)
Case

Kinetic Concepts, Inc.

By: Jay W. Lorsch, Dwight B. Crane and Ashley Robertson

Raises issues about how the nature and function of a board changes as a company moves from ownership by its employees, including the founder, to ownership by a private equity firm, Fremont Partners, culminating in a highly successful IPO. Gives students the opportunity... View Details

Keywords: Private Equity; Governing and Advisory Boards; Initial Public Offering; Behavior; Organizations; Employee Ownership; Health Care and Treatment; Medical Devices and Supplies Industry; Health Industry; United States

Find at Harvard

01 Feb 2012
News

Harvard Business School Professor Discusses Importance of ISO Standards

September 2016 (Revised March 2021)
Case

DBL Partners: Double Bottom Line Venture Capital

By: Shawn Cole, Mark Kramer, Tony L. He, Anshul Maudar and T. Robert Zochowski

This case explores the origins and current practices of DBL, a San Francisco–based venture capital fund and one of the first impact investment funds to achieve significant financial returns to scale. This case allows for a competitive analysis of DBL's investment... View Details

Keywords: Venture Capital; Investment Funds; Financial Strategy; Financial Services Industry; Tanzania

Article

Counterfactual Explanations Can Be Manipulated

By: Dylan Slack, Sophie Hilgard, Himabindu Lakkaraju and Sameer Singh

Counterfactual explanations are useful for both generating recourse and auditing fairness between groups. We seek to understand whether adversaries can manipulate counterfactual explanations in an algorithmic recourse setting: if counterfactual explanations indicate... View Details

Keywords: Machine Learning Models; Counterfactual Explanations

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2016
Conference Paper

The Pressing Game: Optimal Defensive Disruption in Soccer

By: Iavor I. Bojinov and Luke Bornn

Soccer, the most watched sport in the world, is a dynamic game where a team’s success relies on both team strategy and individual player contributions. Passing is a cardinal soccer skill and a key factor in strategy development; it helps the team to keep the ball... View Details

Keywords: Soccer; Strategy; Disruption

July 2022 (Revised August 2022)
Case

Athletic Brewing Company: Crafting the U.S. Non-Alcoholic Beer Category

By: Ayelet Israeli and Anne V. Wilson

Athletic Brewing Company (“Athletic,” for short) was founded by Bill Shufelt and John Walker in 2017. In creating Athletic, Shufelt and Walker opened the first U.S. brewery and taproom fully devoted to the production of non-alcoholic (NA) craft beer. By 2021, Athletic... View Details

Keywords: Advertising; Brands and Branding; Product Development; Product Marketing; Product Positioning; Product Launch; Product Design; Product; Competition; Marketing; Entrepreneurship; Growth Management; Cultural Entrepreneurship; Culture; Food and Beverage Industry; United States

24 Sep 2015
Blog Post

Why We Recruit: Draper Richards Kaplan Foundation

invite them to attend. Then, we offered Company Appointments for groups of students to ask more specific questions about the positions. We heard from many students that these two recruiting tactics were very helpful for them to explore... View Details

Keywords: Nonprofit / Government

2016
Book

Experiences in Liberal Arts and Science Education from America, Europe, and Asia: A Dialogue Across Continents

By: William C. Kirby and Marijk C. van der Wende

This book highlights the experiences of international leaders in liberal arts and science education from around the world as they discuss regional trends and models, with a specific focus on developments in and cooperation with China. Focusing on why this model... View Details

Keywords: International And Comparative Education; Educational Policy And Politics; Science Education; Arts; Global Range; Education; Science

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26 Aug 2016
Working Paper Summaries

Unpacking Team Diversity: An Integrative Multi-Level Model of Cross-Boundary Teaming

Keywords: by Amy C. Edmondson and Jean-François Harvey

February 2008 (Revised May 2011)
Background Note

A Note on Compensation Research

By: Robert G. Eccles, Boris Groysberg and Ann Cullen

This note provides guidelines to consider and reviews the sources available for compensation research. Having an understanding of the “outside option,” that is effectively the average salary being offered for a position in a specific type of firm is an important... View Details

Keywords: Decision Choices and Conditions; Compensation and Benefits; Jobs and Positions; Research

June 1982 (Revised May 1995)
Case

Ellis Manufacturing Co.

By: Roy D. Shapiro

Ellis finds itself in a weakening competitive position largely due to the lack of rationalization in its plants. Driven by a strong traditionally decentralized sales organization, Ellis finds that all plants want control over all product lines. As a result, overall... View Details

Keywords: Factories, Labs, and Plants; Cost; Analytics and Data Science; Brands and Branding; Performance Capacity; Competitive Strategy; Construction Industry