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Show Results For
- All HBS Web
(3,655)
- People (17)
- News (838)
- Research (1,744)
- Events (7)
- Multimedia (103)
- Faculty Publications (895)
- 22 Apr 2025
- Blog Post
HBS Career Journeys | Rhea Choudhury (MBA 2024)
Rhea Choudhury (MBA 2024) reflects on how HBS broadened her perspective, leading her from engineering to a passion for mission-driven work through a National Park Service internship as an HBS Summer Fellow. View Details
- 17 Sep 2021
- Blog Post
Video Blog: My Experience as a Veteran in the HBS/HKS Joint Degree
View Video Prior to graduating in May, Phillip Jones (MBA/MPP 2021) detailed his path from the Navy to the HBS classroom and reflected on finding community in the MBA Program [6 minutes]. TRANSCRIPT Phillip Jones: Hey, everyone. My name... View Details
- August 2018 (Revised February 2023)
- Case
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing
By: Jill Avery and Ayelet Israeli
As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) brand of contact lenses, are reflecting on the marketing strategies that have taken them to a valuation of $200 million and debating... View Details
Keywords: DTC; Direct To Consumer Marketing; Health Care; Mobile; Attribution; Experimentation; Experiments; Churn/retention; Customer Lifetime Value; Internet Marketing; Big Data; Analytics; A/B Testing; CRM; Advertising; Marketing; Marketing Channels; Marketing Strategy; Media; Brands and Branding; Marketing Communications; Digital Marketing; Consumer Behavior; Acquisition; Growth and Development Strategy; Customer Focus and Relationships; Social Media; E-commerce; Analytics and Data Science; Health Industry; Consumer Products Industry; United States; North America; Europe
Avery, Jill, and Ayelet Israeli. "Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing." Harvard Business School Case 519-011, August 2018. (Revised February 2023.)
- September 2013
- Case
The Case of the Unidentified Industries—2013
By: Mihir A. Desai, William E. Fruhan Jr. and Elizabeth A. Meyer
Helps students to understand how the characteristics of a business are reflected in its financial statements. This case consists of an exercise in which students are given balance sheet data in percentage form and other selected financial data for companies in 14... View Details
Keywords: Financial Management; Accounting Statements; Ratio Analysis; Financial Statements; Finance
Desai, Mihir A., William E. Fruhan Jr., and Elizabeth A. Meyer. "The Case of the Unidentified Industries—2013." Harvard Business School Case 214-028, September 2013.
- February 2024
- Supplement
Ada: On Fundraising and Cofounding
By: Reza Satchu and Patrick Sanguineti
Mike Murchison, cofounder and CEO of Ada, shares his fundraising philosophy and reflects on what he believes underpins a successful cofounder relationship. View Details
Keywords: Founder; Entrepreneur; Business Startups; Entrepreneurship; Partners and Partnerships; Entrepreneurial Finance
Satchu, Reza, and Patrick Sanguineti. "Ada: On Fundraising and Cofounding." Harvard Business School Multimedia/Video Supplement 824-708, February 2024.
- June 2022
- Case
Worten Portugal: Becoming a Digital Marketplace
By: Antonio Moreno, Pedro Amorim and Tonia Labruyere
With Amazon's entry into Portugal, Miguel Mota Freitas, CEO of Portuguese electronics chain Worten, is reflecting on their strategy of building a competitive marketplace. View Details
Keywords: Digital Transformation; Digital Strategy; Digital Platforms; Brands and Branding; E-commerce; Logistics; Service Delivery; Supply Chain; Competitive Strategy; Diversification; Consumer Products Industry; Electronics Industry; Retail Industry; Portugal; Spain
Moreno, Antonio, Pedro Amorim, and Tonia Labruyere. "Worten Portugal: Becoming a Digital Marketplace." Harvard Business School Case 622-062, June 2022.
- October 2000
- Case
Francisco de Narvaez at Tia: Selling the Family Business
By: Linda A. Hill and Kristin Doughty
In January 1999, Francisco de Narvaez sold Tia, his family's retail business in Argentina. De Narvaez reflects on the decision to sell and the selling process. View Details
Hill, Linda A., and Kristin Doughty. "Francisco de Narvaez at Tia: Selling the Family Business." Harvard Business School Case 401-017, October 2000.
- 15 Jan 2016
- News
Leadership Lessons from Martin Luther King, Jr.
- Video
Women's Webinar
- Video
Nicky Newton-King
Nicky Newton-King, former CEO of the Johannesburg Stock Exchange, reflects on South Africa’s social and political environment during her university studies at Stellenbosch University in the mid-1980’s. View Details
- October 2019 (Revised December 2019)
- Case
La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand
By: Jill Avery, Vincent Dessain and Mette Fuglsang Hjortshoej
As 2018 neared its end, Laetitia Toupet, international general manager of L’Oréal’s La Roche-Posay brand reflected on the brand’s achievements over the past year. At €1 billion in revenue, La Roche-Posay had recently become the number one dermocosmetics brand in the... View Details
Keywords: Branding; Brand Management; Consumer Products; Brand Positioning; Target Market; Global Brands; Global Marketing; Marketing; Marketing Strategy; Brands and Branding; Globalized Firms and Management; Consumer Products Industry; Beauty and Cosmetics Industry; Health Industry; France; Europe; Brazil; China; Asia; South America; United States; North America
Avery, Jill, Vincent Dessain, and Mette Fuglsang Hjortshoej. "La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand." Harvard Business School Case 520-035, October 2019. (Revised December 2019.)
- 10 Apr 2023
- Video
Career Journeys | Sophie Katz
- 21 Mar 2024
- Blog Post
SVMP Gave Me the Courage to Fail
vulnerability involved in the process prompted me to reflect and truly determine my motivation and what I hoped to gain from the experience. Throughout the program, we were encouraged to take risks and recalibrate through internal case... View Details
- 16 Nov 2021
- Blog Post
Building an Internship Program at Your Startup: An Interview with Facily’s Diego Dzodan (MBA 1999)
In the summer of 2020, Eric Westphal (MBA 2021) was looking for an internship where he would have the opportunity to work closely with a startup founder. He considered Boston based startups originally and then broadened his scope to look at startups in Brazil where he... View Details
- 03 Jun 2025
- Blog Post
Alumni Career Video | Lindsay Muller (MBA 2024)
try { var kalturaPlayer = KalturaPlayer.setup({ targetId: "kaltura_player_903895386", provider: { partnerId: 1423662, uiConfId: 56210002 } }); kalturaPlayer.loadMedia({entryId: '1_57mlehvh'}); } catch (e) { console.error(e.message) } Lindsay Muller (MBA 2024) View Details
- July 1998 (Revised December 1998)
- Background Note
Down General Management Memory Lane
By: Ashish Nanda
Offered at the end of a twenty-five session course on general management, this note reviews the course and reflects on major parts of learning. View Details
Keywords: Management
Nanda, Ashish, and Ed Zschau. "Down General Management Memory Lane." Harvard Business School Background Note 899-007, July 1998. (Revised December 1998.)
- July 2012 (Revised May 2024)
- Supplement
Lyric Dinner Theater (B)
By: Richard G. Hamermesh and Jim Sharpe
Supplements the (A) Case. Deborah Denenberg reflects on the results and actions taken during the 12 months following her first 6 months on the job. View Details
Keywords: Entrepreneurs; Entrepreneurial Management; Crisis; Turn; Family Business; Financial Crisis; Boards Of Directors; Operations Management; Strategy Implementation; Career Planning; Entrepreneurship; Entertainment and Recreation Industry; United States
Hamermesh, Richard G., and Jim Sharpe. "Lyric Dinner Theater (B)." Harvard Business School Supplement 813-044, July 2012. (Revised May 2024.)
- Video
Louisa Mojela & Gloria Serobe
Louisa Mojela, Co-Founder and Executive Chairman of WIPHOLD, reflects on ways that she navigated her early career in the context of South Africa's apartheid system. View Details
- 06 Dec 2021
- Research & Ideas
The Popular Stock Metric That Can Lead Investors Astray
the company were liquidated. Market value reflects the total value of a public company’s outstanding shares based on the market price for a share. A stock with higher book-to-market ratio, such as when it is higher than 1, is considered... View Details
Keywords: by Rachel Layne