Publications

November 2015 (Revised August 2016)
Case

Unilever's New Global Strategy: Competing through Sustainability

By: Christopher A. Bartlett

In January 2009, when Paul Polman was appointed CEO of Unilever, he inherited a company in long-term decline at the beginning of a major global financial crisis. As the first outsider ever recruited to lead the company, Polman lost little time in challenging the... View Details

Keywords: Globalized Firms and Management; Corporate Social Responsibility and Impact; Competitive Strategy; Environmental Sustainability; Consumer Products Industry

2006
Working Paper

On the Origin of Shared Beliefs (and Corporate Culture)

By: Eric J. Van den Steen

This paper shows why members of an organization often share similar beliefs. I argue that there are two mechanisms. First, when performance depends on making correct decisions, people prefer to work with others who share their beliefs and assumptions, since such... View Details

Keywords: Organizational Culture; Employees; Values and Beliefs; Mathematical Methods

SSRN

April 2018 (Revised May 2018)
Teaching Note

Haier: Incubating Entrepreneurs in a Chinese Giant

By: Rosabeth Moss Kanter and Jonathan Cohen

This Teaching Note helps instructors teach the HBS case, “Haier: Incubating Entrepreneurs in a Chinese Giant,” (HBS No. 318-104) presenting analysis of the case and a teaching plan to guide classroom discussions. View Details

February 2008 (Revised September 2010)
Case

Enterprise Culture in Chinese History: Zhang Jian and the Dasheng Cotton Mills

By: Elisabeth Koll

This case focuses on the legal and managerial evolution of limited-liability firms in China, using the example of the Dasheng cotton mills in Nantong near Shanghai. Dasheng, one of the earliest and most successful industrial enterprises in pre-war China, was founded by... View Details

Keywords: History; Law; Organizational Culture; Family Ownership; State Ownership; Corporate Governance; Financial Crisis; Business and Government Relations; Entrepreneurship; Change; Manufacturing Industry; Shanghai; China

21 Sep 2016
Blog Post

Meet the Global Business Club

cultural IQ for international female executives, international trade policy, etc. We will also have faculty and student “Think and Drink” sessions focused on the BRINCS countries to help members grow broad View Details

Keywords: All Industries

14 Nov 2011
News

Creating a Global Business Code

07 Jul 2016
Video

How to Fix a Broken Global Team

June 2019 (Revised February 2020)
Supplement

Eric Hawkins Leading Agile Teams @ Digitally-Born AppFolio (B)

By: Tsedal Neeley, Paul Leonardi and Michael Norris

Supplements the (A) case, HBS No. 419-066, and provides information about what happened after the (A) case ends. View Details

Keywords: Agile; Values; Vision; Corporate Culture; Leadership; Transformation; Organizational Culture; Values and Beliefs; Digital Transformation; Technology Industry; United States; California

December 2011
Article

Globalization and Beauty: A Historical and Firm Perspective

By: G. Jones

This paper uses the beauty industry to explore the impact of globalization over the very long run. As the first wave of modern globalization started in the nineteenth century, there began a massive homogenization of beauty ideals around the world that has, to some... View Details

Keywords: Globalization; Business Ventures; Trends; Societal Protocols; Value; Brands and Branding; Perception; Entrepreneurship; Beauty and Cosmetics Industry

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Web

Asia Pacific - Global

research, but a full range of MBA and Executive Education student programming. Through their ongoing work they have developed important links with governments, academic institutions, and corporations within a region that is assuming an... View Details

February 2008 (Revised April 2010)
Case

The Globalization of East Asian Pop Music

By: Jordan Siegel and Yi Kwan Chu

This case on the globalization of East Asian pop music is useful for teaching concepts of regional business strategy and also of cultural arbitrage. Music companies in the case must examine why certain markets are clearly more profitable than others. They must also... View Details

Keywords: Profit; Globalization; Cross-Cultural and Cross-Border Issues; Business Strategy; Expansion; Music Industry; East Asia

21 Nov 2023
Cold Call Podcast

Cold Call: Building a More Equitable Culture at Delta Air Lines

Keywords: Re: Linda A. Hill; Air Transportation

Web

South Asia - Global

participated and described the experience as immersive, extensive, and insightful, especially in understanding how deep learning occurs when students are actively engaged in the classroom. Participants appreciated the opportunity to learn from HBS faculty. February... View Details

October 2005 (Revised September 2006)
Case

Sapient Corporation (Abridged)

By: Rakesh Khurana and Joel Podolny

Describes the start-up, growth, organizational design, and operations over the first 10 years of a professional services firm. Focuses on the creative use of organizational purpose and values as an integral part of strategy and alignment of organizational activities. View Details

Keywords: Leadership; Organizational Culture; Change Management; Human Resources; Entrepreneurship; Growth and Development Strategy; Business Growth and Maturation; Operations; Business Processes; Management Analysis, Tools, and Techniques; Service Industry

Spring 2017
Article

Globalizing Latin American Beauty

By: Geoffrey Jones

This article discusses the growth over time of the beauty industry in Latin America and its bias towards celebrating whiter rather than darker skin. Although alleged Latin American fascination with beauty is regularly ascribed to culture, Latin sensuousness, and... View Details

Keywords: Latin America; Race And Ethnicity; Globalization; Race; Ethnicity; Prejudice and Bias; Beauty and Cosmetics Industry; Latin America