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Publications

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  • All HBS Web  (464)
    • News  (171)
    • Research  (232)
    • Events  (1)
    • Multimedia  (23)
  • Faculty Publications  (129)

Show Results For

  • All HBS Web  (464)
    • News  (171)
    • Research  (232)
    • Events  (1)
    • Multimedia  (23)
  • Faculty Publications  (129)
← Page 16 of 464 Results →
  • 01 Dec 2003
  • News

Thought Leader

September 18, 2003) also emerged from HBS? Donald Davidson (MBA ’42), a professor at the University of California, Berkeley and a former president of the American Philosophical Association, died last August at the age of 86. Davidson... View Details
  • 09 Feb 2016
  • News

Applying Business Principles to Military Problems

Donald Reidy (MBA 1990) is director of strategic planning and resource allocation for the Naval Special Warfare Command, in California. In this video, he talks about applying business management principles learned at HBS to his role in... View Details
  • 01 Jun 2001
  • News

HBS Alumni Association Board of Directors: President's Report

important role in galvanizing their classmates to return to campus. We have recently completed another successful and well-attended Global Alumni Conference, an annual HBS event that relies heavily on the energy and commitment of its alumni chairs. View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 2019
  • Working Paper

The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment

By: Donald Ngwe, Kris J. Ferreira and Thales Teixeira
Many online stores are designed such that shoppers can easily access any available discounted products. We propose that deliberately increasing search frictions by placing small obstacles to locating discounted items can improve online retailers’ margins and even... View Details
Keywords: E-commerce; Online Retailing; Friction; Effor; Search Costs; Price Discrimination; Consumer Behavior; Price; Search Technology
Citation
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Ngwe, Donald, Kris J. Ferreira, and Thales Teixeira. "The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment." Harvard Business School Working Paper, No. 19-080, January 2019.
  • 1997
  • Book

Marketing Research

By: Donald R. Lehmann, Sunil Gupta and Joel Steckel
Keywords: Marketing; Research
Citation
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Lehmann, Donald R., Sunil Gupta, and Joel Steckel. Marketing Research. Addison-Wesley Publishing Company, 1997.
  • Web

Industrial Life Photograph Collection - Photography Collections - Historical Collections

Baker Library During the Depression, Harvard colleagues Donald Davenport and Frank Ayres acquired photographs illustrating the interaction of worker and machine to supplement classroom instruction at the Harvard Business School, where... View Details
  • March 2020
  • Article

Diagnosing Missing Always at Random in Multivariate Data

By: Iavor I. Bojinov, Natesh S. Pillai and Donald B. Rubin
Models for analyzing multivariate data sets with missing values require strong, often assessable, assumptions. The most common of these is that the mechanism that created the missing data is ignorable—a twofold assumption dependent on the mode of inference. The first... View Details
Keywords: Missing Data; Diagnostic Tools; Sensitivity Analysis; Hypothesis Testing; Missing At Random; Row Exchangeability; Analytics and Data Science; Mathematical Methods
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Bojinov, Iavor I., Natesh S. Pillai, and Donald B. Rubin. "Diagnosing Missing Always at Random in Multivariate Data." Biometrika 107, no. 1 (March 2020): 246–253.
  • Article

Long Term Impact of Promotion and Advertising on Consumer Brand Choice

By: Carl Mela, Sunil Gupta and Donald R. Lehmann
Keywords: Product Marketing; Advertising; Brands and Branding; Decision Choices and Conditions; Customers
Citation
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Mela, Carl, Sunil Gupta, and Donald R. Lehmann. "Long Term Impact of Promotion and Advertising on Consumer Brand Choice." Journal of Marketing Research (JMR) 34, no. 2 (May 1997): 248–261. (Winner of American Marketing Association. Marketing Communications Special Interest Group Best Paper Award presented by American Marketing Association. Winner of Marketing Science Institute Best Paper Award To honor the authors of the MSI working papers that have made the most significant contribution to marketing practice and thought presented by Marketing Science Institute. Winner of Paul E. Green Award For the best article in the Journal of Marketing Research that demonstrates the greatest potential to contribute significantly to the practice of marketing research presented by American Marketing Association Foundation. Winner of William F. O'Dell Award For the Journal of Marketing Research article that has made the most significant, long-term contribution to marketing theory, methodology, and/or practice presented by American Marketing Association​.)
  • Article

Consumer Price Sensitivity and Price Thresholds

By: Sangman Han, Sunil Gupta and Donald R. Lehmann
Keywords: Customers; Price
Citation
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Han, Sangman, Sunil Gupta, and Donald R. Lehmann. "Consumer Price Sensitivity and Price Thresholds." Journal of Retailing 77, no. 4 (Winter 2001): 435–456. (Honorable Mention, Davidson Award for Best Paper, Journal of Retailing, 2003.)
  • 01 Feb 1998
  • News

Touching All the Bases: Stephen A. Greyser

Classroom guests (and case study sources) have included sports executives such as Rick Welts, president of NBA Properties; Ed Horne, marketing VP for the NHL; Donald Dell, founder of ProServ; Larry Cancro and Stuart Layne, marketing heads... View Details
Keywords: Marguerite Rigoglioso
  • 2019
  • Working Paper

The Effect of Payment Choices on Online Retail: Evidence from the 2016 Indian Demonetization

By: Chaithanya Bandi, Antonio Moreno, Donald Ngwe and Zhiji Xu
The Indian banknote demonetization in 2016 was one of the most significant international events of that year. Overnight, 86% of Indian currency in circulation was declared invalid unless exchanged for new bills. The sudden and unexpected demonetization constituted a... View Details
Keywords: Cash On Delivery; Online Retail; Product Returns; Payment Methods; Digitization; Emerging Markets; Currency; Internet and the Web; Demand and Consumers; Retail Industry; India
Citation
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Bandi, Chaithanya, Antonio Moreno, Donald Ngwe, and Zhiji Xu. "The Effect of Payment Choices on Online Retail: Evidence from the 2016 Indian Demonetization." Harvard Business School Working Paper, No. 19-123, June 2019.
  • 01 Dec 2004
  • News

A Case of Achievement

said at the time to be the world’s biggest — by focusing on organizational, technology, and global competitiveness issues. From 1998 to 2004, he served as the firm’s chairman. Donald P. Nielsen (MBA ’63) view full profile Nielsen is the... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • Person Page

Read excerpts from DENIAL

By: Richard S. Tedlow

The Edifice Complex: Denial at Sears

Book Excerpt: Denial at Sears (BusinessWeek.com, February 26, 2010)

 

From Denial: Why Business... View Details

  • 2018
  • Working Paper

Opportunistic Returns and Dynamic Pricing: Empirical Evidence from Online Retailing in Emerging Markets

By: Chaithanya Bandi, Antonio Moreno, Donald Ngwe and Zhiji Xu
We investigate how dynamic pricing can lead to more product returns in the online retail industry. Using detailed sales data of more than two million transactions from the Indian online retail market, where price promotions are very common, we document two types of... View Details
Keywords: Cash On Delivery; Dynamic Pricing; Online Retail; Payment Methods; Strategic Customer Behavior; Opportunistic Returns; Price; Policy; Consumer Behavior; Emerging Markets; Retail Industry
Citation
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Bandi, Chaithanya, Antonio Moreno, Donald Ngwe, and Zhiji Xu. "Opportunistic Returns and Dynamic Pricing: Empirical Evidence from Online Retailing in Emerging Markets." Harvard Business School Working Paper, No. 19-030, September 2018.
  • November 2001 (Revised October 2006)
  • Case

Smartix (A): Dancing with Elephants

By: Donald N. Sull, James K. Sebenius and Noam Wasserman
This case describes issues facing the founder-CEO of a high-tech start-up in Boston, as he negotiates with multiple large potential partners and investors. The negotiations include a potential business partnership with FleetCenter and Madison Square Garden, and a... View Details
Keywords: Information Technology; Venture Capital; Negotiation; Entrepreneurship; Business Startups; Power and Influence; Technology Industry; Boston
Citation
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Sull, Donald N., James K. Sebenius, and Noam Wasserman. "Smartix (A): Dancing with Elephants." Harvard Business School Case 902-156, November 2001. (Revised October 2006.)
  • Article

Valuing Customers

By: Sunil Gupta, Donald R. Lehmann and Jennifer A. Stuart
Keywords: Value; Customers
Citation
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Gupta, Sunil, Donald R. Lehmann, and Jennifer A. Stuart. "Valuing Customers." Journal of Marketing Research (JMR) 41, no. 1 (February 2004): 7–18. (Winner of the 2009 William F. O'Dell award from the Journal of Marketing Research.)
  • November 2018
  • Supplement

The Global Challenge to Become Profitable in E-Commerce

By: Thales S. Teixeira, Donald Ngwe, Leandro A Guissoni and Samy Dana
Citation
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Teixeira, Thales S., Donald Ngwe, Leandro A Guissoni, and Samy Dana. "The Global Challenge to Become Profitable in E-Commerce." Harvard Business School Multimedia/Video Supplement 519-702, November 2018.
  • 01 Dec 1997
  • News

Fall Reunions Stimulate and Revitalize

including the Boston Ballet, the John F. Kennedy Library, and the Peabody Essex Museum in Salem. The Class of 1972 held a celebration at International Place, thanks to 25th Reunion chairman Donald J. Chiofaro; a highlight of their... View Details
  • 02 Mar 2018
  • Op-Ed

Op-Ed: Trump’s Tariffs Could Harm Allies as Much as Opponents

After many on and off signals, President Donald Trump pulled the trigger March 1 and announced he would slap long-term duties on steel (25 percent) and aluminum (10 percent) imports next week. The last imposition of tariffs on steel by... View Details
Keywords: by Dante Roscini; Steel; Manufacturing
  • 01 Mar 2005
  • News

Things Everyone Should Know How to Do

and personalities of these people to come through. Donald Trump’s prose style in the chapter on negotiation is very short and terse, whereas Ira Glass’s chapter on storytelling is a little self-deprecating and understated. What was the... View Details
Keywords: Deborah E. Blagg; Publishing Industries (except Internet); Information
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