Publications

21 Aug 2023
Book

You’re More Than Your Job: 3 Tips for a Healthier Work-Life Balance

to be nimble. “For example, if you’re a white-collar, professional-services company, generative AI is knocking at the doorstep of your business model right now,” Wallace says. “If you can only keep people in the roles they’ve been in, you... View Details

Keywords: by Kara Baskin

March 2020
Case

Sizmek Chapter 11: Surviving Walled Gardens in Their Ad Tech Empire

By: Ayelet Israeli, Danilo Tauro and Sarah Gulick

This case provides a post-mortem of the advertising technology (adtech) company Sizmek. Sizmek grew via multiple acquisitions, with the vision of becoming an integrated adtech company that could leverage AI to buy digital media, while creating and serving display and... View Details

Keywords: Digital Marketing; Insolvency and Bankruptcy; Mergers and Acquisitions; Applications and Software; Internet and the Web; Competition; Marketing; Advertising Industry; Web Services Industry; United States; Europe

17 Jul 2023
Research & Ideas

Money Isn’t Everything: The Dos and Don’ts of Motivating Employees

that the process is transparent and understood, even if everyone’s individual pay isn’t transparent. Don’t replace all your people with robots In the age of AI and robotics, it’s tempting to slash costs by subbing in machines or machine... View Details

Keywords: by Avery Forman

Research Summary

Overview

Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details

Research Summary

Overview

By: Iavor I. Bojinov

Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details

02 Jan 2024
Research & Ideas

10 Trends to Watch in 2024

The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details

Keywords: by Rachel Layne

Teaching Interest

Transforming Education through Social Entrepreneurship

By: John Jong-Hyun Kim

This course is designed for students who want to understand the central role that education plays in our economy and society and who may want to play an active role (e.g., as entrepreneur, board member, etc.) in shaping the future workforce, bringing about a more... View Details

Keywords: Education Entrepreneurship; Entrepreneurship; Education; Education Industry

Teaching Interest

Management of Technology: Strategies for the Digital Economy

Companies make decisions daily to compete in the digital age; some are laying strategic building blocks for the future while others are toiling away on tactical distractions or leading their organizations headlong down the path to obsolescence. The advent of digital... View Details

Keywords: Strategy; Technology Industry

31 Oct 2023
HBS Case

Checking Your Ethics: Would You Speak Up in These 3 Sticky Situations?

yourself, he says. They are best positioned to judge whether the behavior is outside the norms of the client organization and whether the behavior could impact that ability of the client to implement the recommendations you might be suggesting. The case of the View Details

Keywords: by Michael Blanding; Consulting

19 Feb 2019
First Look

New Research and Ideas, February 19, 2019

forthcoming Journal of Political Economy CEO Behavior and Firm Performance By: Bandiera, Oriana, Stephen Hansen, Andrea Prat, and Raffaella Sadun Abstract— We measure the behavior of 1,114 CEOs in six countries parsing granular CEO diary data through an unsupervised... View Details

Keywords: Sean Silverthorne

11 Jun 2024
In Practice

The Harvard Business School Faculty Summer Reader 2024

As the vacation season looms, Harvard Business School faculty members share recommendations for a little light reading. Spoiler alert: Lessons in Chemistry tops two of their beach-read lists. For those whose brains can’t—or won’t—turn off, HBS faculty also suggest some... View Details

Keywords: by Avery Forman

30 Jan 2024
Research & Ideas

‘Intrinsic Joy’ Sparks Ideas Better than Cash

People use crowdsourcing to solve problems, raise money, and share AI breakthroughs, the authors write. Open source software—such as the popular content management system WordPress or the operating system Linux—gives users free access to... View Details

Keywords: by Rachel Layne; Technology

12 Mar 2024
HBS Case

How Used Products Can Unlock New Markets: Lessons from Apple's Refurbished iPhones

Some of Apple’s most loyal customers think nothing of upgrading to the latest iPhone every time one comes out. But what about consumers who can’t splurge on a $1,000 iPhone 15 Pro? And what about the electronic waste that would accrue if people threw away functional... View Details

Keywords: by Rachel Layne; Electronics; Information Technology

December 2021
Case

Slice Labs: Creating a Fraud-free Online Insurance Platform

By: Amit Goldenberg, Max Bazerman and Ruth Page

"Slice Labs: Creating a Fraud-Free Online Insurance Platform" engages students with the challenge of how to influence other parties to not engage in fraud in the context of digital insurance. The case is centered around Slice, a digital insurance company that was... View Details

May 2018 (Revised February 2019)
Case

The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft

By: Jeffrey F. Rayport, Julia Kelley and Nathaniel Schwalb

As of early 2018, five U.S. technology companies—Google, Apple, Facebook, Amazon, and Microsoft—were among the largest companies in the world. Similarly, three Chinese technology firms—Baidu, Alibaba, and Tencent, or BAT—had emerged as global players due in part to the... View Details

Keywords: Internet and the Web; Business Ventures; Customers; Analytics and Data Science; Safety; Corporate Strategy; Competitive Strategy; Technology Industry

2025
Working Paper

Warnings and Endorsements: Improving Human-AI Collaboration in the Presence of Outliers

By: Matthew DosSantos DiSorbo, Kris Ferreira, Maya Balakrishnan and Jordan Tong

Problem definition: While artificial intelligence (AI) algorithms may perform well on data that are representative of the training set (inliers), they may err when extrapolating on non-representative data (outliers). How can humans and algorithms work together to make... View Details

Keywords: AI and Machine Learning; Decision Choices and Conditions