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Show Results For
- All HBS Web
(10,273)
- People (22)
- News (1,560)
- Research (7,285)
- Events (98)
- Multimedia (65)
- Faculty Publications (5,736)
- 2020
- Book
The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value
By: Marco Bertini and Oded Koenigsberg
How some firms are rewriting the rules of commerce by pursuing “ends”—actual outcomes—rather than selling “means”—their products and services. View Details
Bertini, Marco, and Oded Koenigsberg. The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value. Management on the Cutting Edge. Cambridge, MA: MIT Press, 2020.
- 28 Jun 2021
- News
Keep or Cut Workers? How Companies Reacted to the COVID-19 Crisis
- 2010
- Working Paper
Course Materials For: 'Being a Leader and the Effective Exercise of Leadership - An Ontological Model'
By: Werner H. Erhard, Michael C. Jensen, Steve Zaffron and Kari L. Granger
This course is designed to leave students being leaders and exercising leadership effectively as their natural self-expression - rather than attempting to learn the characteristics, styles, and skills of noteworthy leaders, and then trying to remember and apply them... View Details
Erhard, Werner H., Michael C. Jensen, Steve Zaffron, and Kari L. Granger. "Course Materials For: 'Being a Leader and the Effective Exercise of Leadership - An Ontological Model'." Harvard Business School Working Paper, No. 09-038, October 2010.
- 05 Apr 2010
- Research & Ideas
HBS Cases: iPads, Kindles, and the Close of a Chapter in Book Publishing
butter: the paper book. First it was Books on Tape, followed by books on phones, and then the king of business model killers, Amazon.com's Kindle. “Traditional trade book publishers are scared.” Now the... View Details
- Aug 2011 - 2011
- Conference Presentation
Combining Social and Economic Objectives: On the Challenges of Sustaining a Hybrid Organizational Form
By: Julie Battilana, A.-C. Pache, M. Sengul and Jacob Model
- 13 Jun 2018
- News
The First Five Years: Momchil Filev and Ben Faw (both MBA 2014)
age. Combining this market opportunity with the huge waste of returned goods from e-commerce, we saw the business case—and from there it was all execution.” What short- and long-term goals do you have for the company? Momchil:“The... View Details
- March 2018
- Case
EKOL Logistics: Thinking Outside the Box
By: Willy C. Shih and Esel Çekin
This case describes Ekol, an intermodal transportation and logistics company, and how it manages capacity planning. Its busiest routes linked motor vehicle assemblers in Germany and Turkey with many of their parts suppliers, but it had also developed key links in... View Details
Keywords: Growth And Development; Strategy; Intermodal Transportation; Short-sea Transportation; Capacity Management; Capacity Planning; Delivery Planning; Route Optimization; Car Spare Part; Auto Manufacturing; Automotive Supply Chain; Europe; Turkey; Service Design; Fast Fashion; Near-shoring; Supply Chain; Supply Chain Management; Operations; Performance Capacity; Performance Efficiency; Logistics; Transportation Industry; Auto Industry; Turkey; Germany; Spain; European Union; Europe
Shih, Willy C., and Esel Çekin. "EKOL Logistics: Thinking Outside the Box." Harvard Business School Case 618-037, March 2018.
- May 2021 (Revised May 2022)
- Case
Headspace vs. Calm: A Mindful Competition
By: Ayelet Israeli and Anne Wilson
By 2021, the mindfulness app wars reached their apex. Over 2,000 meditation apps were available to consumers, but two apps, Headspace and Calm, dominated the space, jointly holding about 70% of the total market. Headspace had established itself as the approachable... View Details
Keywords: Marketing Communication; Integrated Strategy; Brand; Brand ＆ Product Management; Brand Communication; Brand Differentiation; Brand Building; Brand Management; E-Commerce Strategy; Ecommerce; App; App Development; Applications; COVID; COVID-19; Pandemic; Pricing; Pricing Strategy; Subscription Model; Subscription; Partnerships; Strategic Partnerships; B2B Vs. B2C; B2B; Health ＆ Wellness; Wellbeing; Digitization; Commoditization; Mobile App; Mobile App Industry; Mobile Healthcare; Mobile Marketing; Digital Brand; Digital Health; Consumer Health; Apps; Online Business; Online Competition; Online Community; Online Entertainment; Entertainment And Leisure; Meditation; Marketing; Marketing Communications; Brands and Branding; Price; Strategy; Competition; Competitive Strategy; Competitive Advantage; Partners and Partnerships; Health; Well-being; Mobile and Wireless Technology; Communication; Communication Strategy; Disruption; Consumer Behavior; Digital Marketing; E-commerce; Applications and Software; Health Industry; Technology Industry; Communications Industry; United States; North America; United Kingdom
Israeli, Ayelet, and Anne Wilson. "Headspace vs. Calm: A Mindful Competition." Harvard Business School Case 521-102, May 2021. (Revised May 2022.)
- Web
Field Course: Value Creation in Small and Medium Firms - Course Catalog
of EtA, the operating, leadership, and value creation lessons can be applied to many different career paths in management and investing. Educational Objectives: The educational objectives are to experience... View Details
- October 1997 (Revised November 2000)
- Background Note
Note on Marketing Strategy
By: Robert J. Dolan
Describes the major elements of marketing strategy: the decisions to be made and the underlying analysis to support that decision making. View Details
Keywords: Marketing Strategy
Dolan, Robert J. "Note on Marketing Strategy." Harvard Business School Background Note 598-061, October 1997. (Revised November 2000.)
- Web
IT Strategy: Strengthening Collaboration Between HBS IT and Faculty | Information Technology
their academic work without unnecessary technological friction. The Solution The initiative developed a faculty consultation model that leverages a Business Relationship Manager (BRM) partnering closely with faculty to understand View Details
- 04 Feb 2022
- Blog Post
Energy and Cleantech: Career Advice from the Career & Professional Development Office
motivators, and preferences for the type of skills you want to build, problems you want to solve, business models you want to understand, and environment you want to work in.... View Details
- January 2021
- Supplement
E-Commerce Analytics for CPG Firms (B): Optimizing Assortment for a New Retailer
By: Ayelet Israeli and Fedor (Ted) Lisitsyn
The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details
Keywords: Data Analysis; Data Analytics; CPG; Consumer Packaged Goods (CPG); Online Channel; Retail; Retail Analytics; Retailing Industry; Data; Data Sharing; Ecommerce; Assortment Optimization; Assortment Planning; Analytics and Data Science; Retention; Retail Industry; Consumer Products Industry; United States
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
pondered the impact of fake news on democracy, the potential for government regulation of the internet, and the future of business models that support traditional media such as newspapers. The event was... View Details
- March 2010 (Revised August 2012)
- Supplement
WellSpace Treatment Centers for Complementary and Alternative Medicine (B) - The Marino Center
The Marino Center provides complementary traditional and alternative health care services. It wants to grow, but how and where? View Details
- 23 Jul 2024
- In Practice
The New Rules of Trade with China: Navigating Tariffs, Turmoil, and Opportunities
upending longstanding principles of free trade established when China joined the World Trade Organization in 2001. Today, multinational firms must adapt, both in terms of trade and doing business within China itself. In fact, some experts... View Details
- 02 Feb 2023
- Research & Ideas
Why We Still Need Twitter: How Social Media Holds Companies Accountable
In May 2021, the Twitter account Brands Getting Owned posted images of signs that workers had taped to the windows of a Chipotle in the United States. One large cardboard sign read, “Sorry for the inconvenience, but due to us being overworked, understaffed, View Details
- 23 Jan 2023
- Research & Ideas
After High-Profile Failures, Can Investors Still Trust Credit Ratings?
important lesson: getting it wrong can seriously damage their reputations and hurt their businesses. As economic fears mount and raise default concerns, a fresh analysis of... View Details
Keywords: by Ben Rand
- 02 Feb 2015
- Research & Ideas
Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t
connectivity to the Internet, which customers need to access services such as Skype. Decoupling The Future Now the decouplers are turning to the future. One industry Teixeira sees as ripe for the process is banking, whose model relies on... View Details
Keywords: by Michael Blanding
- 19 Jul 2017
- News